--- title: "I Am Sober vs NOMO: Which is searched more?" description: "Is I Am Sober or NOMO more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sobriety apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/i-am-sober-vs-nomo" publisher: "Brandwave" --- # I Am Sober vs NOMO: Which is searched more? Is I Am Sober or NOMO more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sobriety apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: I Am Sober and NOMO - **Competitive set**: Sobriety apps - **Market**: Global - **Month measured**: Sep 2026 - **I Am Sober Share of Search**: 56.8% - **NOMO Share of Search**: 7.5% ## Is I Am Sober or NOMO more popular in search? - In September 2026, I Am Sober had more branded searches than NOMO among sobriety apps worldwide. I Am Sober had about 18,100 branded searches, while NOMO had 2,400. I Am Sober made up 56.8% of all sobriety app searches we track, and NOMO accounted for 7.5%. - I Am Sober was ahead of NOMO in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, I Am Sober’s share of searches among sobriety apps worldwide moved from 51.5% to 56.8%, and its estimated monthly branded searches moved from 14.8K to 18.1K. - Across the 12 months ending September 2026, NOMO’s share of searches among sobriety apps worldwide moved from 6.6% to 7.5%, and its estimated monthly branded searches moved from 1.9K to 2.4K. ## Top sobriety apps in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, I Am Sober appeared in all four answers. NOMO was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. I Am Sober was listed before NOMO in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | I Am Sober | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | Reframe | 2nd | 3 of 3 | 1 of 1 | 4 of 4 | | Try Dry | 3rd | 2 of 3 | 0 of 1 | 2 of 4 | | Meeting Guide | 4th | 1 of 3 | 1 of 1 | 2 of 4 | | NOMO | 5th | 1 of 3 | 0 of 1 | 1 of 4 | | Sober Time | 6th | 1 of 3 | 0 of 1 | 1 of 4 | | Quit Genius | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Tempest | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about sobriety apps - Asked ChatGPT "Which sobriety app should I use?": 1. I Am Sober, 2. Reframe, 3. Try Dry, 4. Sober Time - Asked ChatGPT "What are the best sobriety apps?": 1. I Am Sober, 2. Reframe, 3. Try Dry, 4. NOMO, 5. Meeting Guide - Asked ChatGPT "What's the best sobriety app for daily tracking?": 1. I Am Sober, 2. Reframe - Searched Google, AI Overview "sobriety apps": 1. I Am Sober, 2. Reframe, 3. Meeting Guide Not named in any answer: Quit Genius and Tempest. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for sobriety apps worldwide in September 2026? - In September 2026, I Am Sober gained share of searches among sobriety apps worldwide, from 54.5% to 56.8%. - Estimated monthly branded searches for NOMO worldwide rose 26.3% over 12 measured months, from 1.9K to 2.4K in September 2026. ## Month by month | Month | I Am Sober estimated searches | I Am Sober Share of Search | I Am Sober rank | NOMO estimated searches | NOMO Share of Search | NOMO rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 14.8K | 51.5% | 1 | 1.9K | 6.6% | 4 | | Nov 2025 | 14.8K | 52.6% | 1 | 1.6K | 5.7% | 4 | | Dec 2025 | 14.8K | 52.2% | 1 | 1.6K | 5.6% | 4 | | Jan 2026 | 22.2K | 51.7% | 1 | 2.4K | 5.6% | 5 | | Feb 2026 | 18.1K | 59.2% | 1 | 2.4K | 7.9% | 4 | | Mar 2026 | 22.2K | 60.5% | 1 | 2.9K | 7.9% | 4 | | Apr 2026 | 18.1K | 54% | 1 | 2.4K | 7.2% | 4 | | May 2026 | 18.1K | 57% | 1 | 2.4K | 7.6% | 4 | | Jun 2026 | 18.1K | 54.7% | 1 | 2.4K | 7.3% | 4 | | Jul 2026 | 18.1K | 53.2% | 1 | 2.9K | 8.5% | 3 | | Aug 2026 | 18.1K | 54.5% | 1 | 2.4K | 7.2% | 4 | | Sep 2026 | 18.1K | 56.8% | 1 | 2.4K | 7.5% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using I Am Sober’s and NOMO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **I Am Sober**: Measured on the search term “i am sober”. - **NOMO**: Measured on the search term “nomo app”. - [I Am Sober profile](/demand/global-en/brands/i-am-sober) - [NOMO profile](/demand/global-en/brands/nomo) - [All sobriety apps worldwide](/demand/global-en/categories/sobriety-apps): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is I Am Sober or NOMO more popular in search? In September 2026, I Am Sober had more branded searches than NOMO among sobriety apps worldwide. I Am Sober had about 18,100 branded searches, while NOMO had 2,400. I Am Sober made up 56.8% of all sobriety app searches we track, and NOMO accounted for 7.5%. ## Cite this page Brandwave. "I Am Sober vs NOMO: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/i-am-sober-vs-nomo This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/i-am-sober-vs-nomo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.