---
title: "Imperial vs Playcraft: Which is searched more?"
description: "Is Imperial or Playcraft more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Shuffleboard brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/imperial-billiards-vs-playcraft"
publisher: "Brandwave"
---

# Imperial vs Playcraft: Which is searched more?

Is Imperial or Playcraft more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Shuffleboard brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Imperial and Playcraft
- **Competitive set**: Shuffleboard brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Imperial Share of Search**: 5.5%
- **Playcraft Share of Search**: 62%

## Is Imperial or Playcraft more popular in search?

- In September 2026, Playcraft had more branded searches than Imperial among shuffleboard brands worldwide. Playcraft had about 4,400 branded searches, while Imperial had 390. Playcraft made up 62% of all shuffleboard brand searches we track, and Imperial accounted for 5.5%.
- Playcraft was ahead of Imperial in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Imperial’s share of searches among shuffleboard brands worldwide moved from 2.6% to 5.5%, and its estimated monthly branded searches held steady at 390.
- Across the 12 months ending September 2026, Playcraft’s share of searches among shuffleboard brands worldwide moved from 81.3% to 62%, and its estimated monthly branded searches moved from 12.1K to 4.4K.

## How did search popularity change for shuffleboard brands worldwide in September 2026?

- In September 2026, Hudson Shuffleboards overtook Imperial to rank 3rd among shuffleboard brands worldwide, with 5.5% of the searches.
- In September 2026, Playcraft lost share of searches among shuffleboard brands worldwide, from 62.8% to 62%.

## Month by month

| Month | Imperial estimated searches | Imperial Share of Search | Imperial rank | Playcraft estimated searches | Playcraft Share of Search | Playcraft rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 390 | 2.6% | 4 | 12.1K | 81.3% | 1 |
| Nov 2025 | 390 | 3% | 5 | 9.9K | 76.7% | 1 |
| Dec 2025 | 390 | 3.9% | 5 | 6.6K | 66.5% | 1 |
| Jan 2026 | 480 | 4.7% | 5 | 6.6K | 65.3% | 1 |
| Feb 2026 | 390 | 4.6% | 5 | 5.4K | 64.3% | 1 |
| Mar 2026 | 480 | 4.3% | 3 | 8.1K | 73% | 1 |
| Apr 2026 | 480 | 5.1% | 3 | 6.6K | 69.5% | 1 |
| May 2026 | 320 | 4.1% | 5 | 5.4K | 68.6% | 1 |
| Jun 2026 | 260 | 3.3% | 4 | 5.4K | 67.5% | 1 |
| Jul 2026 | 320 | 4% | 4 | 5.4K | 67.6% | 1 |
| Aug 2026 | 390 | 5.6% | 3 | 4.4K | 62.8% | 1 |
| Sep 2026 | 390 | 5.5% | 4 | 4.4K | 62% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Imperial’s and Playcraft’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Imperial**: Measured on the search term “imperial billiards”.
- **Playcraft**: Measured on the search term “playcraft”.

- [Imperial profile](/demand/global-en/brands/imperial-billiards)
- [Playcraft profile](/demand/global-en/brands/playcraft)
- [All shuffleboard brands worldwide](/demand/global-en/categories/shuffleboard-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Imperial or Playcraft more popular in search?

In September 2026, Playcraft had more branded searches than Imperial among shuffleboard brands worldwide. Playcraft had about 4,400 branded searches, while Imperial had 390. Playcraft made up 62% of all shuffleboard brand searches we track, and Imperial accounted for 5.5%.

## Cite this page

Brandwave. "Imperial vs Playcraft: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/imperial-billiards-vs-playcraft

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/imperial-billiards-vs-playcraft. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.