---
title: "Kpler vs Navionics: Which is more popular by branded search?"
description: "Which is more popular in search, Kpler or Navionics? Compare estimated monthly branded-search demand and Share of Search inside the Marine software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/kpler-vs-navionics"
publisher: "Brandwave"
---

# Kpler vs Navionics: Which is more popular by branded search?

Which is more popular in search, Kpler or Navionics? Compare estimated monthly branded-search demand and Share of Search inside the Marine software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Kpler and Navionics
- **Competitive set**: Marine software
- **Market**: Global
- **Month measured**: Aug 2026
- **Kpler Share of Search**: <0.01%
- **Navionics Share of Search**: 1.3%

## Which is more popular in search, Kpler or Navionics?

- In August 2026, Navionics had more branded searches than Kpler among marine software worldwide. Navionics was estimated to have 60.5K branded searches compared to Kpler’s 70, and held a 1.3% Share of Search versus Kpler’s <0.01%.
- Navionics was ahead of Kpler in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Kpler’s estimated Share of Search among marine software worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 20 to 70.
- Across the 11 months ending August 2026, Navionics’ estimated Share of Search among marine software worldwide moved from 1.5% to 1.3%, and its estimated monthly branded searches moved from 49.5K to 60.5K.

## How did search popularity change for marine software worldwide in August 2026?

- In August 2026, Navionics lost estimated Share of Search among marine software worldwide, from 1.9% to 1.3%.
- Estimated monthly branded searches for Kpler worldwide rose 250% over 11 measured months, from 20 to 70 in August 2026.

## Month by month

| Month | Kpler estimated searches | Kpler Share of Search | Kpler rank | Navionics estimated searches | Navionics Share of Search | Navionics rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 20 | <0.01% | 6 | 49.5K | 1.5% | 3 |
| Nov 2025 | 20 | <0.01% | 6 | 40.5K | 1.5% | 3 |
| Dec 2025 | 20 | <0.01% | 6 | 40.5K | 1.5% | 3 |
| Jan 2026 | 40 | <0.01% | 6 | 49.5K | 1.5% | 3 |
| Feb 2026 | 30 | <0.01% | 6 | 49.5K | 1.6% | 3 |
| Mar 2026 | 140 | <0.01% | 6 | 49.5K | 1.1% | 3 |
| Apr 2026 | 140 | <0.01% | 6 | 60.5K | 1.1% | 3 |
| May 2026 | 50 | <0.01% | 6 | 74K | 1.9% | 3 |
| Jun 2026 | 70 | <0.01% | 6 | 74K | 1.9% | 3 |
| Jul 2026 | 50 | <0.01% | 6 | 74K | 1.9% | 3 |
| Aug 2026 | 70 | <0.01% | 6 | 60.5K | 1.3% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Kpler’s and Navionics’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Kpler**: Measured on the search term “kpler shipping”.
- **Navionics**: Measured on the search term “navionics”.

- [Kpler profile](/demand/global-en/brands/kpler)
- [Navionics profile](/demand/global-en/brands/navionics)
- [All marine software worldwide](/demand/global-en/categories/marine-software): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Kpler or Navionics?

In August 2026, Navionics had more branded searches than Kpler among marine software worldwide. Navionics was estimated to have 60.5K branded searches compared to Kpler’s 70, and held a 1.3% Share of Search versus Kpler’s <0.01%.

## Cite this page

Brandwave. "Kpler vs Navionics: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/kpler-vs-navionics

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/kpler-vs-navionics. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.