---
title: "Irwin vs Notified: Which is more popular by branded search?"
description: "Which is more popular in search, Irwin or Notified? Compare estimated monthly branded-search demand and Share of Search inside the Investor relations platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/irwin-vs-notified"
publisher: "Brandwave"
---

# Irwin vs Notified: Which is more popular by branded search?

Which is more popular in search, Irwin or Notified? Compare estimated monthly branded-search demand and Share of Search inside the Investor relations platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Irwin and Notified
- **Competitive set**: Investor relations platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Irwin Share of Search**: 0.86%
- **Notified Share of Search**: 26.4%

## Which is more popular in search, Irwin or Notified?

- In August 2026, Notified had more branded searches than Irwin among investor relations platforms worldwide. Notified was estimated to have 135K branded searches compared to Irwin’s 4.4K, and held a 26.4% Share of Search versus Irwin’s 0.86%.
- Notified was ahead of Irwin in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Irwin’s estimated Share of Search among investor relations platforms worldwide moved from 1.3% to 0.86%, and its estimated monthly branded searches moved from 6.6K to 4.4K.
- Across the 11 months ending August 2026, Notified’s estimated Share of Search among investor relations platforms worldwide moved from 22.5% to 26.4%, and its estimated monthly branded searches moved from 110K to 135K.

## How did search popularity change for investor relations platforms worldwide in August 2026?

- Estimated monthly branded searches for Notified worldwide rose 22.7% over 11 measured months, from 110K to 135K in August 2026.
- Estimated monthly branded searches for Irwin worldwide fell 33.3% over 11 measured months, from 6.6K to 4.4K in August 2026.

## Month by month

| Month | Irwin estimated searches | Irwin Share of Search | Irwin rank | Notified estimated searches | Notified Share of Search | Notified rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6.6K | 1.3% | 3 | 110K | 22.5% | 2 |
| Nov 2025 | 5.4K | 1.2% | 3 | 90.5K | 19.4% | 2 |
| Dec 2025 | 5.4K | 1.2% | 3 | 90.5K | 19.4% | 2 |
| Jan 2026 | 5.4K | 0.99% | 3 | 165K | 30.4% | 2 |
| Feb 2026 | 5.4K | 1.3% | 3 | 110K | 26.1% | 2 |
| Mar 2026 | 5.4K | 1.1% | 4 | 135K | 26.3% | 2 |
| Apr 2026 | 5.4K | 1.1% | 3 | 110K | 22.6% | 2 |
| May 2026 | 5.4K | 1.1% | 3 | 135K | 26.4% | 2 |
| Jun 2026 | 4.4K | 0.86% | 3 | 135K | 26.4% | 2 |
| Jul 2026 | 4.4K | 0.86% | 3 | 135K | 26.5% | 2 |
| Aug 2026 | 4.4K | 0.86% | 3 | 135K | 26.4% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Irwin’s and Notified’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Irwin**: Measured on the search term “irwin tools”.
- **Notified**: Measured on the search term “notified”.

- [Irwin profile](/demand/global-en/brands/irwin)
- [Notified profile](/demand/global-en/brands/notified)
- [All investor relations platforms worldwide](/demand/global-en/categories/investor-relations-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Irwin or Notified?

In August 2026, Notified had more branded searches than Irwin among investor relations platforms worldwide. Notified was estimated to have 135K branded searches compared to Irwin’s 4.4K, and held a 26.4% Share of Search versus Irwin’s 0.86%.

## Cite this page

Brandwave. "Irwin vs Notified: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/irwin-vs-notified

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/irwin-vs-notified. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.