---
title: "Lexar vs Samsung: Which is searched more?"
description: "Which is more popular in search, Lexar or Samsung? Compare estimated monthly branded-search demand and Share of Search inside the Memory card brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/lexar-vs-samsung"
publisher: "Brandwave"
---

# Lexar vs Samsung: Which is searched more?

Which is more popular in search, Lexar or Samsung? Compare estimated monthly branded-search demand and Share of Search inside the Memory card brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Lexar and Samsung
- **Competitive set**: Memory card brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Lexar Share of Search**: 0.09%
- **Samsung Share of Search**: 38.2%

## Which is more popular in search, Lexar or Samsung?

- In August 2026, Samsung had more branded searches than Lexar among memory card brands worldwide. Samsung was estimated to have 422K branded searches compared to Lexar’s 1K, and held a 38.2% Share of Search versus Lexar’s 0.09%.
- Samsung was ahead of Lexar in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Lexar’s estimated Share of Search among memory card brands worldwide held steady at 0.09%, and its estimated monthly branded searches moved from 720 to 1K.
- Across the 11 months ending August 2026, Samsung’s estimated Share of Search among memory card brands worldwide moved from 54.4% to 38.2%, and its estimated monthly branded searches moved from 452K to 422K.

## How did search popularity change for memory card brands worldwide in August 2026?

- In August 2026, Samsung gained estimated Share of Search among memory card brands worldwide, from 35.6% to 38.2%.
- Estimated monthly branded searches for Lexar worldwide rose 38.9% over 11 measured months, from 720 to 1K in August 2026.

## Month by month

| Month | Lexar estimated searches | Lexar Share of Search | Lexar rank | Samsung estimated searches | Samsung Share of Search | Samsung rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 720 | 0.09% | 4 | 452K | 54.4% | 1 |
| Nov 2025 | 1K | 0.11% | 4 | 431K | 48.2% | 2 |
| Dec 2025 | 880 | 0.11% | 4 | 397K | 50.3% | 1 |
| Jan 2026 | 880 | 0.08% | 4 | 397K | 36.5% | 2 |
| Feb 2026 | 880 | 0.09% | 4 | 377K | 40.1% | 2 |
| Mar 2026 | 720 | 0.09% | 4 | 377K | 45% | 2 |
| Apr 2026 | 880 | 0.1% | 4 | 352K | 38.6% | 2 |
| May 2026 | 880 | 0.07% | 4 | 352K | 29.7% | 2 |
| Jun 2026 | 720 | 0.07% | 4 | 352K | 34% | 2 |
| Jul 2026 | 720 | 0.07% | 4 | 377K | 35.6% | 2 |
| Aug 2026 | 1K | 0.09% | 4 | 422K | 38.2% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Lexar’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Lexar**: Measured on the search term “lexar card”.
- **Samsung**: Measured on the search terms “samsung com”, “samsung washer” and “samsung washing machine”, summed into one figure.

- [Lexar profile](/demand/global-en/brands/lexar)
- [Samsung profile](/demand/global-en/brands/samsung)
- [All memory card brands worldwide](/demand/global-en/categories/memory-card-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Lexar or Samsung?

In August 2026, Samsung had more branded searches than Lexar among memory card brands worldwide. Samsung was estimated to have 422K branded searches compared to Lexar’s 1K, and held a 38.2% Share of Search versus Lexar’s 0.09%.

## Cite this page

Brandwave. "Lexar vs Samsung: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/lexar-vs-samsung

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/lexar-vs-samsung. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.