---
title: "La Roche-Posay vs RoC: Which is searched more?"
description: "Which is more popular in search, La Roche-Posay or RoC? Compare estimated monthly branded-search demand and Share of Search inside the Retinol serums set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/la-roche-posay-vs-roc"
publisher: "Brandwave"
---

# La Roche-Posay vs RoC: Which is searched more?

Which is more popular in search, La Roche-Posay or RoC? Compare estimated monthly branded-search demand and Share of Search inside the Retinol serums set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: La Roche-Posay and RoC
- **Competitive set**: Retinol serums
- **Market**: Global
- **Month measured**: Aug 2026
- **La Roche-Posay Share of Search**: 44.6%
- **RoC Share of Search**: 0.29%

## Which is more popular in search, La Roche-Posay or RoC?

- In August 2026, La Roche-Posay had more branded searches than RoC among retinol serums worldwide. La Roche-Posay was estimated to have 2.2M branded searches compared to RoC’s 14.8K, and held a 44.6% Share of Search versus RoC’s 0.29%.
- La Roche-Posay was ahead of RoC in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, La Roche-Posay’s estimated Share of Search among retinol serums worldwide moved from 41.7% to 44.6%, and its estimated monthly branded searches moved from 1.8M to 2.2M.
- Across the 11 months ending August 2026, RoC’s estimated Share of Search among retinol serums worldwide moved from 0.75% to 0.29%, and its estimated monthly branded searches moved from 33.1K to 14.8K.

## How did search popularity change for retinol serums worldwide in August 2026?

- In August 2026, La Roche-Posay lost estimated Share of Search among retinol serums worldwide, from 45.3% to 44.6%.
- Estimated monthly branded searches for RoC worldwide fell 55.3% over 11 measured months, from 33.1K to 14.8K in August 2026.

## Month by month

| Month | La Roche-Posay estimated searches | La Roche-Posay Share of Search | La Roche-Posay rank | RoC estimated searches | RoC Share of Search | RoC rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.8M | 41.7% | 1 | 33.1K | 0.75% | 6 |
| Nov 2025 | 2.2M | 37.1% | 1 | 27.1K | 0.45% | 6 |
| Dec 2025 | 2.2M | 44.4% | 1 | 22.2K | 0.44% | 6 |
| Jan 2026 | 2.2M | 43.8% | 1 | 22.2K | 0.43% | 6 |
| Feb 2026 | 2.2M | 46.8% | 1 | 27.1K | 0.57% | 6 |
| Mar 2026 | 2.7M | 47.7% | 1 | 33.1K | 0.58% | 6 |
| Apr 2026 | 2.7M | 46.4% | 1 | 27.1K | 0.46% | 6 |
| May 2026 | 2.7M | 49.9% | 1 | 18.1K | 0.33% | 6 |
| Jun 2026 | 2.2M | 46% | 1 | 18.1K | 0.37% | 6 |
| Jul 2026 | 2.2M | 45.3% | 1 | 22.2K | 0.45% | 6 |
| Aug 2026 | 2.2M | 44.6% | 1 | 14.8K | 0.29% | 6 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using La Roche-Posay’s and RoC’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **La Roche-Posay**: Measured on the search term “la roche posay”.
- **RoC**: Measured on the search term “roc skincare”.

- [La Roche-Posay profile](/demand/global-en/brands/la-roche-posay)
- [RoC profile](/demand/global-en/brands/roc)
- [All retinol serums worldwide](/demand/global-en/categories/retinol-serums): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, La Roche-Posay or RoC?

In August 2026, La Roche-Posay had more branded searches than RoC among retinol serums worldwide. La Roche-Posay was estimated to have 2.2M branded searches compared to RoC’s 14.8K, and held a 44.6% Share of Search versus RoC’s 0.29%.

## Cite this page

Brandwave. "La Roche-Posay vs RoC: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/la-roche-posay-vs-roc

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/la-roche-posay-vs-roc. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.