---
title: "John Boos vs Oxo: Which is more popular by branded search?"
description: "Which is more popular in search, John Boos or Oxo? Compare estimated monthly branded-search demand and Share of Search inside the Cutting boards set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/john-boos-vs-oxo"
publisher: "Brandwave"
---

# John Boos vs Oxo: Which is more popular by branded search?

Which is more popular in search, John Boos or Oxo? Compare estimated monthly branded-search demand and Share of Search inside the Cutting boards set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: John Boos and Oxo
- **Competitive set**: Cutting boards
- **Market**: Global
- **Month measured**: Aug 2026
- **John Boos Share of Search**: 3.7%
- **Oxo Share of Search**: 0.15%

## Which is more popular in search, John Boos or Oxo?

- In August 2026, John Boos had more branded searches than Oxo among cutting boards worldwide. John Boos was estimated to have 6.6K branded searches compared to Oxo’s 260, and held a 3.7% Share of Search versus Oxo’s 0.15%.
- John Boos was ahead of Oxo in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, John Boos’ estimated Share of Search among cutting boards worldwide held steady at 3.7%, and its estimated monthly branded searches held steady at 6.6K.
- Across the 11 months ending August 2026, Oxo’s estimated Share of Search among cutting boards worldwide held steady at 0.15%, and its estimated monthly branded searches held steady at 260.

## How did search popularity change for cutting boards worldwide in August 2026?

- In August 2026, John Boos lost estimated Share of Search among cutting boards worldwide, from 4.4% to 3.7%.

## Month by month

| Month | John Boos estimated searches | John Boos Share of Search | John Boos rank | Oxo estimated searches | Oxo Share of Search | Oxo rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6.6K | 3.7% | 3 | 260 | 0.15% | 6 |
| Nov 2025 | 9.9K | 4.2% | 3 | 320 | 0.14% | 6 |
| Dec 2025 | 9.9K | 4.2% | 3 | 320 | 0.13% | 6 |
| Jan 2026 | 9.9K | 4.4% | 3 | 590 | 0.26% | 6 |
| Feb 2026 | 6.6K | 3.7% | 3 | 260 | 0.15% | 6 |
| Mar 2026 | 6.6K | 3.7% | 3 | 260 | 0.15% | 6 |
| Apr 2026 | 6.6K | 3.7% | 3 | 260 | 0.15% | 6 |
| May 2026 | 6.6K | 4.4% | 3 | 320 | 0.21% | 6 |
| Jun 2026 | 6.6K | 4.4% | 3 | 260 | 0.17% | 6 |
| Jul 2026 | 6.6K | 4.4% | 3 | 260 | 0.17% | 6 |
| Aug 2026 | 6.6K | 3.7% | 3 | 260 | 0.15% | 6 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using John Boos’ and Oxo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **John Boos**: Measured on the search term “john boos”.
- **Oxo**: Measured on the search term “oxo soup”.

- [John Boos profile](/demand/global-en/brands/john-boos)
- [Oxo profile](/demand/global-en/brands/oxo)
- [All cutting boards worldwide](/demand/global-en/categories/cutting-boards): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, John Boos or Oxo?

In August 2026, John Boos had more branded searches than Oxo among cutting boards worldwide. John Boos was estimated to have 6.6K branded searches compared to Oxo’s 260, and held a 3.7% Share of Search versus Oxo’s 0.15%.

## Cite this page

Brandwave. "John Boos vs Oxo: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/john-boos-vs-oxo

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/john-boos-vs-oxo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.