---
title: "Kona vs OXO: Which is searched more?"
description: "Is Kona or OXO more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Grill brush brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/kona-grill-brush-vs-oxo"
publisher: "Brandwave"
---

# Kona vs OXO: Which is searched more?

Is Kona or OXO more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Grill brush brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Kona and OXO
- **Competitive set**: Grill brush brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Kona Share of Search**: 0.01%
- **OXO Share of Search**: 8.8%

## Is Kona or OXO more popular in search?

- In September 2026, OXO had more branded searches than Kona among grill brush brands worldwide. OXO had about 110,000 branded searches, while Kona had 170. OXO made up 8.8% of all grill brush brand searches we track, and Kona accounted for 0.01%.
- OXO was ahead of Kona in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Kona’s share of searches among grill brush brands worldwide moved from <0.01% to 0.01%, and its estimated monthly branded searches moved from 110 to 170.
- Across the 12 months ending September 2026, OXO’s share of searches among grill brush brands worldwide moved from 11.1% to 8.8%, and its estimated monthly branded searches moved from 135K to 110K.

## How did search popularity change for grill brush brands worldwide in September 2026?

- In September 2026, OXO overtook Napoleon to rank 3rd among grill brush brands worldwide, with 8.8% of the searches.
- Estimated monthly branded searches for Kona worldwide rose 54.5% over 12 measured months, from 110 to 170 in September 2026.

## Month by month

| Month | Kona estimated searches | Kona Share of Search | Kona rank | OXO estimated searches | OXO Share of Search | OXO rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 110 | <0.01% | 9 | 135K | 11.1% | 3 |
| Nov 2025 | 170 | 0.01% | 9 | 165K | 9.9% | 3 |
| Dec 2025 | 390 | 0.03% | 9 | 135K | 8.7% | 4 |
| Jan 2026 | 170 | 0.01% | 9 | 135K | 10.6% | 3 |
| Feb 2026 | 110 | <0.01% | 9 | 110K | 9.3% | 3 |
| Mar 2026 | 260 | 0.01% | 9 | 110K | 6.3% | 5 |
| Apr 2026 | 260 | 0.01% | 9 | 110K | 4.8% | 6 |
| May 2026 | 390 | 0.01% | 9 | 110K | 4.2% | 6 |
| Jun 2026 | 390 | 0.02% | 9 | 110K | 5.2% | 6 |
| Jul 2026 | 590 | 0.03% | 9 | 110K | 5.9% | 5 |
| Aug 2026 | 210 | 0.01% | 9 | 110K | 6.9% | 4 |
| Sep 2026 | 170 | 0.01% | 9 | 110K | 8.8% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Kona’s and OXO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Kona**: Measured on the search term “kona grill brush”.
- **OXO**: Measured on the search term “oxo”.

- [Kona profile](/demand/global-en/brands/kona-grill-brush)
- [OXO profile](/demand/global-en/brands/oxo)
- [All grill brush brands worldwide](/demand/global-en/categories/grill-brush-brands): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Kona or OXO more popular in search?

In September 2026, OXO had more branded searches than Kona among grill brush brands worldwide. OXO had about 110,000 branded searches, while Kona had 170. OXO made up 8.8% of all grill brush brand searches we track, and Kona accounted for 0.01%.

## Cite this page

Brandwave. "Kona vs OXO: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/kona-grill-brush-vs-oxo

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/kona-grill-brush-vs-oxo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.