---
title: "I Am Sober vs Sober Time: Which is more popular by branded search?"
description: "Which is more popular in search, I Am Sober or Sober Time? Compare estimated monthly branded-search demand and Share of Search inside the Sobriety apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/i-am-sober-vs-sober-time"
publisher: "Brandwave"
---

# I Am Sober vs Sober Time: Which is more popular by branded search?

Which is more popular in search, I Am Sober or Sober Time? Compare estimated monthly branded-search demand and Share of Search inside the Sobriety apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: I Am Sober and Sober Time
- **Competitive set**: Sobriety apps
- **Market**: Global
- **Month measured**: Aug 2026
- **I Am Sober Share of Search**: 65.3%
- **Sober Time Share of Search**: 4.7%

## Which is more popular in search, I Am Sober or Sober Time?

- In August 2026, I Am Sober had more branded searches than Sober Time among sobriety apps worldwide. I Am Sober was estimated to have 18.1K branded searches compared to Sober Time’s 1.3K, and held a 65.3% Share of Search versus Sober Time’s 4.7%.
- I Am Sober was ahead of Sober Time in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, I Am Sober’s estimated Share of Search among sobriety apps worldwide moved from 64.5% to 65.3%, and its estimated monthly branded searches moved from 14.8K to 18.1K.
- Across the 11 months ending August 2026, Sober Time’s estimated Share of Search among sobriety apps worldwide moved from 4.4% to 4.7%, and its estimated monthly branded searches moved from 1K to 1.3K.

## How did search popularity change for sobriety apps worldwide in August 2026?

- In August 2026, I Am Sober gained estimated Share of Search among sobriety apps worldwide, from 64.6% to 65.3%.
- In August 2026, Sober Time lost estimated Share of Search among sobriety apps worldwide, from 5.7% to 4.7%.

## Month by month

| Month | I Am Sober estimated searches | I Am Sober Share of Search | I Am Sober rank | Sober Time estimated searches | Sober Time Share of Search | Sober Time rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 14.8K | 64.5% | 1 | 1K | 4.4% | 3 |
| Nov 2025 | 14.8K | 65% | 1 | 1K | 4.4% | 3 |
| Dec 2025 | 14.8K | 65% | 1 | 1K | 4.4% | 3 |
| Jan 2026 | 22.2K | 65.2% | 1 | 1.6K | 4.7% | 3 |
| Feb 2026 | 18.1K | 72.8% | 1 | 1K | 4% | 3 |
| Mar 2026 | 22.2K | 73.6% | 1 | 1K | 3.3% | 3 |
| Apr 2026 | 18.1K | 65.8% | 1 | 1K | 3.6% | 3 |
| May 2026 | 18.1K | 69% | 1 | 1.3K | 5% | 3 |
| Jun 2026 | 18.1K | 65.3% | 1 | 1.3K | 4.7% | 3 |
| Jul 2026 | 18.1K | 64.6% | 1 | 1.6K | 5.7% | 3 |
| Aug 2026 | 18.1K | 65.3% | 1 | 1.3K | 4.7% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using I Am Sober’s and Sober Time’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **I Am Sober**: Measured on the search term “i am sober”.
- **Sober Time**: Measured on the search term “sober time”.

- [I Am Sober profile](/demand/global-en/brands/i-am-sober)
- [Sober Time profile](/demand/global-en/brands/sober-time)
- [All sobriety apps worldwide](/demand/global-en/categories/sobriety-apps): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, I Am Sober or Sober Time?

In August 2026, I Am Sober had more branded searches than Sober Time among sobriety apps worldwide. I Am Sober was estimated to have 18.1K branded searches compared to Sober Time’s 1.3K, and held a 65.3% Share of Search versus Sober Time’s 4.7%.

## Cite this page

Brandwave. "I Am Sober vs Sober Time: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/i-am-sober-vs-sober-time

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/i-am-sober-vs-sober-time. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
