---
title: "Libby vs Raz-Kids: Which is searched more?"
description: "Is Libby or Raz-Kids more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Reading apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/libby-vs-raz-kids"
publisher: "Brandwave"
---

# Libby vs Raz-Kids: Which is searched more?

Is Libby or Raz-Kids more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Reading apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Libby and Raz-Kids
- **Competitive set**: Reading apps
- **Market**: Global
- **Month measured**: Sep 2026
- **Libby Share of Search**: 9.4%
- **Raz-Kids Share of Search**: 7.7%

## Is Libby or Raz-Kids more popular in search?

- In September 2026, Libby had more branded searches than Raz-Kids among reading apps worldwide. Libby had about 550,000 branded searches, while Raz-Kids had 450,000. Libby made up 9.4% of all reading app searches we track, and Raz-Kids accounted for 7.7%.
- The lead changed hands once in the 12 months ending September 2026: Libby took it in December 2025.
- Across the 12 months ending September 2026, Libby’s share of searches among reading apps worldwide moved from 9% to 9.4%, and its estimated monthly branded searches held steady at 550K.
- Across the 12 months ending September 2026, Raz-Kids’ share of searches among reading apps worldwide moved from 11.1% to 7.7%, and its estimated monthly branded searches moved from 673K to 450K.

## Top reading apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Libby was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Raz-Kids did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Libby | 1st | 2 of 3 | 1 of 2 | 3 of 5 |
| Kindle | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| Teach Your Monster to Read | 3rd | 1 of 3 | 1 of 2 | 2 of 5 |
| Apple Books | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Reading Eggs | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Duolingo ABC | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| The StoryGraph | 7th | 2 of 3 | 0 of 2 | 2 of 5 |
| Hooked on Phonics | 8th | 0 of 3 | 1 of 2 | 1 of 5 |
| Epic | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Raz-Kids | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about reading apps

- Asked ChatGPT "Which reading app should I use?": 1. Libby, 2. Kindle, 3. Apple Books, 4. The StoryGraph
- Asked ChatGPT "What are the best reading apps?": 1. Libby, 2. Kindle, 3. Apple Books, 4. The StoryGraph
- Asked ChatGPT "What's the best reading app for early literacy?": 1. Teach Your Monster to Read, 2. Duolingo ABC, 3. Reading Eggs
- Searched Google, AI Overview "reading apps": 1. Libby, 2. Kindle, 3. Apple Books
- Searched Google, AI Overview "learn to read app": 1. Teach Your Monster to Read, 2. Reading Eggs, 3. Hooked on Phonics

Not named in any answer: Epic and Raz-Kids.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for reading apps worldwide in September 2026?

- In September 2026, Epic overtook Libby to rank 2nd among reading apps worldwide, with 11.5% of the searches.
- In September 2026, Raz-Kids gained share of searches among reading apps worldwide, from 4.8% to 7.7%.
- In September 2026, Libby lost share of searches among reading apps worldwide, from 10.7% to 9.4%.

## Month by month

| Month | Libby estimated searches | Libby Share of Search | Libby rank | Raz-Kids estimated searches | Raz-Kids Share of Search | Raz-Kids rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 550K | 9% | 5 | 673K | 11.1% | 2 |
| Nov 2025 | 450K | 7% | 5 | 550K | 8.5% | 3 |
| Dec 2025 | 450K | 7.7% | 2 | 368K | 6.3% | 4 |
| Jan 2026 | 673K | 10.3% | 2 | 550K | 8.4% | 3 |
| Feb 2026 | 550K | 9.8% | 2 | 450K | 8.1% | 5 |
| Mar 2026 | 550K | 9.6% | 3 | 450K | 7.8% | 5 |
| Apr 2026 | 550K | 10.2% | 2 | 450K | 8.3% | 3 |
| May 2026 | 550K | 10.1% | 2 | 368K | 6.8% | 5 |
| Jun 2026 | 450K | 9.3% | 2 | 246K | 5.1% | 4 |
| Jul 2026 | 450K | 10% | 2 | 165K | 3.7% | 4 |
| Aug 2026 | 550K | 10.7% | 2 | 246K | 4.8% | 5 |
| Sep 2026 | 550K | 9.4% | 3 | 450K | 7.7% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using Libby’s and Raz-Kids’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Libby**: Measured on the search term “libby”.
- **Raz-Kids**: Measured on the search term “razkids”.

- [Libby profile](/demand/global-en/brands/libby)
- [Raz-Kids profile](/demand/global-en/brands/raz-kids)
- [All reading apps worldwide](/demand/global-en/categories/reading-apps): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Libby or Raz-Kids more popular in search?

In September 2026, Libby had more branded searches than Raz-Kids among reading apps worldwide. Libby had about 550,000 branded searches, while Raz-Kids had 450,000. Libby made up 9.4% of all reading app searches we track, and Raz-Kids accounted for 7.7%.

## Cite this page

Brandwave. "Libby vs Raz-Kids: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/libby-vs-raz-kids

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/libby-vs-raz-kids. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
