--- title: "Jason Markk vs Saphir: Which is searched more?" description: "Is Jason Markk or Saphir more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Shoe care brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/jason-markk-vs-saphir" publisher: "Brandwave" --- # Jason Markk vs Saphir: Which is searched more? Is Jason Markk or Saphir more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Shoe care brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Jason Markk and Saphir - **Competitive set**: Shoe care brands - **Market**: Global - **Month measured**: Sep 2026 - **Jason Markk Share of Search**: 14.4% - **Saphir Share of Search**: 12.5% ## Is Jason Markk or Saphir more popular in search? - In September 2026, Jason Markk had more branded searches than Saphir among shoe care brands worldwide. Jason Markk had about 9,900 branded searches, while Saphir had 8,580. Jason Markk made up 14.4% of all shoe care brand searches we track, and Saphir accounted for 12.5%. - The lead changed hands 3 times in the 12 months ending September 2026: Jason Markk took it in December 2025, Saphir took it in January 2026, Jason Markk took it in July 2026. - Across the 12 months ending September 2026, Jason Markk’s share of searches among shoe care brands worldwide moved from 13.5% to 14.4%, and its estimated monthly branded searches moved from 12.1K to 9.9K. - Across the 12 months ending September 2026, Saphir’s share of searches among shoe care brands worldwide moved from 16.9% to 12.5%, and its estimated monthly branded searches moved from 15.2K to 8.6K. ## Top shoe care brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Jason Markk appeared in all five answers. Saphir was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Saphir was listed before Jason Markk in two out of three answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Jason Markk | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Saphir | 2nd | 2 of 3 | 0 of 2 | 2 of 5 | | Angelus | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | Crep Protect | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Tarrago | 5th | 1 of 3 | 0 of 2 | 1 of 5 | ## Every AI answer about shoe care brands - Asked ChatGPT "Which shoe care brand should I buy?": 1. Saphir, 2. Angelus, 3. Jason Markk - Asked ChatGPT "What are the best shoe care brands?": 1. Saphir, 2. Jason Markk, 3. Tarrago, 4. Angelus, 5. Crep Protect - Asked ChatGPT "What's the best shoe care brand for sneaker care?": 1. Jason Markk, 2. Crep Protect - Searched Google, AI Overview "best shoe cleaner": 1. Jason Markk, 2. Angelus - Searched Google, AI Overview "sneaker cleaning kit": 1. Jason Markk, 2. Crep Protect, 3. Angelus Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for shoe care brands worldwide in September 2026? - In September 2026, Jason Markk gained share of searches among shoe care brands worldwide, from 13% to 14.4%. - In September 2026, Saphir gained share of searches among shoe care brands worldwide, from 11.3% to 12.5%. ## Month by month | Month | Jason Markk estimated searches | Jason Markk Share of Search | Jason Markk rank | Saphir estimated searches | Saphir Share of Search | Saphir rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 12.1K | 13.5% | 4 | 15.2K | 16.9% | 3 | | Nov 2025 | 12.1K | 14.7% | 4 | 12.6K | 15.3% | 3 | | Dec 2025 | 12.1K | 13.5% | 3 | 10.5K | 11.7% | 4 | | Jan 2026 | 12.1K | 14.4% | 4 | 12.8K | 15.3% | 3 | | Feb 2026 | 9.9K | 14% | 4 | 10.4K | 14.7% | 3 | | Mar 2026 | 12.1K | 15.4% | 4 | 15.3K | 19.4% | 2 | | Apr 2026 | 12.1K | 16.1% | 4 | 12.6K | 16.7% | 3 | | May 2026 | 12.1K | 15% | 4 | 12.6K | 15.6% | 3 | | Jun 2026 | 9.9K | 15.4% | 4 | 10.3K | 16% | 3 | | Jul 2026 | 9.9K | 15.7% | 3 | 8.5K | 13.5% | 4 | | Aug 2026 | 9.9K | 13% | 3 | 8.6K | 11.3% | 4 | | Sep 2026 | 9.9K | 14.4% | 3 | 8.6K | 12.5% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using Jason Markk’s and Saphir’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Jason Markk**: Measured on the search term “jason markk”. - **Saphir**: Measured on the search terms “saphir shoe care” and “saphir shoe polish”, summed into one figure. - [Jason Markk profile](/demand/global-en/brands/jason-markk) - [Saphir profile](/demand/global-en/brands/saphir) - [All shoe care brands worldwide](/demand/global-en/categories/shoe-care-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Jason Markk or Saphir more popular in search? In September 2026, Jason Markk had more branded searches than Saphir among shoe care brands worldwide. Jason Markk had about 9,900 branded searches, while Saphir had 8,580. Jason Markk made up 14.4% of all shoe care brand searches we track, and Saphir accounted for 12.5%. ## Cite this page Brandwave. "Jason Markk vs Saphir: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/jason-markk-vs-saphir This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/jason-markk-vs-saphir. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.