---
title: "Libbey vs Schott Zwiesel: Which is searched more?"
description: "Is Libbey or Schott Zwiesel more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Glassware brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/libbey-vs-schott-zwiesel"
publisher: "Brandwave"
---

# Libbey vs Schott Zwiesel: Which is searched more?

Is Libbey or Schott Zwiesel more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Glassware brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Libbey and Schott Zwiesel
- **Competitive set**: Glassware brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Libbey Share of Search**: 1.2%
- **Schott Zwiesel Share of Search**: 4.1%

## Is Libbey or Schott Zwiesel more popular in search?

- In September 2026, Schott Zwiesel had more branded searches than Libbey among glassware brands worldwide. Schott Zwiesel had about 22,200 branded searches, while Libbey had 6,600. Schott Zwiesel made up 4.1% of all glassware brand searches we track, and Libbey accounted for 1.2%.
- Schott Zwiesel was ahead of Libbey in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Libbey’s share of searches among glassware brands worldwide moved from 1.4% to 1.2%, and its estimated monthly branded searches moved from 8.1K to 6.6K.
- Across the 12 months ending September 2026, Schott Zwiesel’s share of searches among glassware brands worldwide moved from 4.8% to 4.1%, and its estimated monthly branded searches moved from 27.1K to 22.2K.

## Top glassware brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Libbey appeared in all five answers. Schott Zwiesel was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Libbey was listed before Schott Zwiesel in four out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Duralex | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Libbey | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Bormioli Rocco | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Riedel | 4th | 2 of 3 | 2 of 2 | 4 of 5 |
| Schott Zwiesel | 5th | 3 of 3 | 0 of 2 | 3 of 5 |
| Waterford | 6th | 2 of 3 | 1 of 2 | 3 of 5 |
| Zalto | 7th | 1 of 3 | 2 of 2 | 3 of 5 |
| Baccarat | 8th | 1 of 3 | 1 of 2 | 2 of 5 |
| Luigi Bormioli | 9th | 1 of 3 | 0 of 2 | 1 of 5 |

## Every AI answer about glassware brands

- Asked ChatGPT "Which glassware brand should I buy?": 1. Libbey, 2. Duralex, 3. Schott Zwiesel, 4. Riedel, 5. Waterford
- Asked ChatGPT "What are the best glassware brands?": 1. Riedel, 2. Schott Zwiesel, 3. Bormioli Rocco, 4. Libbey, 5. Waterford, 6. Baccarat, 7. Duralex, 8. Luigi Bormioli, 9. Zalto
- Asked ChatGPT "What's the best glassware brand for everyday dining?": 1. Duralex, 2. Libbey, 3. Schott Zwiesel, 4. Bormioli Rocco
- Searched Google, AI Overview "glassware brands": 1. Duralex, 2. Bormioli Rocco, 3. Libbey, 4. Riedel, 5. Zalto, 6. Waterford, 7. Baccarat
- Searched Google, AI Overview "best glassware": 1. Duralex, 2. Bormioli Rocco, 3. Libbey, 4. Zalto, 5. Riedel

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for glassware brands worldwide in September 2026?

- In September 2026, Libbey fell from 8th to 9th among glassware brands worldwide.
- Estimated monthly branded searches for Schott Zwiesel worldwide fell 18.1% over 12 measured months, from 27.1K to 22.2K in September 2026.

## Month by month

| Month | Libbey estimated searches | Libbey Share of Search | Libbey rank | Schott Zwiesel estimated searches | Schott Zwiesel Share of Search | Schott Zwiesel rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 8.1K | 1.4% | 8 | 27.1K | 4.8% | 4 |
| Nov 2025 | 6.6K | 0.68% | 9 | 33.1K | 3.4% | 4 |
| Dec 2025 | 8.1K | 1.4% | 9 | 40.5K | 7.2% | 4 |
| Jan 2026 | 8.1K | 1.5% | 8 | 33.1K | 6.3% | 4 |
| Feb 2026 | 8.1K | 1.8% | 7 | 27.1K | 6.1% | 4 |
| Mar 2026 | 8.1K | 1.6% | 7 | 27.1K | 5.5% | 4 |
| Apr 2026 | 6.6K | 1.3% | 9 | 27.1K | 5.2% | 4 |
| May 2026 | 8.1K | 1.4% | 7 | 27.1K | 4.5% | 4 |
| Jun 2026 | 8.1K | 1.5% | 7 | 22.2K | 4.1% | 5 |
| Jul 2026 | 8.1K | 1.6% | 8 | 22.2K | 4.5% | 5 |
| Aug 2026 | 8.1K | 1.4% | 8 | 22.2K | 3.8% | 5 |
| Sep 2026 | 6.6K | 1.2% | 9 | 22.2K | 4.1% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using Libbey’s and Schott Zwiesel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Libbey**: Measured on the search term “libbey”.
- **Schott Zwiesel**: Measured on the search term “schott zwiesel”.

- [Libbey profile](/demand/global-en/brands/libbey)
- [Schott Zwiesel profile](/demand/global-en/brands/schott-zwiesel)
- [All glassware brands worldwide](/demand/global-en/categories/glassware-brands): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Libbey or Schott Zwiesel more popular in search?

In September 2026, Schott Zwiesel had more branded searches than Libbey among glassware brands worldwide. Schott Zwiesel had about 22,200 branded searches, while Libbey had 6,600. Schott Zwiesel made up 4.1% of all glassware brand searches we track, and Libbey accounted for 1.2%.

## Cite this page

Brandwave. "Libbey vs Schott Zwiesel: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/libbey-vs-schott-zwiesel

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/libbey-vs-schott-zwiesel. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
