---
title: "Jolly Time vs Pop Secret: Which is more popular?"
description: "Is Jolly Time or Pop Secret more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Popcorn brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/jolly-time-vs-pop-secret"
publisher: "Brandwave"
---

# Jolly Time vs Pop Secret: Which is more popular?

Is Jolly Time or Pop Secret more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Popcorn brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Jolly Time and Pop Secret
- **Competitive set**: Popcorn brands
- **Market**: Global
- **Month measured**: Oct 2026
- **Jolly Time Share of Search**: 8.6%
- **Pop Secret Share of Search**: 14.4%

## Is Jolly Time or Pop Secret more popular in search?

- In October 2026, Pop Secret had more branded searches than Jolly Time among popcorn brands worldwide. Pop Secret had about 16,500 branded searches, while Jolly Time had 9,900. Pop Secret made up 14.4% of all popcorn brand searches we track, and Jolly Time accounted for 8.6%.
- The lead changed hands 2 times in the 12 months ending October 2026: Jolly Time took it in September 2026, Pop Secret took it in October 2026.
- Across the 12 months ending October 2026, Jolly Time’s share of searches among popcorn brands worldwide moved from 8.7% to 8.6%, and its estimated monthly branded searches moved from 8.1K to 9.9K.
- Across the 12 months ending October 2026, Pop Secret’s share of searches among popcorn brands worldwide moved from 12.9% to 14.4%, and its estimated monthly branded searches moved from 12K to 16.5K.

## Top popcorn brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Jolly Time and Pop Secret were each mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Jolly Time was listed before Pop Secret in three out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Orville Redenbacher's | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Jolly Time | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Act II | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Pop Secret | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| SkinnyPop | 5th | 1 of 3 | 2 of 2 | 3 of 5 |
| Angie's BOOMCHICKAPOP | 6th | 1 of 3 | 1 of 2 | 2 of 5 |
| Newman's Own | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Propercorn | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about popcorn brands

- Asked ChatGPT "Which popcorn brand should I buy?": 1. Orville Redenbacher's, 2. Act II, 3. Pop Secret, 4. Jolly Time
- Asked ChatGPT "What are the best popcorn brands?": 1. Jolly Time, 2. Orville Redenbacher's, 3. Angie's BOOMCHICKAPOP, 4. SkinnyPop, 5. Pop Secret, 6. Act II
- Asked ChatGPT "What's the best popcorn brand for movie night snacks?": 1. Jolly Time, 2. Orville Redenbacher's, 3. Pop Secret
- Searched Google, AI Overview "popcorn brands": 1. Orville Redenbacher's, 2. Pop Secret, 3. Act II, 4. SkinnyPop, 5. Angie's BOOMCHICKAPOP
- Searched Google, AI Overview "best popcorn": 1. Jolly Time, 2. Act II, 3. SkinnyPop

Not named in any answer: Newman's Own and Propercorn.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for popcorn brands worldwide in October 2026?

- In October 2026, Act II overtook Jolly Time and Newman's Own to rank 2nd among popcorn brands worldwide, with 18.6% of the searches.
- In October 2026, Pop Secret overtook Jolly Time to rank 4th among popcorn brands worldwide, with 14.4% of the searches.
- In October 2026, SkinnyPop overtook Jolly Time to rank 5th among popcorn brands worldwide, with 12.9% of the searches.
- In October 2026, Jolly Time lost share of searches among popcorn brands worldwide, from 18.8% to 8.6%.

## How has branded search for Jolly Time and Pop Secret changed worldwide over the last 12 months?

| Month | Jolly Time estimated searches | Jolly Time Share of Search | Jolly Time rank | Pop Secret estimated searches | Pop Secret Share of Search | Pop Secret rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 8.1K | 8.7% | 6 | 12K | 12.9% | 5 |
| Dec 2025 | 9.9K | 9.7% | 6 | 13.5K | 13.2% | 5 |
| Jan 2026 | 9.9K | 8.8% | 6 | 13.5K | 12% | 5 |
| Feb 2026 | 6.6K | 6.7% | 6 | 12K | 12.1% | 5 |
| Mar 2026 | 8.1K | 7.7% | 6 | 12K | 11.4% | 5 |
| Apr 2026 | 8.1K | 7.7% | 6 | 12K | 11.5% | 5 |
| May 2026 | 8.1K | 7.2% | 6 | 12K | 10.7% | 5 |
| Jun 2026 | 8.1K | 7.4% | 6 | 12K | 10.9% | 5 |
| Jul 2026 | 9.9K | 8.6% | 6 | 13.5K | 11.8% | 5 |
| Aug 2026 | 9.9K | 9.2% | 6 | 13.5K | 12.6% | 5 |
| Sep 2026 | 22.2K | 18.8% | 2 | 13.5K | 11.4% | 5 |
| Oct 2026 | 9.9K | 8.6% | 6 | 16.5K | 14.4% | 4 |

## How are Jolly Time’s and Pop Secret’s branded searches counted?

Brandwave collects information about searches that people make online using Jolly Time’s and Pop Secret’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Jolly Time**: Measured on the search term “jolly time”.
- **Pop Secret**: Measured on the search terms “pop secret” and “pop secret popcorn”, summed into one figure.

- [Jolly Time profile](/demand/global-en/brands/jolly-time)
- [Pop Secret profile](/demand/global-en/brands/pop-secret)
- [All popcorn brands worldwide](/demand/global-en/categories/popcorn-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Jolly Time or Pop Secret more popular in search?

In October 2026, Pop Secret had more branded searches than Jolly Time among popcorn brands worldwide. Pop Secret had about 16,500 branded searches, while Jolly Time had 9,900. Pop Secret made up 14.4% of all popcorn brand searches we track, and Jolly Time accounted for 8.6%.

## Cite this page

Brandwave. "Jolly Time vs Pop Secret: Which is more popular?". https://gobrandwave.com/demand/global-en/compare/jolly-time-vs-pop-secret

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/jolly-time-vs-pop-secret. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
