--- title: "Iterable vs PushEngage: Which is searched more?" description: "Is Iterable or PushEngage more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Push notification services set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/iterable-vs-pushengage" publisher: "Brandwave" --- # Iterable vs PushEngage: Which is searched more? Is Iterable or PushEngage more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Push notification services set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Iterable and PushEngage - **Competitive set**: Push notification services - **Market**: Global - **Month measured**: Sep 2026 - **Iterable Share of Search**: 0.47% - **PushEngage Share of Search**: 0.5% ## Is Iterable or PushEngage more popular in search? - In September 2026, Iterable and PushEngage were level in searches among push notification services worldwide, with an estimated 560 versus 590 branded searches, at 0.47% and 0.5% of the total. - The lead changed hands 4 times in the 12 months ending September 2026: Iterable took it in May 2026, PushEngage took it in June 2026, Iterable took it in July 2026, PushEngage took it in August 2026. - Across the 12 months ending September 2026, Iterable’s share of searches among push notification services worldwide moved from 0.49% to 0.47%, and its estimated monthly branded searches moved from 670 to 560. - Across the 12 months ending September 2026, PushEngage’s share of searches among push notification services worldwide moved from 0.73% to 0.5%, and its estimated monthly branded searches moved from 1K to 590. ## Top push notification services in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, PushEngage was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Iterable did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | OneSignal | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Firebase Cloud Messaging | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | PushEngage | 3rd | 1 of 3 | 2 of 2 | 3 of 5 | | Customer.io | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Braze | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Airship | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Pusher | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Pushwoosh | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Iterable | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | CleverTap | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | MoEngage | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about push notification services - Asked ChatGPT "Which push notification service should I use?": 1. Firebase Cloud Messaging, 2. OneSignal - Asked ChatGPT "What are the best push notification services?": 1. OneSignal, 2. Firebase Cloud Messaging, 3. Braze, 4. Customer.io, 5. Airship, 6. PushEngage - Asked ChatGPT "What's the best push notification service for an app team?": 1. OneSignal, 2. Firebase Cloud Messaging, 3. Customer.io, 4. Braze - Searched Google, AI Overview "push notification service": 1. Firebase Cloud Messaging, 2. OneSignal, 3. PushEngage - Searched Google, AI Overview "push notification tools": 1. OneSignal, 2. PushEngage, 3. Firebase Cloud Messaging Not named in any answer: Pusher, Pushwoosh, Iterable, CleverTap and MoEngage. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for push notification services worldwide in September 2026? - Estimated monthly branded searches for PushEngage worldwide fell 41% over 12 measured months, from 1K to 590 in September 2026. - Estimated monthly branded searches for Iterable worldwide fell 16.4% over 12 measured months, from 670 to 560 in September 2026. ## Month by month | Month | Iterable estimated searches | Iterable Share of Search | Iterable rank | PushEngage estimated searches | PushEngage Share of Search | PushEngage rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 670 | 0.49% | 8 | 1K | 0.73% | 7 | | Nov 2025 | 550 | 0.45% | 8 | 1K | 0.81% | 7 | | Dec 2025 | 520 | 0.46% | 8 | 880 | 0.78% | 7 | | Jan 2026 | 690 | 0.54% | 8 | 1K | 0.79% | 7 | | Feb 2026 | 590 | 0.51% | 8 | 880 | 0.76% | 7 | | Mar 2026 | 760 | 0.55% | 8 | 880 | 0.64% | 7 | | Apr 2026 | 620 | 0.49% | 8 | 880 | 0.7% | 7 | | May 2026 | 740 | 0.59% | 7 | 590 | 0.47% | 8 | | Jun 2026 | 680 | 0.55% | 8 | 1K | 0.8% | 7 | | Jul 2026 | 640 | 0.53% | 7 | 590 | 0.49% | 8 | | Aug 2026 | 570 | 0.48% | 8 | 590 | 0.49% | 7 | | Sep 2026 | 560 | 0.47% | 8 | 590 | 0.5% | 7 | ## How each brand is measured Brandwave collects information about searches that people make online using Iterable’s and PushEngage’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Iterable**: Measured on the search terms “iterable ai”, “iterable crm”, “iterable email”, “iterable marketing”, “iterable platform” and “iterable software”, summed into one figure. - **PushEngage**: Measured on the search term “pushengage”. - [Iterable profile](/demand/global-en/brands/iterable) - [PushEngage profile](/demand/global-en/brands/pushengage) - [All push notification services worldwide](/demand/global-en/categories/push-notification-services): The set both shares are measured inside, 11 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Iterable or PushEngage more popular in search? In September 2026, Iterable and PushEngage were level in searches among push notification services worldwide, with an estimated 560 versus 590 branded searches, at 0.47% and 0.5% of the total. ## Cite this page Brandwave. "Iterable vs PushEngage: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/iterable-vs-pushengage This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/iterable-vs-pushengage. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.