---
title: "Johnstone's vs Little Greene: Which is more popular by branded search?"
description: "Which is more popular in search, Johnstone's or Little Greene? Compare estimated monthly branded-search demand and Share of Search inside the Paint retailers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/johnstones-vs-little-greene"
publisher: "Brandwave"
---

# Johnstone's vs Little Greene: Which is more popular by branded search?

Which is more popular in search, Johnstone's or Little Greene? Compare estimated monthly branded-search demand and Share of Search inside the Paint retailers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Johnstone's and Little Greene
- **Competitive set**: Paint retailers
- **Market**: Global
- **Month measured**: Aug 2026
- **Johnstone's Share of Search**: 6.8%
- **Little Greene Share of Search**: 5.6%

## Which is more popular in search, Johnstone's or Little Greene?

- In August 2026, Johnstone's had more branded searches than Little Greene among paint retailers worldwide. Johnstone's was estimated to have 40.5K branded searches compared to Little Greene’s 33.1K, and held a 6.8% Share of Search versus Little Greene’s 5.6%.
- Johnstone's was ahead of Little Greene in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Johnstone's’ estimated Share of Search among paint retailers worldwide moved from 6.3% to 6.8%, and its estimated monthly branded searches held steady at 40.5K.
- Across the 11 months ending August 2026, Little Greene’s estimated Share of Search among paint retailers worldwide moved from 5.1% to 5.6%, and its estimated monthly branded searches held steady at 33.1K.

## How did search popularity change for paint retailers worldwide in August 2026?

- In August 2026, Johnstone's gained estimated Share of Search among paint retailers worldwide, from 6.2% to 6.8%.

## Month by month

| Month | Johnstone's estimated searches | Johnstone's Share of Search | Johnstone's rank | Little Greene estimated searches | Little Greene Share of Search | Little Greene rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 40.5K | 6.3% | 4 | 33.1K | 5.1% | 5 |
| Nov 2025 | 40.5K | 6.8% | 3 | 33.1K | 5.5% | 5 |
| Dec 2025 | 27.1K | 6.3% | 4 | 18.1K | 4.2% | 6 |
| Jan 2026 | 40.5K | 6.7% | 4 | 27.1K | 4.5% | 6 |
| Feb 2026 | 40.5K | 6.7% | 4 | 27.1K | 4.5% | 6 |
| Mar 2026 | 40.5K | 6% | 5 | 33.1K | 4.9% | 6 |
| Apr 2026 | 40.5K | 7% | 3 | 27.1K | 4.7% | 5 |
| May 2026 | 40.5K | 7% | 3 | 27.1K | 4.7% | 5 |
| Jun 2026 | 33.1K | 6.8% | 4 | 27.1K | 5.6% | 5 |
| Jul 2026 | 33.1K | 6.2% | 4 | 27.1K | 5.1% | 5 |
| Aug 2026 | 40.5K | 6.8% | 4 | 33.1K | 5.6% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Johnstone's’ and Little Greene’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Johnstone's**: Measured on the search term “johnstones paint”.
- **Little Greene**: Measured on the search term “little greene paint”.

- [Johnstone's profile](/demand/global-en/brands/johnstones)
- [Little Greene profile](/demand/global-en/brands/little-greene)
- [All paint retailers worldwide](/demand/global-en/categories/paint-retailers): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Johnstone's or Little Greene?

In August 2026, Johnstone's had more branded searches than Little Greene among paint retailers worldwide. Johnstone's was estimated to have 40.5K branded searches compared to Little Greene’s 33.1K, and held a 6.8% Share of Search versus Little Greene’s 5.6%.

## Cite this page

Brandwave. "Johnstone's vs Little Greene: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/johnstones-vs-little-greene

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/johnstones-vs-little-greene. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.