---
title: "IXL vs Khan Academy: Which is searched more?"
description: "Is IXL or Khan Academy more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Maths practice platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/ixl-learning-vs-khan-academy"
publisher: "Brandwave"
---

# IXL vs Khan Academy: Which is searched more?

Is IXL or Khan Academy more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Maths practice platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: IXL and Khan Academy
- **Competitive set**: Maths practice platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **IXL Share of Search**: 2.5%
- **Khan Academy Share of Search**: 89.9%

## Is IXL or Khan Academy more popular in search?

- In September 2026, Khan Academy had more branded searches than IXL among maths practice platforms worldwide. Khan Academy had about 11.1 million branded searches, while IXL had 311,000. Khan Academy made up 89.9% of all maths practice platform searches we track, and IXL accounted for 2.5%.
- Khan Academy was ahead of IXL in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, IXL’s share of searches among maths practice platforms worldwide moved from 2.3% to 2.5%, and its estimated monthly branded searches moved from 300K to 311K.
- Across the 12 months ending September 2026, Khan Academy’s share of searches among maths practice platforms worldwide moved from 85.8% to 89.9%, and its estimated monthly branded searches held steady at 11.1M.

## How did search popularity change for maths practice platforms worldwide in September 2026?

- In September 2026, IXL gained share of searches among maths practice platforms worldwide, from 1.5% to 2.5%.
- In September 2026, Khan Academy lost share of searches among maths practice platforms worldwide, from 92.3% to 89.9%.

## Month by month

| Month | IXL estimated searches | IXL Share of Search | IXL rank | Khan Academy estimated searches | Khan Academy Share of Search | Khan Academy rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 300K | 2.3% | 4 | 11.1M | 85.8% | 1 |
| Nov 2025 | 245K | 2.2% | 4 | 9.1M | 83.6% | 1 |
| Dec 2025 | 165K | 1.9% | 4 | 7.5M | 87.4% | 1 |
| Jan 2026 | 226K | 2.6% | 4 | 7.5M | 86% | 1 |
| Feb 2026 | 226K | 2.5% | 4 | 7.5M | 84.4% | 1 |
| Mar 2026 | 245K | 2.6% | 3 | 7.5M | 80.9% | 1 |
| Apr 2026 | 226K | 2.6% | 3 | 7.5M | 86.7% | 1 |
| May 2026 | 165K | 2.2% | 4 | 6.1M | 80.3% | 1 |
| Jun 2026 | 93.6K | 1.5% | 4 | 5M | 80.6% | 1 |
| Jul 2026 | 71.7K | 1.1% | 4 | 6.1M | 91.4% | 1 |
| Aug 2026 | 151K | 1.5% | 3 | 9.1M | 92.3% | 1 |
| Sep 2026 | 311K | 2.5% | 3 | 11.1M | 89.9% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using IXL’s and Khan Academy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **IXL**: Measured on the search terms “ixl learning” and “ixl math”, summed into one figure.
- **Khan Academy**: Measured on the search term “khan academy”.

- [IXL profile](/demand/global-en/brands/ixl-learning)
- [Khan Academy profile](/demand/global-en/brands/khan-academy)
- [All maths practice platforms worldwide](/demand/global-en/categories/maths-practice-platforms): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is IXL or Khan Academy more popular in search?

In September 2026, Khan Academy had more branded searches than IXL among maths practice platforms worldwide. Khan Academy had about 11.1 million branded searches, while IXL had 311,000. Khan Academy made up 89.9% of all maths practice platform searches we track, and IXL accounted for 2.5%.

## Cite this page

Brandwave. "IXL vs Khan Academy: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/ixl-learning-vs-khan-academy

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/ixl-learning-vs-khan-academy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.