--- title: "IKEA vs RESPAWN: Which is searched more?" description: "Is IKEA or RESPAWN more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Gaming desk brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/ikea-vs-respawn" publisher: "Brandwave" --- # IKEA vs RESPAWN: Which is searched more? Is IKEA or RESPAWN more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Gaming desk brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: IKEA and RESPAWN - **Competitive set**: Gaming desk brands - **Market**: Global - **Month measured**: Sep 2026 - **IKEA Share of Search**: 22% - **RESPAWN Share of Search**: 5.3% ## Is IKEA or RESPAWN more popular in search? - In September 2026, IKEA had more branded searches than RESPAWN among gaming desk brands worldwide. IKEA had about 22,200 branded searches, while RESPAWN had 5,400. IKEA made up 22% of all gaming desk brand searches we track, and RESPAWN accounted for 5.3%. - IKEA was ahead of RESPAWN in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, IKEA’s share of searches among gaming desk brands worldwide moved from 16.3% to 22%, and its estimated monthly branded searches moved from 18.1K to 22.2K. - Across the 12 months ending September 2026, RESPAWN’s share of searches among gaming desk brands worldwide moved from 4.9% to 5.3%, and its estimated monthly branded searches held steady at 5.4K. ## Top gaming desk brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, IKEA was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. RESPAWN did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Secretlab | 1st | 2 of 3 | 1 of 2 | 3 of 5 | | Arozzi | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | FlexiSpot | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | IKEA | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | Eureka Ergonomic | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Atlantic | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | RESPAWN | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Mr IRONSTONE | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about gaming desk brands - Asked ChatGPT "Which gaming desk brand should I buy?": 1. Secretlab, 2. FlexiSpot, 3. Arozzi, 4. Eureka Ergonomic - Asked ChatGPT "What are the best gaming desk brands?": 1. Secretlab, 2. Arozzi, 3. FlexiSpot, 4. Eureka Ergonomic, 5. IKEA - Asked ChatGPT "What's the best gaming desk brand for small gaming room?": 1. IKEA, 2. Arozzi - Searched Google, AI Overview "best gaming desk": 1. Secretlab, 2. FlexiSpot, 3. Arozzi, 4. IKEA - Searched Google, AI Overview "small gaming desk": 1. IKEA Not named in any answer: Atlantic, RESPAWN and Mr IRONSTONE. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for gaming desk brands worldwide in September 2026? - In September 2026, IKEA gained share of searches among gaming desk brands worldwide, from 20.8% to 22%. ## Month by month | Month | IKEA estimated searches | IKEA Share of Search | IKEA rank | RESPAWN estimated searches | RESPAWN Share of Search | RESPAWN rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 18.1K | 16.3% | 2 | 5.4K | 4.9% | 6 | | Nov 2025 | 27.1K | 18.7% | 2 | 4.4K | 3% | 6 | | Dec 2025 | 27.1K | 19.5% | 2 | 9.9K | 7.1% | 6 | | Jan 2026 | 27.1K | 21.3% | 2 | 6.6K | 5.2% | 6 | | Feb 2026 | 18.1K | 17.9% | 2 | 5.4K | 5.3% | 6 | | Mar 2026 | 18.1K | 17.1% | 2 | 5.4K | 5.1% | 6 | | Apr 2026 | 18.1K | 17.9% | 2 | 4.4K | 4.4% | 6 | | May 2026 | 18.1K | 18.2% | 2 | 5.4K | 5.4% | 6 | | Jun 2026 | 22.2K | 21.9% | 2 | 5.4K | 5.3% | 6 | | Jul 2026 | 18.1K | 17.7% | 2 | 5.4K | 5.3% | 6 | | Aug 2026 | 22.2K | 20.8% | 2 | 5.4K | 5.1% | 6 | | Sep 2026 | 22.2K | 22% | 2 | 5.4K | 5.3% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using IKEA’s and RESPAWN’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **IKEA**: Measured on the search term “ikea gaming desk”. - **RESPAWN**: Measured on the search term “respawn gaming”. - [IKEA profile](/demand/global-en/brands/ikea) - [RESPAWN profile](/demand/global-en/brands/respawn) - [All gaming desk brands worldwide](/demand/global-en/categories/gaming-desk-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is IKEA or RESPAWN more popular in search? In September 2026, IKEA had more branded searches than RESPAWN among gaming desk brands worldwide. IKEA had about 22,200 branded searches, while RESPAWN had 5,400. IKEA made up 22% of all gaming desk brand searches we track, and RESPAWN accounted for 5.3%. ## Cite this page Brandwave. "IKEA vs RESPAWN: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/ikea-vs-respawn This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/ikea-vs-respawn. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.