---
title: "Khan Academy vs Varsity Tutors: Which is searched more?"
description: "Is Khan Academy or Varsity Tutors more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online tutoring platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/khan-academy-vs-varsity-tutors"
publisher: "Brandwave"
---

# Khan Academy vs Varsity Tutors: Which is searched more?

Is Khan Academy or Varsity Tutors more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Online tutoring platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Khan Academy and Varsity Tutors
- **Competitive set**: Online tutoring platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Khan Academy Share of Search**: 82.2%
- **Varsity Tutors Share of Search**: 0.55%

## Is Khan Academy or Varsity Tutors more popular in search?

- In September 2026, Khan Academy had more branded searches than Varsity Tutors among online tutoring platforms worldwide. Khan Academy had about 11.1 million branded searches, while Varsity Tutors had 74,000. Khan Academy made up 82.2% of all online tutoring platform searches we track, and Varsity Tutors accounted for 0.55%.
- Khan Academy was ahead of Varsity Tutors in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Khan Academy’s share of searches among online tutoring platforms worldwide moved from 83.4% to 82.2%, and its estimated monthly branded searches held steady at 11.1M.
- Across the 12 months ending September 2026, Varsity Tutors’ share of searches among online tutoring platforms worldwide moved from 0.83% to 0.55%, and its estimated monthly branded searches moved from 110K to 74K.

## Top online tutoring platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Khan Academy was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Varsity Tutors was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Varsity Tutors was listed before Khan Academy in three out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Wyzant | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Khan Academy | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Varsity Tutors | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Tutor.com | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| Preply | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Superprof | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| Outschool | 7th | 1 of 3 | 0 of 2 | 1 of 5 |
| Cambly | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about online tutoring platforms

- Asked ChatGPT "Which online tutoring platform should I use?": 1. Wyzant, 2. Preply, 3. Varsity Tutors, 4. Khan Academy
- Asked ChatGPT "What are the best online tutoring platforms?": 1. Wyzant, 2. Varsity Tutors, 3. Preply, 4. Khan Academy, 5. Tutor.com, 6. Outschool
- Asked ChatGPT "What's the best online tutoring platform for a struggling student?": 1. Wyzant, 2. Khan Academy
- Searched Google, AI Overview "online tutoring platforms": 1. Tutor.com, 2. Wyzant, 3. Varsity Tutors, 4. Superprof
- Searched Google, AI Overview "online homework help": 1. Khan Academy, 2. Tutor.com

Not named in any answer: Cambly.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for online tutoring platforms worldwide in September 2026?

- In September 2026, Khan Academy gained share of searches among online tutoring platforms worldwide, from 79.7% to 82.2%.
- Estimated monthly branded searches for Varsity Tutors worldwide fell 32.7% over 12 measured months, from 110K to 74K in September 2026.

## Month by month

| Month | Khan Academy estimated searches | Khan Academy Share of Search | Khan Academy rank | Varsity Tutors estimated searches | Varsity Tutors Share of Search | Varsity Tutors rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 11.1M | 83.4% | 1 | 110K | 0.83% | 6 |
| Nov 2025 | 9.1M | 80.5% | 1 | 90.5K | 0.8% | 6 |
| Dec 2025 | 7.5M | 80.4% | 1 | 74K | 0.79% | 6 |
| Jan 2026 | 7.5M | 76% | 1 | 90.5K | 0.92% | 6 |
| Feb 2026 | 7.5M | 77.6% | 1 | 74K | 0.77% | 6 |
| Mar 2026 | 7.5M | 77.4% | 1 | 90.5K | 0.94% | 6 |
| Apr 2026 | 7.5M | 77.4% | 1 | 90.5K | 0.94% | 6 |
| May 2026 | 6.1M | 72.3% | 1 | 74K | 0.87% | 6 |
| Jun 2026 | 5M | 68.2% | 1 | 60.5K | 0.83% | 6 |
| Jul 2026 | 6.1M | 72.5% | 1 | 49.5K | 0.59% | 7 |
| Aug 2026 | 9.1M | 79.7% | 1 | 60.5K | 0.53% | 6 |
| Sep 2026 | 11.1M | 82.2% | 1 | 74K | 0.55% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Khan Academy’s and Varsity Tutors’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Khan Academy**: Measured on the search term “khan academy”.
- **Varsity Tutors**: Measured on the search term “varsity tutors”.

- [Khan Academy profile](/demand/global-en/brands/khan-academy)
- [Varsity Tutors profile](/demand/global-en/brands/varsity-tutors)
- [All online tutoring platforms worldwide](/demand/global-en/categories/online-tutoring-platforms): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Khan Academy or Varsity Tutors more popular in search?

In September 2026, Khan Academy had more branded searches than Varsity Tutors among online tutoring platforms worldwide. Khan Academy had about 11.1 million branded searches, while Varsity Tutors had 74,000. Khan Academy made up 82.2% of all online tutoring platform searches we track, and Varsity Tutors accounted for 0.55%.

## Cite this page

Brandwave. "Khan Academy vs Varsity Tutors: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/khan-academy-vs-varsity-tutors

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/khan-academy-vs-varsity-tutors. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
