---
title: "Keela vs Raiser's Edge: Which is searched more?"
description: "Is Keela or Raiser's Edge more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fundraising CRM platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/keela-vs-raisers-edge"
publisher: "Brandwave"
---

# Keela vs Raiser's Edge: Which is searched more?

Is Keela or Raiser's Edge more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fundraising CRM platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Keela and Raiser's Edge
- **Competitive set**: Fundraising CRM platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Keela Share of Search**: 20.2%
- **Raiser's Edge Share of Search**: 13.5%

## Is Keela or Raiser's Edge more popular in search?

- In September 2026, Keela had more branded searches than Raiser's Edge among fundraising CRM platforms worldwide. Keela had about 27,100 branded searches, while Raiser's Edge had 18,100. Keela made up 20.2% of all fundraising CRM platform searches we track, and Raiser's Edge accounted for 13.5%.
- Keela was ahead of Raiser's Edge in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Keela’s share of searches among fundraising CRM platforms worldwide moved from 17% to 20.2%, and its estimated monthly branded searches moved from 22.2K to 27.1K.
- Across the 12 months ending September 2026, Raiser's Edge’s share of searches among fundraising CRM platforms worldwide moved from 13.9% to 13.5%, and its estimated monthly branded searches held steady at 18.1K.

## Top fundraising CRM platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Raiser's Edge was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Keela did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Bloomerang | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Little Green Light | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Givebutter | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Neon CRM | 4th | 3 of 3 | 0 of 2 | 3 of 5 |
| DonorPerfect | 5th | 2 of 3 | 2 of 2 | 4 of 5 |
| Salesforce Nonprofit Cloud | 6th | 3 of 3 | 2 of 2 | 5 of 5 |
| Virtuous | 7th | 1 of 3 | 2 of 2 | 3 of 5 |
| Raiser's Edge | 8th | 1 of 3 | 2 of 2 | 3 of 5 |
| Keela | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about fundraising CRM platforms

- Asked ChatGPT "Which fundraising CRM should I use?": 1. Bloomerang, 2. Little Green Light, 3. Neon CRM, 4. Givebutter, 5. Salesforce Nonprofit Cloud
- Asked ChatGPT "What are the best fundraising CRMs?": 1. Bloomerang, 2. Little Green Light, 3. Neon CRM, 4. DonorPerfect, 5. Salesforce Nonprofit Cloud, 6. Raiser's Edge, 7. Givebutter, 8. Virtuous
- Asked ChatGPT "What's the best fundraising CRM for a nonprofit team?": 1. Bloomerang, 2. Little Green Light, 3. Neon CRM, 4. Salesforce Nonprofit Cloud, 5. DonorPerfect
- Searched Google, AI Overview "fundraising crm": 1. Little Green Light, 2. Givebutter, 3. Bloomerang, 4. DonorPerfect, 5. Virtuous, 6. Salesforce Nonprofit Cloud, 7. Raiser's Edge
- Searched Google, AI Overview "nonprofit crm software": 1. Givebutter, 2. Little Green Light, 3. Bloomerang, 4. Virtuous, 5. DonorPerfect, 6. Salesforce Nonprofit Cloud, 7. Raiser's Edge

Not named in any answer: Keela.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for fundraising CRM platforms worldwide in September 2026?

- In September 2026, Raiser's Edge gained share of searches among fundraising CRM platforms worldwide, from 12.4% to 13.5%.
- In September 2026, Keela lost share of searches among fundraising CRM platforms worldwide, from 22.7% to 20.2%.

## Month by month

| Month | Keela estimated searches | Keela Share of Search | Keela rank | Raiser's Edge estimated searches | Raiser's Edge Share of Search | Raiser's Edge rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 22.2K | 17% | 2 | 18.1K | 13.9% | 3 |
| Nov 2025 | 22.2K | 19.5% | 2 | 14.8K | 13% | 3 |
| Dec 2025 | 18.1K | 16.8% | 2 | 12.1K | 11.2% | 4 |
| Jan 2026 | 22.2K | 18.2% | 2 | 18.1K | 14.8% | 3 |
| Feb 2026 | 22.2K | 18.9% | 2 | 18.1K | 15.4% | 3 |
| Mar 2026 | 22.2K | 17.1% | 2 | 18.1K | 13.9% | 3 |
| Apr 2026 | 18.1K | 14.8% | 2 | 14.8K | 12.1% | 3 |
| May 2026 | 49.5K | 35.6% | 2 | 12.1K | 8.7% | 4 |
| Jun 2026 | 27.1K | 23.1% | 2 | 12.1K | 10.3% | 4 |
| Jul 2026 | 27.1K | 25.1% | 2 | 12.1K | 11.2% | 4 |
| Aug 2026 | 27.1K | 22.7% | 2 | 14.8K | 12.4% | 3 |
| Sep 2026 | 27.1K | 20.2% | 2 | 18.1K | 13.5% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Keela’s and Raiser's Edge’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Keela**: Measured on the search term “keela”.
- **Raiser's Edge**: Measured on the search term “raiser s edge”.

- [Keela profile](/demand/global-en/brands/keela)
- [Raiser's Edge profile](/demand/global-en/brands/raisers-edge)
- [All fundraising CRM platforms worldwide](/demand/global-en/categories/fundraising-crm-platforms): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Keela or Raiser's Edge more popular in search?

In September 2026, Keela had more branded searches than Raiser's Edge among fundraising CRM platforms worldwide. Keela had about 27,100 branded searches, while Raiser's Edge had 18,100. Keela made up 20.2% of all fundraising CRM platform searches we track, and Raiser's Edge accounted for 13.5%.

## Cite this page

Brandwave. "Keela vs Raiser's Edge: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/keela-vs-raisers-edge

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/keela-vs-raisers-edge. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
