--- title: "Klaviyo vs OneSignal: Which is more popular by branded search?" description: "Which is more popular in search, Klaviyo or OneSignal? Compare estimated monthly branded-search demand and Share of Search inside the Customer engagement platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/klaviyo-vs-onesignal" publisher: "Brandwave" --- # Klaviyo vs OneSignal: Which is more popular by branded search? Which is more popular in search, Klaviyo or OneSignal? Compare estimated monthly branded-search demand and Share of Search inside the Customer engagement platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Klaviyo and OneSignal - **Competitive set**: Customer engagement platforms - **Market**: Global - **Month measured**: Aug 2026 - **Klaviyo Share of Search**: 54.7% - **OneSignal Share of Search**: 10.4% ## Which is more popular in search, Klaviyo or OneSignal? - In August 2026, Klaviyo had more branded searches than OneSignal among customer engagement platforms worldwide. Klaviyo was estimated to have 315K branded searches compared to OneSignal’s 59.9K, and held a 54.7% Share of Search versus OneSignal’s 10.4%. - Klaviyo was ahead of OneSignal in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Klaviyo’s estimated Share of Search among customer engagement platforms worldwide moved from 51.7% to 54.7%, and its estimated monthly branded searches moved from 319K to 315K. - Across the 11 months ending August 2026, OneSignal’s estimated Share of Search among customer engagement platforms worldwide moved from 10.5% to 10.4%, and its estimated monthly branded searches moved from 64.8K to 59.9K. ## How did search popularity change for customer engagement platforms worldwide in August 2026? Neither Klaviyo nor OneSignal moved beyond provider rounding among customer engagement platforms in Aug 2026. ## Month by month | Month | Klaviyo estimated searches | Klaviyo Share of Search | Klaviyo rank | OneSignal estimated searches | OneSignal Share of Search | OneSignal rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 319K | 51.7% | 1 | 64.8K | 10.5% | 3 | | Nov 2025 | 317K | 51.9% | 1 | 64.4K | 10.5% | 3 | | Dec 2025 | 260K | 50.6% | 1 | 53.4K | 10.4% | 4 | | Jan 2026 | 317K | 52.4% | 1 | 65.1K | 10.8% | 3 | | Feb 2026 | 317K | 53.4% | 1 | 53.8K | 9.1% | 3 | | Mar 2026 | 320K | 52.4% | 1 | 65.7K | 10.8% | 3 | | Apr 2026 | 318K | 52.5% | 1 | 65.1K | 10.7% | 3 | | May 2026 | 326K | 53% | 1 | 65.3K | 10.6% | 3 | | Jun 2026 | 317K | 51.6% | 1 | 63.6K | 10.4% | 3 | | Jul 2026 | 315K | 54.5% | 1 | 60.6K | 10.5% | 3 | | Aug 2026 | 315K | 54.7% | 1 | 59.9K | 10.4% | 3 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Klaviyo’s and OneSignal’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Klaviyo**: Measured on the search terms “klaviyo”, “klaviyo app”, “klaviyo cost”, “klaviyo crm”, “klaviyo email”, “klaviyo email marketing”, “klaviyo marketing”, “klaviyo plan”, “klaviyo pricing”, “klaviyo sms”, “klaviyo whatsapp” and “klaviyocom”, summed into one figure. - **OneSignal**: Measured on the search terms “app onesignal”, “in app messaging onesignal”, “one signal”, “one signal notifications”, “one signal push”, “OneSignal”, “onesignal app”, “onesignal com”, “onesignal email”, “onesignal free plan”, “onesignal in app messaging”, “onesignal mobile push”, “onesignal notification”, “onesignal plans”, “onesignal pricing”, “onesignal push”, “onesignal push notification”, “onesignal sms”, “onesignal sms pricing”, “onesignal web”, “onesignal web push”, “onesignal web push notification” and “onesignal whatsapp”, summed into one figure. - [Klaviyo profile](/demand/global-en/brands/klaviyo) - [OneSignal profile](/demand/global-en/brands/onesignal) - [All customer engagement platforms worldwide](/demand/global-en/categories/customer-engagement-platforms): The set both shares are measured inside, 8 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Klaviyo or OneSignal? In August 2026, Klaviyo had more branded searches than OneSignal among customer engagement platforms worldwide. Klaviyo was estimated to have 315K branded searches compared to OneSignal’s 59.9K, and held a 54.7% Share of Search versus OneSignal’s 10.4%. ## Cite this page Brandwave. "Klaviyo vs OneSignal: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/klaviyo-vs-onesignal This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/klaviyo-vs-onesignal. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.