--- title: "Joma vs Puma: Which is searched more?" description: "Is Joma or Puma more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Indoor soccer shoes brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/joma-vs-puma" publisher: "Brandwave" --- # Joma vs Puma: Which is searched more? Is Joma or Puma more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Indoor soccer shoes brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Joma and Puma - **Competitive set**: Indoor soccer shoes brands - **Market**: Global - **Month measured**: Sep 2026 - **Joma Share of Search**: 0.66% - **Puma Share of Search**: 16.4% ## Is Joma or Puma more popular in search? - In September 2026, Puma had more branded searches than Joma among indoor soccer shoes brands worldwide. Puma had about 9.4 million branded searches, while Joma had 375,000. Puma made up 16.4% of all indoor soccer shoes brand searches we track, and Joma accounted for 0.66%. - Puma was ahead of Joma in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Joma’s share of searches among indoor soccer shoes brands worldwide moved from 0.64% to 0.66%, and its estimated monthly branded searches moved from 373K to 375K. - Across the 12 months ending September 2026, Puma’s share of searches among indoor soccer shoes brands worldwide moved from 15.3% to 16.4%, and its estimated monthly branded searches moved from 9M to 9.4M. ## Top indoor soccer shoes brands in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Joma was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Puma was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Joma was listed before Puma in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Joma | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | Adidas | 2nd | 3 of 3 | 1 of 1 | 4 of 4 | | Nike | 3rd | 3 of 3 | 1 of 1 | 4 of 4 | | Mizuno | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | Puma | 5th | 2 of 3 | 1 of 1 | 3 of 4 | ## Every AI answer about indoor soccer shoes brands - Asked ChatGPT "Which indoor soccer shoes brand should I buy?": 1. Adidas, 2. Joma, 3. Nike, 4. Puma - Asked ChatGPT "What are the best indoor soccer shoes brands?": 1. Joma, 2. Nike, 3. Adidas, 4. Mizuno, 5. Puma - Asked ChatGPT "What's the best indoor soccer shoes brand for indoor court play?": 1. Joma, 2. Nike, 3. Adidas, 4. Mizuno - Searched Google, AI Overview "indoor football shoes": 1. Puma, 2. Adidas, 3. Nike Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How did search popularity change for indoor soccer shoes brands worldwide in September 2026? - In September 2026, Puma lost share of searches among indoor soccer shoes brands worldwide, from 17.6% to 16.4%. ## Month by month | Month | Joma estimated searches | Joma Share of Search | Joma rank | Puma estimated searches | Puma Share of Search | Puma rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 373K | 0.64% | 5 | 9M | 15.3% | 3 | | Nov 2025 | 455K | 0.56% | 5 | 10.8M | 13.3% | 3 | | Dec 2025 | 373K | 0.54% | 5 | 9.5M | 13.7% | 3 | | Jan 2026 | 375K | 0.6% | 5 | 9.2M | 14.8% | 3 | | Feb 2026 | 306K | 0.54% | 5 | 8.9M | 15.7% | 3 | | Mar 2026 | 373K | 0.53% | 5 | 11M | 15.7% | 3 | | Apr 2026 | 373K | 0.62% | 5 | 10.9M | 18.2% | 3 | | May 2026 | 373K | 0.55% | 5 | 15.4M | 22.5% | 3 | | Jun 2026 | 306K | 0.51% | 5 | 9.2M | 15.3% | 3 | | Jul 2026 | 373K | 0.61% | 5 | 9.4M | 15.3% | 3 | | Aug 2026 | 458K | 0.71% | 5 | 11.3M | 17.6% | 3 | | Sep 2026 | 375K | 0.66% | 5 | 9.4M | 16.4% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Joma’s and Puma’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Joma**: Measured on the search terms “joma” and “joma shoes”, summed into one figure. - **Puma**: Measured on the search terms “puma”, “puma shoes” and “puma speedcat”, summed into one figure. - [Joma profile](/demand/global-en/brands/joma) - [Puma profile](/demand/global-en/brands/puma) - [All indoor soccer shoes brands worldwide](/demand/global-en/categories/indoor-soccer-shoes-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Joma or Puma more popular in search? In September 2026, Puma had more branded searches than Joma among indoor soccer shoes brands worldwide. Puma had about 9.4 million branded searches, while Joma had 375,000. Puma made up 16.4% of all indoor soccer shoes brand searches we track, and Joma accounted for 0.66%. ## Cite this page Brandwave. "Joma vs Puma: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/joma-vs-puma This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/joma-vs-puma. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.