---
title: "K&M vs RODE: Which is more popular by branded search?"
description: "Which is more popular in search, K&M or RODE? Compare estimated monthly branded-search demand and Share of Search inside the Microphone stand brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/k-and-m-vs-rode"
publisher: "Brandwave"
---

# K&M vs RODE: Which is more popular by branded search?

Which is more popular in search, K&M or RODE? Compare estimated monthly branded-search demand and Share of Search inside the Microphone stand brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: K&M and RODE
- **Competitive set**: Microphone stand brands
- **Market**: Global
- **Month measured**: Aug 2026
- **K&M Share of Search**: <0.01%
- **RODE Share of Search**: 0.02%

## Which is more popular in search, K&M or RODE?

- In August 2026, RODE had more branded searches than K&M among microphone stand brands worldwide. RODE was estimated to have 480 branded searches compared to K&M’s 210, and held a 0.02% Share of Search versus K&M’s <0.01%.
- RODE was ahead of K&M in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, K&M’s estimated Share of Search among microphone stand brands worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 260 to 210.
- Across the 11 months ending August 2026, RODE’s estimated Share of Search among microphone stand brands worldwide held steady at 0.02%, and its estimated monthly branded searches moved from 590 to 480.

## How did search popularity change for microphone stand brands worldwide in August 2026?

- Estimated monthly branded searches for K&M worldwide fell 19.2% over 11 measured months, from 260 to 210 in August 2026.
- Estimated monthly branded searches for RODE worldwide fell 18.6% over 11 measured months, from 590 to 480 in August 2026.

## Month by month

| Month | K&M estimated searches | K&M Share of Search | K&M rank | RODE estimated searches | RODE Share of Search | RODE rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 260 | <0.01% | 6 | 590 | 0.02% | 5 |
| Nov 2025 | 260 | <0.01% | 6 | 720 | 0.03% | 5 |
| Dec 2025 | 210 | 0.01% | 6 | 720 | 0.04% | 5 |
| Jan 2026 | 210 | <0.01% | 6 | 880 | 0.04% | 5 |
| Feb 2026 | 260 | 0.01% | 6 | 590 | 0.03% | 5 |
| Mar 2026 | 260 | <0.01% | 6 | 720 | 0.03% | 5 |
| Apr 2026 | 210 | <0.01% | 6 | 590 | 0.02% | 5 |
| May 2026 | 210 | <0.01% | 6 | 480 | 0.02% | 5 |
| Jun 2026 | 210 | <0.01% | 6 | 480 | 0.02% | 5 |
| Jul 2026 | 170 | <0.01% | 6 | 390 | 0.02% | 5 |
| Aug 2026 | 210 | <0.01% | 6 | 480 | 0.02% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using K&M’s and RODE’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **K&M**: Measured on the search term “k and m stands”.
- **RODE**: Measured on the search term “rode com”.

- [K&M profile](/demand/global-en/brands/k-and-m)
- [RODE profile](/demand/global-en/brands/rode)
- [All microphone stand brands worldwide](/demand/global-en/categories/microphone-stand-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, K&M or RODE?

In August 2026, RODE had more branded searches than K&M among microphone stand brands worldwide. RODE was estimated to have 480 branded searches compared to K&M’s 210, and held a 0.02% Share of Search versus K&M’s <0.01%.

## Cite this page

Brandwave. "K&M vs RODE: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/k-and-m-vs-rode

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/k-and-m-vs-rode. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.