---
title: "Impact vs Rakuten Advertising: Which is searched more?"
description: "Which is more popular in search, Impact or Rakuten Advertising? Compare estimated monthly branded-search demand and Share of Search inside the Affiliate marketing platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/impact-vs-rakuten-advertising"
publisher: "Brandwave"
---

# Impact vs Rakuten Advertising: Which is searched more?

Which is more popular in search, Impact or Rakuten Advertising? Compare estimated monthly branded-search demand and Share of Search inside the Affiliate marketing platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Impact and Rakuten Advertising
- **Competitive set**: Affiliate marketing platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Impact Share of Search**: 11.5%
- **Rakuten Advertising Share of Search**: 14.9%

## Which is more popular in search, Impact or Rakuten Advertising?

- In August 2026, Rakuten Advertising had more branded searches than Impact among affiliate marketing platforms worldwide. Rakuten Advertising was estimated to have 8.5K branded searches compared to Impact’s 6.6K, and held a 14.9% Share of Search versus Impact’s 11.5%.
- Rakuten Advertising was ahead of Impact in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Impact’s estimated Share of Search among affiliate marketing platforms worldwide moved from 7.8% to 11.5%, and its estimated monthly branded searches held steady at 6.6K.
- Across the 11 months ending August 2026, Rakuten Advertising’s estimated Share of Search among affiliate marketing platforms worldwide moved from 18.6% to 14.9%, and its estimated monthly branded searches moved from 15.7K to 8.5K.

## How did search popularity change for affiliate marketing platforms worldwide in August 2026?

- In August 2026, Rakuten Advertising overtook Partnerize to rank 3rd among affiliate marketing platforms worldwide, at 14.9%.
- In August 2026, Impact gained estimated Share of Search among affiliate marketing platforms worldwide, from 10.7% to 11.5%.

## Month by month

| Month | Impact estimated searches | Impact Share of Search | Impact rank | Rakuten Advertising estimated searches | Rakuten Advertising Share of Search | Rakuten Advertising rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6.6K | 7.8% | 5 | 15.7K | 18.6% | 3 |
| Nov 2025 | 6.6K | 7.9% | 5 | 19.2K | 22.9% | 3 |
| Dec 2025 | 6.6K | 9% | 5 | 15.3K | 21% | 3 |
| Jan 2026 | 6.6K | 8.4% | 5 | 12.6K | 16% | 3 |
| Feb 2026 | 6.6K | 9.4% | 5 | 15.3K | 21.8% | 3 |
| Mar 2026 | 6.6K | 5.2% | 5 | 10.4K | 8.3% | 3 |
| Apr 2026 | 6.6K | 9% | 5 | 13.1K | 17.8% | 3 |
| May 2026 | 6.6K | 10.7% | 5 | 8.9K | 14.4% | 4 |
| Jun 2026 | 6.6K | 11.2% | 5 | 8.6K | 14.7% | 3 |
| Jul 2026 | 6.6K | 10.7% | 5 | 8.5K | 13.8% | 4 |
| Aug 2026 | 6.6K | 11.5% | 5 | 8.5K | 14.9% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Impact’s and Rakuten Advertising’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Impact**: Measured on the search term “impact affiliate”.
- **Rakuten Advertising**: Measured on the search terms “rakuten advertising”, “rakuten advertising affiliate marketing”, “rakuten advertising affiliate network” and “rakuten advertising affiliate program”, summed into one figure.

- [Impact profile](/demand/global-en/brands/impact)
- [Rakuten Advertising profile](/demand/global-en/brands/rakuten-advertising)
- [All affiliate marketing platforms worldwide](/demand/global-en/categories/affiliate-marketing-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Impact or Rakuten Advertising?

In August 2026, Rakuten Advertising had more branded searches than Impact among affiliate marketing platforms worldwide. Rakuten Advertising was estimated to have 8.5K branded searches compared to Impact’s 6.6K, and held a 14.9% Share of Search versus Impact’s 11.5%.

## Cite this page

Brandwave. "Impact vs Rakuten Advertising: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/impact-vs-rakuten-advertising

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/impact-vs-rakuten-advertising. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
