--- title: "Imagination vs MCI Group: Which is searched more?" description: "Is Imagination or MCI Group more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Events agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/imagination-vs-mci-group" publisher: "Brandwave" --- # Imagination vs MCI Group: Which is searched more? Is Imagination or MCI Group more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Events agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Imagination and MCI Group - **Competitive set**: Events agencies - **Market**: Global - **Month measured**: Sep 2026 - **Imagination Share of Search**: 1.8% - **MCI Group Share of Search**: 11.8% ## Is Imagination or MCI Group more popular in search? - In September 2026, MCI Group had more branded searches than Imagination among events agencies worldwide. MCI Group had about 4,400 branded searches, while Imagination had 670. MCI Group made up 11.8% of all events agency searches we track, and Imagination accounted for 1.8%. - MCI Group was ahead of Imagination in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Imagination’s share of searches among events agencies worldwide moved from 1.6% to 1.8%, and its estimated monthly branded searches moved from 600 to 670. - Across the 12 months ending September 2026, MCI Group’s share of searches among events agencies worldwide moved from 11.9% to 11.8%, and its estimated monthly branded searches held steady at 4.4K. ## Top events agencies in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, MCI Group was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Imagination did not appear in any of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | George P Johnson | 1st | 1 of 3 | 1 of 1 | 2 of 4 | | MKG | 2nd | 2 of 3 | 0 of 1 | 2 of 4 | | Momentum Worldwide | 3rd | 1 of 3 | 0 of 1 | 1 of 4 | | Bishop-McCann | 3rd | 0 of 3 | 1 of 1 | 1 of 4 | | MCI Group | 5th | 1 of 3 | 0 of 1 | 1 of 4 | | Jack Morton | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | GES | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Wonderland | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Freeman | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Imagination | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about events agencies - Asked ChatGPT "Which events agency should I hire?": named none of the brands we track - Asked ChatGPT "What are the best events agencies?": 1. MKG, 2. George P Johnson, 3. Momentum Worldwide, 4. MCI Group - Asked ChatGPT "What's the best events agency for a product launch?": 1. MKG - Searched Google, AI Overview "corporate events agency": 1. George P Johnson, 2. Bishop-McCann Not named in any answer: Jack Morton, GES, Wonderland, Freeman and Imagination. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for events agencies worldwide in September 2026? - In September 2026, MCI Group lost share of searches among events agencies worldwide, from 12.6% to 11.8%. - Estimated monthly branded searches for Imagination worldwide rose 11.7% over 12 measured months, from 600 to 670 in September 2026. ## Month by month | Month | Imagination estimated searches | Imagination Share of Search | Imagination rank | MCI Group estimated searches | MCI Group Share of Search | MCI Group rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 600 | 1.6% | 9 | 4.4K | 11.9% | 5 | | Nov 2025 | 590 | 1.9% | 9 | 3.6K | 11.6% | 5 | | Dec 2025 | 390 | 1.3% | 9 | 3.6K | 11.9% | 5 | | Jan 2026 | 620 | 1.5% | 9 | 5.4K | 13% | 5 | | Feb 2026 | 620 | 1.6% | 9 | 5.4K | 13.9% | 5 | | Mar 2026 | 760 | 1.8% | 9 | 5.4K | 12.9% | 5 | | Apr 2026 | 510 | 1.4% | 9 | 5.4K | 14.8% | 4 | | May 2026 | 610 | 1.8% | 9 | 4.4K | 12.7% | 5 | | Jun 2026 | 610 | 1.4% | 9 | 4.4K | 10.2% | 6 | | Jul 2026 | 540 | 1.6% | 9 | 4.4K | 12.9% | 5 | | Aug 2026 | 670 | 1.9% | 9 | 4.4K | 12.6% | 5 | | Sep 2026 | 670 | 1.8% | 9 | 4.4K | 11.8% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Imagination’s and MCI Group’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Imagination**: Measured on the search terms “imagination agency”, “imagination events” and “imagination events agency”, summed into one figure. - **MCI Group**: Measured on the search term “mci group”. - [Imagination profile](/demand/global-en/brands/imagination) - [MCI Group profile](/demand/global-en/brands/mci-group) - [All events agencies worldwide](/demand/global-en/categories/events-agencies): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Imagination or MCI Group more popular in search? In September 2026, MCI Group had more branded searches than Imagination among events agencies worldwide. MCI Group had about 4,400 branded searches, while Imagination had 670. MCI Group made up 11.8% of all events agency searches we track, and Imagination accounted for 1.8%. ## Cite this page Brandwave. "Imagination vs MCI Group: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/imagination-vs-mci-group This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/imagination-vs-mci-group. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.