---
title: "L'Oreal vs Revlon: Which is more popular by branded search?"
description: "Which is more popular in search, L'Oreal or Revlon? Compare estimated monthly branded-search demand and Share of Search inside the Hair colour set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/l-oreal-vs-revlon"
publisher: "Brandwave"
---

# L'Oreal vs Revlon: Which is more popular by branded search?

Which is more popular in search, L'Oreal or Revlon? Compare estimated monthly branded-search demand and Share of Search inside the Hair colour set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: L'Oreal and Revlon
- **Competitive set**: Hair colour
- **Market**: Global
- **Month measured**: Aug 2026
- **L'Oreal Share of Search**: 56.1%
- **Revlon Share of Search**: 11.3%

## Which is more popular in search, L'Oreal or Revlon?

- In August 2026, L'Oreal had more branded searches than Revlon among hair colour worldwide. L'Oreal was estimated to have 1M branded searches compared to Revlon’s 201K, and held a 56.1% Share of Search versus Revlon’s 11.3%.
- L'Oreal was ahead of Revlon in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, L'Oreal’s estimated Share of Search among hair colour worldwide moved from 59.5% to 56.1%, and its estimated monthly branded searches moved from 1.2M to 1M.
- Across the 11 months ending August 2026, Revlon’s estimated Share of Search among hair colour worldwide moved from 12% to 11.3%, and its estimated monthly branded searches moved from 246K to 201K.

## How did search popularity change for hair colour worldwide in August 2026?

- Estimated monthly branded searches for Revlon worldwide fell 18.3% over 11 measured months, from 246K to 201K in August 2026.
- Estimated monthly branded searches for L'Oreal worldwide fell 18% over 11 measured months, from 1.2M to 1M in August 2026.

## Month by month

| Month | L'Oreal estimated searches | L'Oreal Share of Search | L'Oreal rank | Revlon estimated searches | Revlon Share of Search | Revlon rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.2M | 59.5% | 1 | 246K | 12% | 3 |
| Nov 2025 | 1.2M | 62.7% | 1 | 246K | 12.6% | 3 |
| Dec 2025 | 1.2M | 62.6% | 1 | 246K | 12.6% | 3 |
| Jan 2026 | 1.2M | 62.6% | 1 | 246K | 12.6% | 3 |
| Feb 2026 | 1.2M | 64.1% | 1 | 201K | 10.6% | 3 |
| Mar 2026 | 1.2M | 60.8% | 1 | 201K | 10% | 3 |
| Apr 2026 | 1.2M | 61% | 1 | 201K | 10% | 3 |
| May 2026 | 1.2M | 61.1% | 1 | 201K | 10.1% | 3 |
| Jun 2026 | 1M | 57.2% | 1 | 165K | 9.4% | 3 |
| Jul 2026 | 1M | 55.9% | 1 | 201K | 11.2% | 3 |
| Aug 2026 | 1M | 56.1% | 1 | 201K | 11.3% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using L'Oreal’s and Revlon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **L'Oreal**: Measured on the search term “loreal”.
- **Revlon**: Measured on the search term “revlon”.

- [L'Oreal profile](/demand/global-en/brands/l-oreal)
- [Revlon profile](/demand/global-en/brands/revlon)
- [All hair colour worldwide](/demand/global-en/categories/hair-colour): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, L'Oreal or Revlon?

In August 2026, L'Oreal had more branded searches than Revlon among hair colour worldwide. L'Oreal was estimated to have 1M branded searches compared to Revlon’s 201K, and held a 56.1% Share of Search versus Revlon’s 11.3%.

## Cite this page

Brandwave. "L'Oreal vs Revlon: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/l-oreal-vs-revlon

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/l-oreal-vs-revlon. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.