---
title: "Kasa vs Wemo: Which is more popular by branded search?"
description: "Which is more popular in search, Kasa or Wemo? Compare estimated monthly branded-search demand and Share of Search inside the Smart plug brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/kasa-vs-wemo"
publisher: "Brandwave"
---

# Kasa vs Wemo: Which is more popular by branded search?

Which is more popular in search, Kasa or Wemo? Compare estimated monthly branded-search demand and Share of Search inside the Smart plug brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Kasa and Wemo
- **Competitive set**: Smart plug brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Kasa Share of Search**: 5.1%
- **Wemo Share of Search**: 1.5%

## Which is more popular in search, Kasa or Wemo?

- In August 2026, Kasa had more branded searches than Wemo among smart plug brands worldwide. Kasa was estimated to have 165K branded searches compared to Wemo’s 49.5K, and held a 5.1% Share of Search versus Wemo’s 1.5%.
- Kasa was ahead of Wemo in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Kasa’s estimated Share of Search among smart plug brands worldwide moved from 4.7% to 5.1%, and its estimated monthly branded searches held steady at 165K.
- Across the 11 months ending August 2026, Wemo’s estimated Share of Search among smart plug brands worldwide moved from 1.4% to 1.5%, and its estimated monthly branded searches held steady at 49.5K.

## How did search popularity change for smart plug brands worldwide in August 2026?

Neither Kasa nor Wemo moved beyond provider rounding among smart plug brands in Aug 2026.

## Month by month

| Month | Kasa estimated searches | Kasa Share of Search | Kasa rank | Wemo estimated searches | Wemo Share of Search | Wemo rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 165K | 4.7% | 3 | 49.5K | 1.4% | 4 |
| Nov 2025 | 165K | 4.4% | 3 | 40.5K | 1.1% | 5 |
| Dec 2025 | 165K | 4.5% | 3 | 40.5K | 1.1% | 4 |
| Jan 2026 | 201K | 5.6% | 3 | 40.5K | 1.1% | 4 |
| Feb 2026 | 165K | 5.6% | 3 | 60.5K | 2% | 4 |
| Mar 2026 | 165K | 5.2% | 3 | 49.5K | 1.6% | 4 |
| Apr 2026 | 165K | 5.4% | 3 | 49.5K | 1.6% | 4 |
| May 2026 | 165K | 5.2% | 3 | 49.5K | 1.6% | 4 |
| Jun 2026 | 135K | 4.3% | 3 | 40.5K | 1.3% | 4 |
| Jul 2026 | 165K | 5.4% | 3 | 40.5K | 1.3% | 4 |
| Aug 2026 | 165K | 5.1% | 3 | 49.5K | 1.5% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Kasa’s and Wemo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Kasa**: Measured on the search term “kasa”.
- **Wemo**: Measured on the search term “wemo”.

- [Kasa profile](/demand/global-en/brands/kasa)
- [Wemo profile](/demand/global-en/brands/wemo)
- [All smart plug brands worldwide](/demand/global-en/categories/smart-plug-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Kasa or Wemo?

In August 2026, Kasa had more branded searches than Wemo among smart plug brands worldwide. Kasa was estimated to have 165K branded searches compared to Wemo’s 49.5K, and held a 5.1% Share of Search versus Wemo’s 1.5%.

## Cite this page

Brandwave. "Kasa vs Wemo: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/kasa-vs-wemo

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/kasa-vs-wemo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.