---
title: "Kali Linux vs Metasploit: Which is searched more?"
description: "Is Kali Linux or Metasploit more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Penetration testing platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/kali-linux-vs-metasploit"
publisher: "Brandwave"
---

# Kali Linux vs Metasploit: Which is searched more?

Is Kali Linux or Metasploit more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Penetration testing platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Kali Linux and Metasploit
- **Competitive set**: Penetration testing platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Kali Linux Share of Search**: 54.1%
- **Metasploit Share of Search**: 4%

## Is Kali Linux or Metasploit more popular in search?

- In September 2026, Kali Linux had more branded searches than Metasploit among penetration testing platforms worldwide. Kali Linux had about 550,000 branded searches, while Metasploit had 40,500. Kali Linux made up 54.1% of all penetration testing platform searches we track, and Metasploit accounted for 4%.
- Kali Linux was ahead of Metasploit in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Kali Linux’s share of searches among penetration testing platforms worldwide moved from 55.2% to 54.1%, and its estimated monthly branded searches moved from 673K to 550K.
- Across the 12 months ending September 2026, Metasploit’s share of searches among penetration testing platforms worldwide moved from 5% to 4%, and its estimated monthly branded searches moved from 60.5K to 40.5K.

## Top penetration testing platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Metasploit was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Kali Linux was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Kali Linux was listed before Metasploit in three out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Burp Suite | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Kali Linux | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| Metasploit | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| ZAP | 4th | 3 of 3 | 2 of 2 | 5 of 5 |
| Tenable | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Nmap | 6th | 1 of 3 | 2 of 2 | 3 of 5 |
| Horizon3.ai | 7th | 1 of 3 | 1 of 2 | 2 of 5 |
| Pentera | 8th | 1 of 3 | 1 of 2 | 2 of 5 |
| Intruder | 9th | 0 of 3 | 1 of 2 | 1 of 5 |
| Cobalt | 10th | 1 of 3 | 0 of 2 | 1 of 5 |
| Astra Security | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about penetration testing platforms

- Asked ChatGPT "Which penetration testing platform should I use?": 1. Kali Linux, 2. Burp Suite, 3. ZAP, 4. Pentera
- Asked ChatGPT "What are the best penetration testing platforms?": 1. Kali Linux, 2. Burp Suite, 3. Metasploit, 4. Nmap, 5. ZAP, 6. Tenable, 7. Cobalt
- Asked ChatGPT "What's the best penetration testing platform for security weaknesses?": 1. Burp Suite, 2. Metasploit, 3. Tenable, 4. ZAP, 5. Horizon3.ai
- Searched Google, AI Overview "penetration testing software": 1. Burp Suite, 2. Kali Linux, 3. Metasploit, 4. Nmap, 5. Horizon3.ai, 6. Pentera, 7. Intruder, 8. ZAP
- Searched Google, AI Overview "security testing tools": 1. ZAP, 2. Burp Suite, 3. Tenable, 4. Metasploit, 5. Nmap

Not named in any answer: Astra Security.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for penetration testing platforms worldwide in September 2026?

- In September 2026, Kali Linux lost share of searches among penetration testing platforms worldwide, from 56% to 54.1%.
- Metasploit’s share of searches among penetration testing platforms worldwide has lost ground for 3 months in a row, from 4.7% to 4% in September 2026.

## Month by month

| Month | Kali Linux estimated searches | Kali Linux Share of Search | Kali Linux rank | Metasploit estimated searches | Metasploit Share of Search | Metasploit rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 673K | 55.2% | 1 | 60.5K | 5% | 5 |
| Nov 2025 | 550K | 52.1% | 1 | 60.5K | 5.7% | 5 |
| Dec 2025 | 550K | 53.9% | 1 | 49.5K | 4.9% | 5 |
| Jan 2026 | 550K | 53.6% | 1 | 49.5K | 4.8% | 5 |
| Feb 2026 | 550K | 53.8% | 1 | 49.5K | 4.8% | 5 |
| Mar 2026 | 550K | 51.3% | 1 | 49.5K | 4.6% | 6 |
| Apr 2026 | 550K | 53.2% | 1 | 49.5K | 4.8% | 6 |
| May 2026 | 450K | 48.7% | 1 | 49.5K | 5.4% | 5 |
| Jun 2026 | 450K | 52.3% | 1 | 40.5K | 4.7% | 6 |
| Jul 2026 | 450K | 51.1% | 1 | 40.5K | 4.6% | 6 |
| Aug 2026 | 550K | 56% | 1 | 40.5K | 4.1% | 6 |
| Sep 2026 | 550K | 54.1% | 1 | 40.5K | 4% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Kali Linux’s and Metasploit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Kali Linux**: Measured on the search term “kali linux”.
- **Metasploit**: Measured on the search term “metasploit”.

- [Kali Linux profile](/demand/global-en/brands/kali-linux)
- [Metasploit profile](/demand/global-en/brands/metasploit)
- [All penetration testing platforms worldwide](/demand/global-en/categories/penetration-testing-platforms): The set both shares are measured inside, 11 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Kali Linux or Metasploit more popular in search?

In September 2026, Kali Linux had more branded searches than Metasploit among penetration testing platforms worldwide. Kali Linux had about 550,000 branded searches, while Metasploit had 40,500. Kali Linux made up 54.1% of all penetration testing platform searches we track, and Metasploit accounted for 4%.

## Cite this page

Brandwave. "Kali Linux vs Metasploit: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/kali-linux-vs-metasploit

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/kali-linux-vs-metasploit. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
