---
title: "Kryptonite vs Master Lock: Which is more popular by branded search?"
description: "Which is more popular in search, Kryptonite or Master Lock? Compare estimated monthly branded-search demand and Share of Search inside the Bike lock brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/kryptonite-vs-master-lock"
publisher: "Brandwave"
---

# Kryptonite vs Master Lock: Which is more popular by branded search?

Which is more popular in search, Kryptonite or Master Lock? Compare estimated monthly branded-search demand and Share of Search inside the Bike lock brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Kryptonite and Master Lock
- **Competitive set**: Bike lock brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Kryptonite Share of Search**: 54%
- **Master Lock Share of Search**: 13.3%

## Which is more popular in search, Kryptonite or Master Lock?

- In August 2026, Kryptonite had more branded searches than Master Lock among bike lock brands worldwide. Kryptonite was estimated to have 301K branded searches compared to Master Lock’s 74K, and held a 54% Share of Search versus Master Lock’s 13.3%.
- Kryptonite was ahead of Master Lock in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Kryptonite’s estimated Share of Search among bike lock brands worldwide held steady at 54%, and its estimated monthly branded searches held steady at 301K.
- Across the 11 months ending August 2026, Master Lock’s estimated Share of Search among bike lock brands worldwide moved from 10.9% to 13.3%, and its estimated monthly branded searches moved from 60.5K to 74K.

## How did search popularity change for bike lock brands worldwide in August 2026?

- In August 2026, Master Lock overtook OnGuard to rank 3rd among bike lock brands worldwide, at 13.3%.
- In August 2026, Kryptonite gained estimated Share of Search among bike lock brands worldwide, from 42.4% to 54%.

## Month by month

| Month | Kryptonite estimated searches | Kryptonite Share of Search | Kryptonite rank | Master Lock estimated searches | Master Lock Share of Search | Master Lock rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 301K | 54% | 1 | 60.5K | 10.9% | 4 |
| Nov 2025 | 301K | 58.3% | 1 | 60.5K | 11.7% | 3 |
| Dec 2025 | 368K | 65.9% | 1 | 60.5K | 10.8% | 3 |
| Jan 2026 | 301K | 52.4% | 1 | 60.5K | 10.5% | 4 |
| Feb 2026 | 301K | 29.7% | 2 | 60.5K | 6% | 4 |
| Mar 2026 | 301K | 50.2% | 1 | 60.5K | 10.1% | 4 |
| Apr 2026 | 301K | 54.7% | 1 | 60.5K | 11% | 3 |
| May 2026 | 246K | 48.4% | 1 | 60.5K | 11.9% | 4 |
| Jun 2026 | 246K | 51.7% | 1 | 60.5K | 12.7% | 3 |
| Jul 2026 | 246K | 42.4% | 1 | 60.5K | 10.4% | 4 |
| Aug 2026 | 301K | 54% | 1 | 74K | 13.3% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Kryptonite’s and Master Lock’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Kryptonite**: Measured on the search term “kryptonite”.
- **Master Lock**: Measured on the search term “master lock”.

- [Kryptonite profile](/demand/global-en/brands/kryptonite)
- [Master Lock profile](/demand/global-en/brands/master-lock)
- [All bike lock brands worldwide](/demand/global-en/categories/bike-lock-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Kryptonite or Master Lock?

In August 2026, Kryptonite had more branded searches than Master Lock among bike lock brands worldwide. Kryptonite was estimated to have 301K branded searches compared to Master Lock’s 74K, and held a 54% Share of Search versus Master Lock’s 13.3%.

## Cite this page

Brandwave. "Kryptonite vs Master Lock: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/kryptonite-vs-master-lock

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/kryptonite-vs-master-lock. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.