---
title: "Kaweco vs Montblanc: Which is searched more?"
description: "Is Kaweco or Montblanc more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fountain pen brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/kaweco-vs-montblanc"
publisher: "Brandwave"
---

# Kaweco vs Montblanc: Which is searched more?

Is Kaweco or Montblanc more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fountain pen brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Kaweco and Montblanc
- **Competitive set**: Fountain pen brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Kaweco Share of Search**: 7.8%
- **Montblanc Share of Search**: 3.5%

## Is Kaweco or Montblanc more popular in search?

- In September 2026, Kaweco had more branded searches than Montblanc among fountain pen brands worldwide. Kaweco had about 49,500 branded searches, while Montblanc had 22,200. Kaweco made up 7.8% of all fountain pen brand searches we track, and Montblanc accounted for 3.5%.
- Kaweco was ahead of Montblanc in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Kaweco’s share of searches among fountain pen brands worldwide moved from 8.5% to 7.8%, and its estimated monthly branded searches moved from 40.5K to 49.5K.
- Across the 12 months ending September 2026, Montblanc’s share of searches among fountain pen brands worldwide moved from 3.8% to 3.5%, and its estimated monthly branded searches moved from 18.1K to 22.2K.

## Top fountain pen brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Montblanc was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Kaweco was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Montblanc was listed before Kaweco in every answer that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Pilot | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Lamy | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Platinum | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Sailor | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Montblanc | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| TWSBI | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| Kaweco | 7th | 1 of 3 | 0 of 2 | 1 of 5 |
| Parker | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about fountain pen brands

- Asked ChatGPT "Which fountain pen brand should I buy?": 1. Pilot, 2. Lamy, 3. Platinum, 4. Sailor
- Asked ChatGPT "What are the best fountain pen brands?": 1. Pilot, 2. Lamy, 3. Sailor, 4. Platinum, 5. Montblanc, 6. TWSBI, 7. Kaweco
- Asked ChatGPT "What's the best fountain pen brand for smooth everyday writing?": 1. Pilot, 2. Lamy, 3. Platinum
- Searched Google, AI Overview "best fountain pen": 1. Lamy, 2. Pilot, 3. Montblanc
- Searched Google, AI Overview "fountain pen for beginners": 1. Platinum, 2. Pilot, 3. Lamy, 4. TWSBI

Not named in any answer: Parker.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for fountain pen brands worldwide in September 2026?

- In September 2026, Kaweco rose from 4th to 3rd among fountain pen brands worldwide.
- Estimated monthly branded searches for Montblanc worldwide rose 22.7% over 12 measured months, from 18.1K to 22.2K in September 2026.

## Month by month

| Month | Kaweco estimated searches | Kaweco Share of Search | Kaweco rank | Montblanc estimated searches | Montblanc Share of Search | Montblanc rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 40.5K | 8.5% | 4 | 18.1K | 3.8% | 5 |
| Nov 2025 | 49.5K | 10% | 3 | 22.2K | 4.5% | 5 |
| Dec 2025 | 49.5K | 8.5% | 4 | 33.1K | 5.7% | 5 |
| Jan 2026 | 49.5K | 9.8% | 3 | 27.1K | 5.3% | 5 |
| Feb 2026 | 40.5K | 8.3% | 4 | 22.2K | 4.5% | 5 |
| Mar 2026 | 49.5K | 10.1% | 3 | 18.1K | 3.7% | 5 |
| Apr 2026 | 40.5K | 9% | 3 | 22.2K | 4.9% | 5 |
| May 2026 | 40.5K | 9% | 3 | 22.2K | 4.9% | 5 |
| Jun 2026 | 33.1K | 7.3% | 4 | 18.1K | 4% | 5 |
| Jul 2026 | 40.5K | 7.2% | 4 | 18.1K | 3.2% | 5 |
| Aug 2026 | 49.5K | 8.3% | 4 | 22.2K | 3.7% | 5 |
| Sep 2026 | 49.5K | 7.8% | 3 | 22.2K | 3.5% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using Kaweco’s and Montblanc’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Kaweco**: Measured on the search term “kaweco”.
- **Montblanc**: Measured on the search term “montblanc fountain pen”.

- [Kaweco profile](/demand/global-en/brands/kaweco)
- [Montblanc profile](/demand/global-en/brands/montblanc)
- [All fountain pen brands worldwide](/demand/global-en/categories/fountain-pen-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Kaweco or Montblanc more popular in search?

In September 2026, Kaweco had more branded searches than Montblanc among fountain pen brands worldwide. Kaweco had about 49,500 branded searches, while Montblanc had 22,200. Kaweco made up 7.8% of all fountain pen brand searches we track, and Montblanc accounted for 3.5%.

## Cite this page

Brandwave. "Kaweco vs Montblanc: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/kaweco-vs-montblanc

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/kaweco-vs-montblanc. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
