---
title: "Kookaburra vs Masuri: Which is more popular by branded search?"
description: "Which is more popular in search, Kookaburra or Masuri? Compare estimated monthly branded-search demand and Share of Search inside the Cricket helmets set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/kookaburra-vs-masuri"
publisher: "Brandwave"
---

# Kookaburra vs Masuri: Which is more popular by branded search?

Which is more popular in search, Kookaburra or Masuri? Compare estimated monthly branded-search demand and Share of Search inside the Cricket helmets set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Kookaburra and Masuri
- **Competitive set**: Cricket helmets
- **Market**: Global
- **Month measured**: Aug 2026
- **Kookaburra Share of Search**: 64.4%
- **Masuri Share of Search**: 1.1%

## Which is more popular in search, Kookaburra or Masuri?

- In August 2026, Kookaburra had more branded searches than Masuri among cricket helmets worldwide. Kookaburra was estimated to have 27.1K branded searches compared to Masuri’s 480, and held a 64.4% Share of Search versus Masuri’s 1.1%.
- Kookaburra was ahead of Masuri in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Kookaburra’s estimated Share of Search among cricket helmets worldwide moved from 69% to 64.4%, and its estimated monthly branded searches held steady at 27.1K.
- Across the 11 months ending August 2026, Masuri’s estimated Share of Search among cricket helmets worldwide moved from 0.99% to 1.1%, and its estimated monthly branded searches moved from 390 to 480.

## How did search popularity change for cricket helmets worldwide in August 2026?

- Kookaburra’s estimated Share of Search among cricket helmets worldwide has lost ground for 3 months in a row, from 73.4% to 64.4% in August 2026.
- Estimated monthly branded searches for Masuri worldwide rose 23.1% over 11 measured months, from 390 to 480 in August 2026.

## Month by month

| Month | Kookaburra estimated searches | Kookaburra Share of Search | Kookaburra rank | Masuri estimated searches | Masuri Share of Search | Masuri rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 27.1K | 69% | 1 | 390 | 0.99% | 5 |
| Nov 2025 | 33.1K | 67.9% | 1 | 590 | 1.2% | 5 |
| Dec 2025 | 33.1K | 68.5% | 1 | 720 | 1.5% | 5 |
| Jan 2026 | 33.1K | 65.7% | 1 | 590 | 1.2% | 5 |
| Feb 2026 | 33.1K | 68.7% | 1 | 590 | 1.2% | 5 |
| Mar 2026 | 49.5K | 73.3% | 1 | 590 | 0.87% | 5 |
| Apr 2026 | 49.5K | 73% | 1 | 720 | 1.1% | 5 |
| May 2026 | 60.5K | 73.4% | 1 | 590 | 0.72% | 5 |
| Jun 2026 | 40.5K | 68% | 1 | 590 | 0.99% | 5 |
| Jul 2026 | 27.1K | 64.7% | 1 | 480 | 1.1% | 5 |
| Aug 2026 | 27.1K | 64.4% | 1 | 480 | 1.1% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Kookaburra’s and Masuri’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Kookaburra**: Measured on the search term “kookaburra bat”.
- **Masuri**: Measured on the search term “masuri cricket”.

- [Kookaburra profile](/demand/global-en/brands/kookaburra)
- [Masuri profile](/demand/global-en/brands/masuri)
- [All cricket helmets worldwide](/demand/global-en/categories/cricket-helmets): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Kookaburra or Masuri?

In August 2026, Kookaburra had more branded searches than Masuri among cricket helmets worldwide. Kookaburra was estimated to have 27.1K branded searches compared to Masuri’s 480, and held a 64.4% Share of Search versus Masuri’s 1.1%.

## Cite this page

Brandwave. "Kookaburra vs Masuri: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/kookaburra-vs-masuri

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/kookaburra-vs-masuri. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.