---
title: "Influitive vs Referral Rock: Which is searched more?"
description: "Is Influitive or Referral Rock more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Brand advocacy platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/influitive-vs-referral-rock"
publisher: "Brandwave"
---

# Influitive vs Referral Rock: Which is searched more?

Is Influitive or Referral Rock more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Brand advocacy platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Influitive and Referral Rock
- **Competitive set**: Brand advocacy platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Influitive Share of Search**: 0.08%
- **Referral Rock Share of Search**: 0.17%

## Is Influitive or Referral Rock more popular in search?

- In September 2026, Referral Rock had more branded searches than Influitive among brand advocacy platforms worldwide. Referral Rock had about 1,000 branded searches, while Influitive had 480. Referral Rock made up 0.17% of all brand advocacy platform searches we track, and Influitive accounted for 0.08%.
- Referral Rock was ahead of Influitive in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Influitive’s share of searches among brand advocacy platforms worldwide moved from 0.17% to 0.08%, and its estimated monthly branded searches moved from 880 to 480.
- Across the 12 months ending September 2026, Referral Rock’s share of searches among brand advocacy platforms worldwide moved from 0.37% to 0.17%, and its estimated monthly branded searches moved from 1.9K to 1K.

## Top brand advocacy platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Influitive was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Referral Rock was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Influitive was listed before Referral Rock in three out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Influitive | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Referral Factory | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| DSMN8 | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Referral Rock | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Birdeye | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Yotpo | 6th | 1 of 3 | 2 of 2 | 3 of 5 |
| UserEvidence | 7th | 2 of 3 | 0 of 2 | 2 of 5 |
| Extole | 8th | 2 of 3 | 0 of 2 | 2 of 5 |
| G2 | 9th | 2 of 3 | 0 of 2 | 2 of 5 |
| TrustRadius | 10th | 1 of 3 | 0 of 2 | 1 of 5 |
| Capterra | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about brand advocacy platforms

- Asked ChatGPT "Which brand advocacy platform should I use?": 1. DSMN8, 2. Influitive, 3. Referral Factory, 4. Birdeye, 5. UserEvidence, 6. G2
- Asked ChatGPT "What are the best brand advocacy platforms?": 1. UserEvidence, 2. Influitive, 3. DSMN8, 4. Extole, 5. Birdeye, 6. Referral Factory, 7. G2
- Asked ChatGPT "What's the best brand advocacy platform for customer referrals?": 1. Referral Rock, 2. Yotpo, 3. Extole, 4. Influitive, 5. TrustRadius
- Searched Google, AI Overview "customer advocacy software": 1. Influitive, 2. Birdeye, 3. Yotpo
- Searched Google, AI Overview "referral marketing platform": 1. Referral Factory, 2. Referral Rock, 3. Yotpo

Not named in any answer: Capterra.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for brand advocacy platforms worldwide in September 2026?

- In September 2026, Referral Rock rose from 9th to 8th among brand advocacy platforms worldwide.
- Estimated monthly branded searches for Influitive worldwide fell 45.5% over 12 measured months, from 880 to 480 in September 2026.

## Month by month

| Month | Influitive estimated searches | Influitive Share of Search | Influitive rank | Referral Rock estimated searches | Referral Rock Share of Search | Referral Rock rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 880 | 0.17% | 10 | 1.9K | 0.37% | 7 |
| Nov 2025 | 720 | 0.17% | 10 | 1.6K | 0.37% | 8 |
| Dec 2025 | 720 | 0.17% | 10 | 1.3K | 0.31% | 8 |
| Jan 2026 | 720 | 0.16% | 10 | 1.6K | 0.36% | 8 |
| Feb 2026 | 720 | 0.19% | 10 | 1.3K | 0.34% | 9 |
| Mar 2026 | 720 | 0.12% | 11 | 1.3K | 0.22% | 9 |
| Apr 2026 | 590 | 0.12% | 11 | 1K | 0.2% | 9 |
| May 2026 | 590 | 0.1% | 10 | 1K | 0.17% | 9 |
| Jun 2026 | 590 | 0.1% | 11 | 1K | 0.17% | 9 |
| Jul 2026 | 590 | 0.1% | 10 | 1K | 0.17% | 9 |
| Aug 2026 | 480 | 0.1% | 11 | 1K | 0.21% | 9 |
| Sep 2026 | 480 | 0.08% | 11 | 1K | 0.17% | 8 |

## How each brand is measured

Brandwave collects information about searches that people make online using Influitive’s and Referral Rock’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Influitive**: Measured on the search term “influitive”.
- **Referral Rock**: Measured on the search term “referral rock”.

- [Influitive profile](/demand/global-en/brands/influitive)
- [Referral Rock profile](/demand/global-en/brands/referral-rock)
- [All brand advocacy platforms worldwide](/demand/global-en/categories/brand-advocacy-platforms): The set both shares are measured inside, 11 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Influitive or Referral Rock more popular in search?

In September 2026, Referral Rock had more branded searches than Influitive among brand advocacy platforms worldwide. Referral Rock had about 1,000 branded searches, while Influitive had 480. Referral Rock made up 0.17% of all brand advocacy platform searches we track, and Influitive accounted for 0.08%.

## Cite this page

Brandwave. "Influitive vs Referral Rock: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/influitive-vs-referral-rock

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/influitive-vs-referral-rock. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
