---
title: "King & McGaw vs Minted: Which is searched more?"
description: "Is King & McGaw or Minted more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wall art brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/king-mcgaw-vs-minted"
publisher: "Brandwave"
---

# King & McGaw vs Minted: Which is searched more?

Is King & McGaw or Minted more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wall art brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: King & McGaw and Minted
- **Competitive set**: Wall art brands
- **Market**: Global
- **Month measured**: Sep 2026
- **King & McGaw Share of Search**: 3%
- **Minted Share of Search**: 43.5%

## Is King & McGaw or Minted more popular in search?

- In September 2026, Minted had more branded searches than King & McGaw among wall art brands worldwide. Minted had about 201,000 branded searches, while King & McGaw had 13,700. Minted made up 43.5% of all wall art brand searches we track, and King & McGaw accounted for 3%.
- Minted was ahead of King & McGaw in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, King & McGaw’s share of searches among wall art brands worldwide moved from 3.4% to 3%, and its estimated monthly branded searches moved from 16.7K to 13.7K.
- Across the 12 months ending September 2026, Minted’s share of searches among wall art brands worldwide moved from 40.6% to 43.5%, and its estimated monthly branded searches held steady at 201K.

## Top wall art brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Minted was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. King & McGaw did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Minted | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| Desenio | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Society6 | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Saatchi Art | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Poster Store | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| King & McGaw | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Juniqe | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about wall art brands

- Asked ChatGPT "Which wall art brand should I buy?": 1. Minted, 2. Desenio
- Asked ChatGPT "What are the best wall art brands?": 1. Minted, 2. Desenio, 3. Society6, 4. Saatchi Art
- Asked ChatGPT "What's the best wall art brand for living rooms?": 1. Minted, 2. Desenio, 3. Society6, 4. Saatchi Art
- Searched Google, AI Overview "large wall art": 1. Society6
- Searched Google, AI Overview "wall art for living room": named none of the brands we track

Not named in any answer: Poster Store, King & McGaw and Juniqe.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for wall art brands worldwide in September 2026?

- In September 2026, Minted gained share of searches among wall art brands worldwide, from 37.5% to 43.5%.
- Estimated monthly branded searches for King & McGaw worldwide fell 18% over 12 measured months, from 16.7K to 13.7K in September 2026.

## Month by month

| Month | King & McGaw estimated searches | King & McGaw Share of Search | King & McGaw rank | Minted estimated searches | Minted Share of Search | Minted rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 16.7K | 3.4% | 6 | 201K | 40.6% | 1 |
| Nov 2025 | 16.7K | 1.7% | 6 | 673K | 67.9% | 1 |
| Dec 2025 | 16.4K | 1.7% | 6 | 673K | 71.1% | 1 |
| Jan 2026 | 16.7K | 3% | 6 | 246K | 44.2% | 1 |
| Feb 2026 | 16.4K | 3.8% | 6 | 165K | 38.5% | 1 |
| Mar 2026 | 16.7K | 3.5% | 6 | 201K | 41.6% | 1 |
| Apr 2026 | 13.7K | 3.1% | 6 | 201K | 45.2% | 1 |
| May 2026 | 11.5K | 2.6% | 6 | 201K | 45.8% | 1 |
| Jun 2026 | 11.2K | 3% | 6 | 165K | 44% | 1 |
| Jul 2026 | 11.2K | 2.8% | 6 | 165K | 40.6% | 1 |
| Aug 2026 | 13.7K | 3.1% | 6 | 165K | 37.5% | 1 |
| Sep 2026 | 13.7K | 3% | 6 | 201K | 43.5% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using King & McGaw’s and Minted’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **King & McGaw**: Measured on the search terms “king and mcgaw” and “king mcgaw”, summed into one figure.
- **Minted**: Measured on the search term “minted”.

- [King & McGaw profile](/demand/global-en/brands/king-mcgaw)
- [Minted profile](/demand/global-en/brands/minted)
- [All wall art brands worldwide](/demand/global-en/categories/wall-art-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is King & McGaw or Minted more popular in search?

In September 2026, Minted had more branded searches than King & McGaw among wall art brands worldwide. Minted had about 201,000 branded searches, while King & McGaw had 13,700. Minted made up 43.5% of all wall art brand searches we track, and King & McGaw accounted for 3%.

## Cite this page

Brandwave. "King & McGaw vs Minted: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/king-mcgaw-vs-minted

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/king-mcgaw-vs-minted. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
