--- title: "iCIMS vs Workable: Which is searched more?" description: "Is iCIMS or Workable more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the ATS brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/icims-vs-workable" publisher: "Brandwave" --- # iCIMS vs Workable: Which is searched more? Is iCIMS or Workable more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the ATS brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: iCIMS and Workable - **Competitive set**: ATS brands - **Market**: Global - **Month measured**: Sep 2026 - **iCIMS Share of Search**: 11.7% - **Workable Share of Search**: 17.5% ## Is iCIMS or Workable more popular in search? - In September 2026, Workable had more branded searches than iCIMS among ATS brands worldwide. Workable had about 60,500 branded searches, while iCIMS had 40,500. Workable made up 17.5% of all ATS brand searches we track, and iCIMS accounted for 11.7%. - Workable was ahead of iCIMS in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, iCIMS’s share of searches among ATS brands worldwide moved from 13.7% to 11.7%, and its estimated monthly branded searches moved from 49.5K to 40.5K. - Across the 12 months ending September 2026, Workable’s share of searches among ATS brands worldwide moved from 16.7% to 17.5%, and its estimated monthly branded searches held steady at 60.5K. ## Top ATS brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Workable was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. iCIMS was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Workable was listed before iCIMS in two out of three answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Greenhouse | 1st | 1 of 3 | 2 of 2 | 3 of 5 | | Workable | 2nd | 1 of 3 | 2 of 2 | 3 of 5 | | iCIMS | 3rd | 0 of 3 | 1 of 2 | 1 of 5 | | Lever | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | BambooHR | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | Jobvite | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Avature | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Bullhorn | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about ATS brands - Asked ChatGPT "Which ATS brand should I use?": named none of the brands we track - Asked ChatGPT "What are the best ATS brands?": named none of the brands we track - Asked ChatGPT "What's the best ATS brand for hiring teams?": 1. Greenhouse, 2. Lever, 3. Workable, 4. BambooHR - Searched Google, AI Overview "applicant tracking system": 1. iCIMS, 2. Greenhouse, 3. Workable - Searched Google, AI Overview "recruiting software": 1. Workable, 2. Greenhouse Not named in any answer: Jobvite, Avature and Bullhorn. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for ATS brands worldwide in September 2026? - In September 2026, Workable lost share of searches among ATS brands worldwide, from 19.4% to 17.5%. - In September 2026, iCIMS lost share of searches among ATS brands worldwide, from 13% to 11.7%. ## Month by month | Month | iCIMS estimated searches | iCIMS Share of Search | iCIMS rank | Workable estimated searches | Workable Share of Search | Workable rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 49.5K | 13.7% | 3 | 60.5K | 16.7% | 2 | | Nov 2025 | 40.5K | 13.5% | 3 | 49.5K | 16.5% | 2 | | Dec 2025 | 49.5K | 16.3% | 2 | 49.5K | 16.3% | 3 | | Jan 2026 | 49.5K | 13.7% | 3 | 60.5K | 16.8% | 2 | | Feb 2026 | 49.5K | 16.6% | 3 | 60.5K | 20.3% | 2 | | Mar 2026 | 49.5K | 12.1% | 3 | 60.5K | 14.8% | 2 | | Apr 2026 | 49.5K | 13.6% | 3 | 60.5K | 16.7% | 2 | | May 2026 | 40.5K | 12.8% | 3 | 60.5K | 19.1% | 2 | | Jun 2026 | 40.5K | 11.6% | 3 | 60.5K | 17.3% | 2 | | Jul 2026 | 40.5K | 13.2% | 3 | 49.5K | 16.2% | 2 | | Aug 2026 | 40.5K | 13% | 3 | 60.5K | 19.4% | 2 | | Sep 2026 | 40.5K | 11.7% | 3 | 60.5K | 17.5% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using iCIMS’s and Workable’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **iCIMS**: Measured on the search term “icims”. - **Workable**: Measured on the search term “workable”. - [iCIMS profile](/demand/global-en/brands/icims) - [Workable profile](/demand/global-en/brands/workable) - [All ATS brands worldwide](/demand/global-en/categories/ats-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is iCIMS or Workable more popular in search? In September 2026, Workable had more branded searches than iCIMS among ATS brands worldwide. Workable had about 60,500 branded searches, while iCIMS had 40,500. Workable made up 17.5% of all ATS brand searches we track, and iCIMS accounted for 11.7%. ## Cite this page Brandwave. "iCIMS vs Workable: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/icims-vs-workable This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/icims-vs-workable. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.