---
title: "Knipex vs Stanley: Which is searched more?"
description: "Which is more popular in search, Knipex or Stanley? Compare estimated monthly branded-search demand and Share of Search inside the Wire stripper brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/knipex-vs-stanley"
publisher: "Brandwave"
---

# Knipex vs Stanley: Which is searched more?

Which is more popular in search, Knipex or Stanley? Compare estimated monthly branded-search demand and Share of Search inside the Wire stripper brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Knipex and Stanley
- **Competitive set**: Wire stripper brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Knipex Share of Search**: 11.8%
- **Stanley Share of Search**: 38.7%

## Which is more popular in search, Knipex or Stanley?

- In September 2026, Stanley had more branded searches than Knipex among wire stripper brands worldwide. Stanley was estimated to have 659K branded searches compared to Knipex’s 201K, and held a 38.7% Share of Search versus Knipex’s 11.8%.
- Stanley was ahead of Knipex in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Knipex’s estimated Share of Search among wire stripper brands worldwide moved from 13% to 11.8%, and its estimated monthly branded searches held steady at 201K.
- Across the 12 months ending September 2026, Stanley’s estimated Share of Search among wire stripper brands worldwide moved from 34.5% to 38.7%, and its estimated monthly branded searches moved from 535K to 659K.

## How did search popularity change for wire stripper brands worldwide in September 2026?

- In September 2026, DeWalt overtook Stanley to become the leader among wire stripper brands worldwide, with 39.5% estimated Share of Search.
- In September 2026, Knipex gained estimated Share of Search among wire stripper brands worldwide, from 10.3% to 11.8%.
- In September 2026, Stanley lost estimated Share of Search among wire stripper brands worldwide, from 46.5% to 38.7%.

## Month by month

| Month | Knipex estimated searches | Knipex Share of Search | Knipex rank | Stanley estimated searches | Stanley Share of Search | Stanley rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 201K | 13% | 3 | 535K | 34.5% | 2 |
| Nov 2025 | 201K | 11.5% | 3 | 587K | 33.5% | 2 |
| Dec 2025 | 201K | 11.1% | 3 | 623K | 34.3% | 2 |
| Jan 2026 | 201K | 13.3% | 3 | 501K | 33.1% | 2 |
| Feb 2026 | 201K | 14.1% | 3 | 410K | 28.8% | 2 |
| Mar 2026 | 201K | 13.5% | 3 | 471K | 31.7% | 2 |
| Apr 2026 | 201K | 13.2% | 3 | 510K | 33.4% | 2 |
| May 2026 | 165K | 10.8% | 3 | 547K | 35.9% | 2 |
| Jun 2026 | 165K | 10.3% | 3 | 623K | 38.9% | 2 |
| Jul 2026 | 165K | 10.8% | 3 | 668K | 43.9% | 1 |
| Aug 2026 | 201K | 10.3% | 3 | 906K | 46.5% | 1 |
| Sep 2026 | 201K | 11.8% | 3 | 659K | 38.7% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Knipex’s and Stanley’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Knipex**: Measured on the search term “knipex”.
- **Stanley**: Measured on the search terms “stanley iceflow”, “stanley quencher”, “stanley tumbler” and “stanley water bottle”, summed into one figure.

- [Knipex profile](/demand/global-en/brands/knipex)
- [Stanley profile](/demand/global-en/brands/stanley)
- [All wire stripper brands worldwide](/demand/global-en/categories/wire-stripper-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Knipex or Stanley?

In September 2026, Stanley had more branded searches than Knipex among wire stripper brands worldwide. Stanley was estimated to have 659K branded searches compared to Knipex’s 201K, and held a 38.7% Share of Search versus Knipex’s 11.8%.

## Cite this page

Brandwave. "Knipex vs Stanley: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/knipex-vs-stanley

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/knipex-vs-stanley. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.