---
title: "Innocent vs Simply: Which is searched more?"
description: "Is Innocent or Simply more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Apple juice brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/innocent-vs-simply-juice"
publisher: "Brandwave"
---

# Innocent vs Simply: Which is searched more?

Is Innocent or Simply more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Apple juice brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Innocent and Simply
- **Competitive set**: Apple juice brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Innocent Share of Search**: 1.1%
- **Simply Share of Search**: 0.86%

## Is Innocent or Simply more popular in search?

- In September 2026, Innocent had more branded searches than Simply among apple juice brands worldwide. Innocent had about 9,900 branded searches, while Simply had 8,100. Innocent made up 1.1% of all apple juice brand searches we track, and Simply accounted for 0.86%.
- The lead changed hands 4 times in the 12 months ending September 2026: Simply took it in December 2025, Innocent took it in February 2026, Simply took it in June 2026, Innocent took it in September 2026.
- Across the 12 months ending September 2026, Innocent’s share of searches among apple juice brands worldwide moved from 2.7% to 1.1%, and its estimated monthly branded searches moved from 14.8K to 9.9K.
- Across the 12 months ending September 2026, Simply’s share of searches among apple juice brands worldwide moved from 1.5% to 0.86%, and its estimated monthly branded searches held steady at 8.1K.

## Top apple juice brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Simply was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Innocent did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Martinelli’s | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Mott’s | 2nd | 2 of 3 | 2 of 2 | 4 of 5 |
| Simply | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Tree Top | 4th | 2 of 3 | 2 of 2 | 4 of 5 |
| Minute Maid | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Ocean Spray | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Innocent | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Dole | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about apple juice brands

- Asked ChatGPT "Which apple juice brand should I buy?": 1. Mott’s, 2. Martinelli’s
- Asked ChatGPT "What are the best apple juice brands?": 1. Martinelli’s, 2. Simply, 3. Mott’s, 4. Tree Top
- Asked ChatGPT "What's the best apple juice brand for everyday drinking?": 1. Martinelli’s, 2. Simply, 3. Tree Top
- Searched Google, AI Overview "apple juice brands": 1. Mott’s, 2. Martinelli’s, 3. Simply, 4. Tree Top
- Searched Google, AI Overview "best apple juice": 1. Martinelli’s, 2. Simply, 3. Tree Top, 4. Mott’s

Not named in any answer: Minute Maid, Ocean Spray, Innocent and Dole.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for apple juice brands worldwide in September 2026?

- In September 2026, Innocent gained share of searches among apple juice brands worldwide, from 0.55% to 1.1%.

## Month by month

| Month | Innocent estimated searches | Innocent Share of Search | Innocent rank | Simply estimated searches | Simply Share of Search | Simply rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 14.8K | 2.7% | 5 | 8.1K | 1.5% | 6 |
| Nov 2025 | 12.1K | 2.3% | 5 | 8.1K | 1.6% | 6 |
| Dec 2025 | 8.1K | 1.3% | 6 | 9.9K | 1.6% | 5 |
| Jan 2026 | 9.9K | 1.4% | 5 | 9.9K | 1.4% | 6 |
| Feb 2026 | 9.9K | 1.9% | 5 | 8.1K | 1.5% | 6 |
| Mar 2026 | 12.1K | 2% | 5 | 9.9K | 1.7% | 6 |
| Apr 2026 | 12.1K | 2.2% | 5 | 9.9K | 1.8% | 6 |
| May 2026 | 9.9K | 1.4% | 5 | 9.9K | 1.4% | 6 |
| Jun 2026 | 8.1K | 0.66% | 6 | 9.9K | 0.8% | 5 |
| Jul 2026 | 8.1K | 0.89% | 6 | 9.9K | 1.1% | 5 |
| Aug 2026 | 8.1K | 0.55% | 5 | 8.1K | 0.55% | 6 |
| Sep 2026 | 9.9K | 1.1% | 5 | 8.1K | 0.86% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Innocent’s and Simply’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Innocent**: Measured on the search term “innocent drinks”.
- **Simply**: Measured on the search term “simply juice”.

- [Innocent profile](/demand/global-en/brands/innocent)
- [Simply profile](/demand/global-en/brands/simply-juice)
- [All apple juice brands worldwide](/demand/global-en/categories/apple-juice-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Innocent or Simply more popular in search?

In September 2026, Innocent had more branded searches than Simply among apple juice brands worldwide. Innocent had about 9,900 branded searches, while Simply had 8,100. Innocent made up 1.1% of all apple juice brand searches we track, and Simply accounted for 0.86%.

## Cite this page

Brandwave. "Innocent vs Simply: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/innocent-vs-simply-juice

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/innocent-vs-simply-juice. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
