---
title: "Keeps vs Nizoral: Which is searched more?"
description: "Is Keeps or Nizoral more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Shampoo and conditioner brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/keeps-vs-nizoral"
publisher: "Brandwave"
---

# Keeps vs Nizoral: Which is searched more?

Is Keeps or Nizoral more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Shampoo and conditioner brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Keeps and Nizoral
- **Competitive set**: Shampoo and conditioner brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Keeps Share of Search**: <0.01%
- **Nizoral Share of Search**: 8.7%

## Is Keeps or Nizoral more popular in search?

- In September 2026, Nizoral had more branded searches than Keeps among shampoo and conditioner brands worldwide. Nizoral had about 301,000 branded searches, while Keeps had 260. Nizoral made up 8.7% of all shampoo and conditioner brand searches we track, and Keeps accounted for <0.01%.
- Nizoral was ahead of Keeps in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Keeps’ share of searches among shampoo and conditioner brands worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 170 to 260.
- Across the 12 months ending September 2026, Nizoral’s share of searches among shampoo and conditioner brands worldwide moved from 8% to 8.7%, and its estimated monthly branded searches held steady at 301K.

## Top shampoo and conditioner brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Nizoral was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Keeps did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Dove | 1st | 2 of 3 | 1 of 2 | 3 of 5 |
| Olaplex | 2nd | 2 of 3 | 2 of 2 | 4 of 5 |
| Nizoral | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Aesop | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Hims | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Aveeno | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Aussie | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| CHI | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Keeps | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about shampoo and conditioner brands

- Asked ChatGPT "Which shampoo and conditioner brand should I buy?": 1. Dove, 2. Nizoral
- Asked ChatGPT "What are the best shampoo and conditioner brands?": 1. Olaplex, 2. Nizoral
- Asked ChatGPT "What's the best shampoo and conditioner brand for everyday hair care?": 1. Dove, 2. Olaplex
- Searched Google, AI Overview "best shampoo and conditioner": 1. Dove, 2. Olaplex
- Searched Google, AI Overview "sulphate free shampoo": 1. Olaplex

Not named in any answer: Aesop, Hims, Aveeno, Aussie, CHI and Keeps.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for shampoo and conditioner brands worldwide in September 2026?

- Estimated monthly branded searches for Keeps worldwide rose 52.9% over 12 measured months, from 170 to 260 in September 2026.

## Month by month

| Month | Keeps estimated searches | Keeps Share of Search | Keeps rank | Nizoral estimated searches | Nizoral Share of Search | Nizoral rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 170 | <0.01% | 9 | 301K | 8% | 5 |
| Nov 2025 | 140 | <0.01% | 9 | 301K | 7.1% | 5 |
| Dec 2025 | 170 | <0.01% | 9 | 301K | 6.9% | 5 |
| Jan 2026 | 140 | <0.01% | 9 | 368K | 9.7% | 5 |
| Feb 2026 | 140 | <0.01% | 9 | 301K | 8.9% | 5 |
| Mar 2026 | 140 | <0.01% | 9 | 368K | 9.3% | 5 |
| Apr 2026 | 140 | <0.01% | 9 | 368K | 10.1% | 5 |
| May 2026 | 110 | <0.01% | 9 | 301K | 8.1% | 5 |
| Jun 2026 | 140 | <0.01% | 9 | 301K | 8.8% | 5 |
| Jul 2026 | 140 | <0.01% | 9 | 301K | 8.8% | 5 |
| Aug 2026 | 170 | <0.01% | 9 | 301K | 8.7% | 5 |
| Sep 2026 | 260 | <0.01% | 9 | 301K | 8.7% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using Keeps’ and Nizoral’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Keeps**: Measured on the search term “keeps shampoo and conditioner”.
- **Nizoral**: Measured on the search term “nizoral”.

- [Keeps profile](/demand/global-en/brands/keeps)
- [Nizoral profile](/demand/global-en/brands/nizoral)
- [All shampoo and conditioner brands worldwide](/demand/global-en/categories/shampoo-and-conditioner-brands): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Keeps or Nizoral more popular in search?

In September 2026, Nizoral had more branded searches than Keeps among shampoo and conditioner brands worldwide. Nizoral had about 301,000 branded searches, while Keeps had 260. Nizoral made up 8.7% of all shampoo and conditioner brand searches we track, and Keeps accounted for <0.01%.

## Cite this page

Brandwave. "Keeps vs Nizoral: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/keeps-vs-nizoral

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/keeps-vs-nizoral. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
