---
title: "Kettler vs Sunbrella: Which is searched more?"
description: "Which is more popular in search, Kettler or Sunbrella? Compare estimated monthly branded-search demand and Share of Search inside the Parasols set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/kettler-vs-sunbrella"
publisher: "Brandwave"
---

# Kettler vs Sunbrella: Which is searched more?

Which is more popular in search, Kettler or Sunbrella? Compare estimated monthly branded-search demand and Share of Search inside the Parasols set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Kettler and Sunbrella
- **Competitive set**: Parasols
- **Market**: Global
- **Month measured**: Aug 2026
- **Kettler Share of Search**: 22.1%
- **Sunbrella Share of Search**: 27.1%

## Which is more popular in search, Kettler or Sunbrella?

- In August 2026, Sunbrella had more branded searches than Kettler among parasols worldwide. Sunbrella was estimated to have 40.5K branded searches compared to Kettler’s 33.1K, and held a 27.1% Share of Search versus Kettler’s 22.1%.
- The lead changed hands once in the 11 months ending August 2026: Sunbrella took it in April 2026.
- Across the 11 months ending August 2026, Kettler’s estimated Share of Search among parasols worldwide moved from 25.5% to 22.1%, and its estimated monthly branded searches held steady at 33.1K.
- Across the 11 months ending August 2026, Sunbrella’s estimated Share of Search among parasols worldwide moved from 20.8% to 27.1%, and its estimated monthly branded searches moved from 27.1K to 40.5K.

## How did search popularity change for parasols worldwide in August 2026?

- In August 2026, Sunbrella lost estimated Share of Search among parasols worldwide, from 28.4% to 27.1%.
- In August 2026, Kettler lost estimated Share of Search among parasols worldwide, from 23.3% to 22.1%.

## Month by month

| Month | Kettler estimated searches | Kettler Share of Search | Kettler rank | Sunbrella estimated searches | Sunbrella Share of Search | Sunbrella rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 33.1K | 25.5% | 2 | 27.1K | 20.8% | 3 |
| Nov 2025 | 33.1K | 28.7% | 2 | 22.2K | 19.2% | 3 |
| Dec 2025 | 33.1K | 23% | 2 | 18.1K | 12.6% | 3 |
| Jan 2026 | 40.5K | 26% | 2 | 22.2K | 14.3% | 3 |
| Feb 2026 | 33.1K | 26.3% | 2 | 27.1K | 21.5% | 3 |
| Mar 2026 | 40.5K | 24.5% | 2 | 40.5K | 24.5% | 3 |
| Apr 2026 | 40.5K | 23.7% | 3 | 49.5K | 29% | 2 |
| May 2026 | 49.5K | 24.9% | 3 | 60.5K | 30.4% | 1 |
| Jun 2026 | 40.5K | 21.3% | 3 | 60.5K | 31.9% | 1 |
| Jul 2026 | 40.5K | 23.3% | 3 | 49.5K | 28.4% | 2 |
| Aug 2026 | 33.1K | 22.1% | 3 | 40.5K | 27.1% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Kettler’s and Sunbrella’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Kettler**: Measured on the search term “kettler”.
- **Sunbrella**: Measured on the search term “sunbrella”.

- [Kettler profile](/demand/global-en/brands/kettler)
- [Sunbrella profile](/demand/global-en/brands/sunbrella)
- [All parasols worldwide](/demand/global-en/categories/parasols): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Kettler or Sunbrella?

In August 2026, Sunbrella had more branded searches than Kettler among parasols worldwide. Sunbrella was estimated to have 40.5K branded searches compared to Kettler’s 33.1K, and held a 27.1% Share of Search versus Kettler’s 22.1%.

## Cite this page

Brandwave. "Kettler vs Sunbrella: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/kettler-vs-sunbrella

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/kettler-vs-sunbrella. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.