---
title: "La Colombe vs STōK: Which is searched more?"
description: "Is La Colombe or STōK more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Iced coffee brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/la-colombe-vs-stok-cold-brew"
publisher: "Brandwave"
---

# La Colombe vs STōK: Which is searched more?

Is La Colombe or STōK more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Iced coffee brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: La Colombe and STōK
- **Competitive set**: Iced coffee brands
- **Market**: Global
- **Month measured**: Sep 2026
- **La Colombe Share of Search**: 6.6%
- **STōK Share of Search**: 3.7%

## Is La Colombe or STōK more popular in search?

- In September 2026, La Colombe had more branded searches than STōK among iced coffee brands worldwide. La Colombe had about 110,000 branded searches, while STōK had 60,500. La Colombe made up 6.6% of all iced coffee brand searches we track, and STōK accounted for 3.7%.
- La Colombe was ahead of STōK in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, La Colombe’s share of searches among iced coffee brands worldwide moved from 6.8% to 6.6%, and its estimated monthly branded searches held steady at 110K.
- Across the 12 months ending September 2026, STōK’s share of searches among iced coffee brands worldwide moved from 2.5% to 3.7%, and its estimated monthly branded searches moved from 40.5K to 60.5K.

## Top iced coffee brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, La Colombe appeared in all five answers. STōK was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. La Colombe was listed before STōK in four out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| La Colombe | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| STōK | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Starbucks | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Califia Farms | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Nescafé | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Jimmy's | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Emmi | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Costa | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about iced coffee brands

- Asked ChatGPT "Which iced coffee brand should I buy?": 1. La Colombe, 2. STōK, 3. Starbucks
- Asked ChatGPT "What are the best iced coffee brands?": 1. La Colombe, 2. STōK, 3. Starbucks, 4. Califia Farms
- Asked ChatGPT "What's the best iced coffee brand for quick caffeine?": 1. La Colombe, 2. STōK, 3. Starbucks
- Searched Google, AI Overview "iced coffee brands": 1. STōK, 2. La Colombe, 3. Califia Farms, 4. Starbucks
- Searched Google, AI Overview "best iced coffee": 1. La Colombe, 2. Starbucks

Not named in any answer: Nescafé, Jimmy's, Emmi and Costa.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for iced coffee brands worldwide in September 2026?

- La Colombe’s share of searches among iced coffee brands worldwide has gained ground for 3 months in a row, from 5.9% to 6.6% in September 2026.
- Estimated monthly branded searches for STōK worldwide rose 49.4% over 12 measured months, from 40.5K to 60.5K in September 2026.

## Month by month

| Month | La Colombe estimated searches | La Colombe Share of Search | La Colombe rank | STōK estimated searches | STōK Share of Search | STōK rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 110K | 6.8% | 3 | 40.5K | 2.5% | 6 |
| Nov 2025 | 110K | 6.4% | 3 | 33.1K | 1.9% | 6 |
| Dec 2025 | 110K | 6.5% | 3 | 33.1K | 2% | 6 |
| Jan 2026 | 110K | 6.4% | 3 | 33.1K | 1.9% | 6 |
| Feb 2026 | 110K | 7.6% | 3 | 27.1K | 1.9% | 6 |
| Mar 2026 | 135K | 9% | 3 | 33.1K | 2.2% | 6 |
| Apr 2026 | 110K | 6.7% | 3 | 33.1K | 2% | 6 |
| May 2026 | 110K | 5.8% | 4 | 49.5K | 2.6% | 6 |
| Jun 2026 | 110K | 5.9% | 4 | 60.5K | 3.2% | 6 |
| Jul 2026 | 110K | 6.5% | 4 | 60.5K | 3.6% | 6 |
| Aug 2026 | 110K | 6.6% | 4 | 60.5K | 3.6% | 6 |
| Sep 2026 | 110K | 6.6% | 3 | 60.5K | 3.7% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using La Colombe’s and STōK’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **La Colombe**: Measured on the search term “la colombe”.
- **STōK**: Measured on the search term “stok cold brew”.

- [La Colombe profile](/demand/global-en/brands/la-colombe)
- [STōK profile](/demand/global-en/brands/stok-cold-brew)
- [All iced coffee brands worldwide](/demand/global-en/categories/iced-coffee-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is La Colombe or STōK more popular in search?

In September 2026, La Colombe had more branded searches than STōK among iced coffee brands worldwide. La Colombe had about 110,000 branded searches, while STōK had 60,500. La Colombe made up 6.6% of all iced coffee brand searches we track, and STōK accounted for 3.7%.

## Cite this page

Brandwave. "La Colombe vs STōK: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/la-colombe-vs-stok-cold-brew

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/la-colombe-vs-stok-cold-brew. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
