--- title: "Jellyfish vs NP Digital: Which is more popular by branded search?" description: "Which is more popular in search, Jellyfish or NP Digital? Compare estimated monthly branded-search demand and Share of Search inside the Performance marketing agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/jellyfish-vs-np-digital" publisher: "Brandwave" --- # Jellyfish vs NP Digital: Which is more popular by branded search? Which is more popular in search, Jellyfish or NP Digital? Compare estimated monthly branded-search demand and Share of Search inside the Performance marketing agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Jellyfish and NP Digital - **Competitive set**: Performance marketing agencies - **Market**: Global - **Month measured**: Aug 2026 - **Jellyfish Share of Search**: 12.4% - **NP Digital Share of Search**: 42.9% ## Which is more popular in search, Jellyfish or NP Digital? - In August 2026, NP Digital had more branded searches than Jellyfish among performance marketing agencies worldwide. NP Digital was estimated to have 5.6K branded searches compared to Jellyfish’s 1.6K, and held a 42.9% Share of Search versus Jellyfish’s 12.4%. - NP Digital was ahead of Jellyfish in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Jellyfish’s estimated Share of Search among performance marketing agencies worldwide moved from 17.2% to 12.4%, and its estimated monthly branded searches moved from 2.4K to 1.6K. - Across the 11 months ending August 2026, NP Digital’s estimated Share of Search among performance marketing agencies worldwide moved from 49.2% to 42.9%, and its estimated monthly branded searches moved from 6.8K to 5.6K. ## How did search popularity change for performance marketing agencies worldwide in August 2026? - In August 2026, Wpromote overtook NP Digital to take the highest estimated Share of Search among performance marketing agencies worldwide, at 43.5%. - NP Digital’s estimated Share of Search among performance marketing agencies worldwide has lost ground for 3 months in a row, from 48.6% to 42.9% in August 2026. - Estimated monthly branded searches for Jellyfish worldwide fell 33.3% over 11 measured months, from 2.4K to 1.6K in August 2026. ## Month by month | Month | Jellyfish estimated searches | Jellyfish Share of Search | Jellyfish rank | NP Digital estimated searches | NP Digital Share of Search | NP Digital rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 2.4K | 17.2% | 3 | 6.8K | 49.2% | 1 | | Nov 2025 | 1K | 8% | 3 | 6.8K | 54.5% | 1 | | Dec 2025 | 1K | 8.2% | 3 | 5.6K | 45.5% | 1 | | Jan 2026 | 1.3K | 8.6% | 3 | 6.8K | 45.1% | 1 | | Feb 2026 | 1K | 7.4% | 3 | 6.8K | 50.1% | 1 | | Mar 2026 | 1.3K | 9.2% | 3 | 6.8K | 48.3% | 1 | | Apr 2026 | 1.3K | 10.1% | 3 | 6.7K | 52.4% | 1 | | May 2026 | 1.3K | 9.3% | 3 | 6.8K | 48.6% | 1 | | Jun 2026 | 1.3K | 8.6% | 3 | 6.8K | 45.4% | 1 | | Jul 2026 | 1.6K | 12.4% | 3 | 5.6K | 43.3% | 1 | | Aug 2026 | 1.6K | 12.4% | 3 | 5.6K | 42.9% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Jellyfish’s and NP Digital’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Jellyfish**: Measured on the search term “jellyfish.com”. - **NP Digital**: Measured on the search terms “np digital”, “np digital marketing” and “np digital reviews”, summed into one figure. - [Jellyfish profile](/demand/global-en/brands/jellyfish) - [NP Digital profile](/demand/global-en/brands/np-digital) - [All performance marketing agencies worldwide](/demand/global-en/categories/performance-marketing-agencies): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Jellyfish or NP Digital? In August 2026, NP Digital had more branded searches than Jellyfish among performance marketing agencies worldwide. NP Digital was estimated to have 5.6K branded searches compared to Jellyfish’s 1.6K, and held a 42.9% Share of Search versus Jellyfish’s 12.4%. ## Cite this page Brandwave. "Jellyfish vs NP Digital: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/jellyfish-vs-np-digital This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/jellyfish-vs-np-digital. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.