---
title: "Libby vs Reading Eggs: Which is searched more?"
description: "Is Libby or Reading Eggs more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Reading apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/libby-vs-reading-eggs"
publisher: "Brandwave"
---

# Libby vs Reading Eggs: Which is searched more?

Is Libby or Reading Eggs more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Reading apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Libby and Reading Eggs
- **Competitive set**: Reading apps
- **Market**: Global
- **Month measured**: Sep 2026
- **Libby Share of Search**: 9.4%
- **Reading Eggs Share of Search**: 9.4%

## Is Libby or Reading Eggs more popular in search?

- In September 2026, Libby and Reading Eggs were level in searches among reading apps worldwide, with an estimated 550K branded searches each, at 9.4% of the total each.
- The lead changed hands 3 times in the 12 months ending September 2026: Libby took it in December 2025, Reading Eggs took it in March 2026, Libby took it in April 2026.
- Across the 12 months ending September 2026, Libby’s share of searches among reading apps worldwide moved from 9% to 9.4%, and its estimated monthly branded searches held steady at 550K.
- Across the 12 months ending September 2026, Reading Eggs’ share of searches among reading apps worldwide moved from 11.1% to 9.4%, and its estimated monthly branded searches moved from 673K to 550K.

## Top reading apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Libby was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Reading Eggs was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Libby was listed before Reading Eggs in three out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Libby | 1st | 2 of 3 | 1 of 2 | 3 of 5 |
| Kindle | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| Teach Your Monster to Read | 3rd | 1 of 3 | 1 of 2 | 2 of 5 |
| Apple Books | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Reading Eggs | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Duolingo ABC | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| The StoryGraph | 7th | 2 of 3 | 0 of 2 | 2 of 5 |
| Hooked on Phonics | 8th | 0 of 3 | 1 of 2 | 1 of 5 |
| Epic | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Raz-Kids | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about reading apps

- Asked ChatGPT "Which reading app should I use?": 1. Libby, 2. Kindle, 3. Apple Books, 4. The StoryGraph
- Asked ChatGPT "What are the best reading apps?": 1. Libby, 2. Kindle, 3. Apple Books, 4. The StoryGraph
- Asked ChatGPT "What's the best reading app for early literacy?": 1. Teach Your Monster to Read, 2. Duolingo ABC, 3. Reading Eggs
- Searched Google, AI Overview "reading apps": 1. Libby, 2. Kindle, 3. Apple Books
- Searched Google, AI Overview "learn to read app": 1. Teach Your Monster to Read, 2. Reading Eggs, 3. Hooked on Phonics

Not named in any answer: Epic and Raz-Kids.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for reading apps worldwide in September 2026?

- In September 2026, Epic overtook Libby to rank 2nd among reading apps worldwide, with 11.5% of the searches.
- In September 2026, Reading Eggs gained share of searches among reading apps worldwide, from 7.2% to 9.4%.
- In September 2026, Libby lost share of searches among reading apps worldwide, from 10.7% to 9.4%.

## Month by month

| Month | Libby estimated searches | Libby Share of Search | Libby rank | Reading Eggs estimated searches | Reading Eggs Share of Search | Reading Eggs rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 550K | 9% | 5 | 673K | 11.1% | 3 |
| Nov 2025 | 450K | 7% | 5 | 673K | 10.4% | 2 |
| Dec 2025 | 450K | 7.7% | 2 | 368K | 6.3% | 5 |
| Jan 2026 | 673K | 10.3% | 2 | 450K | 6.9% | 5 |
| Feb 2026 | 550K | 9.8% | 2 | 550K | 9.8% | 3 |
| Mar 2026 | 550K | 9.6% | 3 | 673K | 11.7% | 2 |
| Apr 2026 | 550K | 10.2% | 2 | 450K | 8.3% | 4 |
| May 2026 | 550K | 10.1% | 2 | 550K | 10.1% | 3 |
| Jun 2026 | 450K | 9.3% | 2 | 450K | 9.3% | 3 |
| Jul 2026 | 450K | 10% | 2 | 301K | 6.7% | 3 |
| Aug 2026 | 550K | 10.7% | 2 | 368K | 7.2% | 4 |
| Sep 2026 | 550K | 9.4% | 3 | 550K | 9.4% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Libby’s and Reading Eggs’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Libby**: Measured on the search term “libby”.
- **Reading Eggs**: Measured on the search term “readingeggs”.

- [Libby profile](/demand/global-en/brands/libby)
- [Reading Eggs profile](/demand/global-en/brands/reading-eggs)
- [All reading apps worldwide](/demand/global-en/categories/reading-apps): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Libby or Reading Eggs more popular in search?

In September 2026, Libby and Reading Eggs were level in searches among reading apps worldwide, with an estimated 550K branded searches each, at 9.4% of the total each.

## Cite this page

Brandwave. "Libby vs Reading Eggs: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/libby-vs-reading-eggs

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/libby-vs-reading-eggs. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
