---
title: "Julbo vs Tifosi: Which is more popular by branded search?"
description: "Which is more popular in search, Julbo or Tifosi? Compare estimated monthly branded-search demand and Share of Search inside the Sports sunglasses brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/julbo-vs-tifosi"
publisher: "Brandwave"
---

# Julbo vs Tifosi: Which is more popular by branded search?

Which is more popular in search, Julbo or Tifosi? Compare estimated monthly branded-search demand and Share of Search inside the Sports sunglasses brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Julbo and Tifosi
- **Competitive set**: Sports sunglasses brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Julbo Share of Search**: 31.4%
- **Tifosi Share of Search**: 14.1%

## Which is more popular in search, Julbo or Tifosi?

- In August 2026, Julbo had more branded searches than Tifosi among sports sunglasses brands worldwide. Julbo was estimated to have 73.8K branded searches compared to Tifosi’s 33.2K, and held a 31.4% Share of Search versus Tifosi’s 14.1%.
- Julbo was ahead of Tifosi in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Julbo’s estimated Share of Search among sports sunglasses brands worldwide moved from 28.8% to 31.4%, and its estimated monthly branded searches moved from 48K to 73.8K.
- Across the 11 months ending August 2026, Tifosi’s estimated Share of Search among sports sunglasses brands worldwide moved from 11.4% to 14.1%, and its estimated monthly branded searches moved from 18.9K to 33.2K.

## How did search popularity change for sports sunglasses brands worldwide in August 2026?

- In August 2026, Julbo overtook Smith to take the highest estimated Share of Search among sports sunglasses brands worldwide, at 31.4%.
- In August 2026, Rudy Project overtook Tifosi to rank 3rd among sports sunglasses brands worldwide, at 17%.
- In August 2026, Tifosi lost estimated Share of Search among sports sunglasses brands worldwide, from 15.7% to 14.1%.

## Month by month

| Month | Julbo estimated searches | Julbo Share of Search | Julbo rank | Tifosi estimated searches | Tifosi Share of Search | Tifosi rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 48K | 28.8% | 2 | 18.9K | 11.4% | 4 |
| Nov 2025 | 58.5K | 29.1% | 2 | 19.6K | 9.8% | 4 |
| Dec 2025 | 58.4K | 30.7% | 2 | 16.1K | 8.5% | 4 |
| Jan 2026 | 69.6K | 34.3% | 2 | 16.2K | 8% | 4 |
| Feb 2026 | 58.7K | 30.5% | 2 | 18.9K | 9.8% | 4 |
| Mar 2026 | 71.7K | 30.8% | 2 | 28.3K | 12.2% | 4 |
| Apr 2026 | 73.7K | 32.3% | 1 | 28.4K | 12.5% | 4 |
| May 2026 | 76.6K | 29.3% | 2 | 34.7K | 13.3% | 4 |
| Jun 2026 | 76.5K | 29.5% | 1 | 40.5K | 15.6% | 4 |
| Jul 2026 | 76.6K | 29.7% | 2 | 40.5K | 15.7% | 3 |
| Aug 2026 | 73.8K | 31.4% | 1 | 33.2K | 14.1% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Julbo’s and Tifosi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Julbo**: Measured on the search terms “eyewear julbo”, “julbo”, “julbo com”, “julbo cycling sunglasses”, “julbo sports sunglasses” and “julbo sunglasses”, summed into one figure.
- **Tifosi**: Measured on the search terms “cycling sunglasses tifosi”, “sunglasses tifosi”, “tifosi eyewear”, “tifosi sports sunglasses”, “tifosioptics” and “tifosioptics com”, summed into one figure.

- [Julbo profile](/demand/global-en/brands/julbo)
- [Tifosi profile](/demand/global-en/brands/tifosi)
- [All sports sunglasses brands worldwide](/demand/global-en/categories/sports-sunglasses-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Julbo or Tifosi?

In August 2026, Julbo had more branded searches than Tifosi among sports sunglasses brands worldwide. Julbo was estimated to have 73.8K branded searches compared to Tifosi’s 33.2K, and held a 31.4% Share of Search versus Tifosi’s 14.1%.

## Cite this page

Brandwave. "Julbo vs Tifosi: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/julbo-vs-tifosi

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/julbo-vs-tifosi. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
