--- title: "HypeAuditor vs Influencer Hero: Which is searched more?" description: "Is HypeAuditor or Influencer Hero more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Influencer outreach platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/hypeauditor-vs-influencer-hero" publisher: "Brandwave" --- # HypeAuditor vs Influencer Hero: Which is searched more? Is HypeAuditor or Influencer Hero more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Influencer outreach platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: HypeAuditor and Influencer Hero - **Competitive set**: Influencer outreach platforms - **Market**: Global - **Month measured**: Sep 2026 - **HypeAuditor Share of Search**: 34.3% - **Influencer Hero Share of Search**: 2.5% ## Is HypeAuditor or Influencer Hero more popular in search? - In September 2026, HypeAuditor had more branded searches than Influencer Hero among influencer outreach platforms worldwide. HypeAuditor had about 33,100 branded searches, while Influencer Hero had 2,410. HypeAuditor made up 34.3% of all influencer outreach platform searches we track, and Influencer Hero accounted for 2.5%. - HypeAuditor was ahead of Influencer Hero in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, HypeAuditor’s share of searches among influencer outreach platforms worldwide moved from 41.7% to 34.3%, and its estimated monthly branded searches moved from 49.5K to 33.1K. - Across the 12 months ending September 2026, Influencer Hero’s share of searches among influencer outreach platforms worldwide moved from 3.1% to 2.5%, and its estimated monthly branded searches moved from 3.6K to 2.4K. ## Top influencer outreach platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, HypeAuditor and Influencer Hero were each mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Influencer Hero was listed before HypeAuditor in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Modash | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Upfluence | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Influencer Hero | 3rd | 1 of 3 | 1 of 2 | 2 of 5 | | GRIN | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | HypeAuditor | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | The Cirqle | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Creator.co | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | MightyScout | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | impulze.ai | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Lefty | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about influencer outreach platforms - Asked ChatGPT "Which influencer outreach tool should I use?": 1. Modash, 2. Upfluence, 3. GRIN - Asked ChatGPT "What are the best influencer outreach tools?": 1. Modash, 2. Upfluence, 3. Influencer Hero, 4. GRIN, 5. HypeAuditor - Asked ChatGPT "What's the best influencer outreach tool for creator outreach and replies?": 1. Modash, 2. Upfluence, 3. GRIN - Searched Google, AI Overview "influencer outreach tool": 1. Modash, 2. Upfluence, 3. Influencer Hero, 4. HypeAuditor - Searched Google, AI Overview "best influencer outreach": 1. Modash Not named in any answer: The Cirqle, Creator.co, MightyScout, impulze.ai and Lefty. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for influencer outreach platforms worldwide in September 2026? - Estimated monthly branded searches for Influencer Hero worldwide fell 33.4% over 12 measured months, from 3.6K to 2.4K in September 2026. - Estimated monthly branded searches for HypeAuditor worldwide fell 33.1% over 12 measured months, from 49.5K to 33.1K in September 2026. ## Month by month | Month | HypeAuditor estimated searches | HypeAuditor Share of Search | HypeAuditor rank | Influencer Hero estimated searches | Influencer Hero Share of Search | Influencer Hero rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 49.5K | 41.7% | 1 | 3.6K | 3.1% | 4 | | Nov 2025 | 49.5K | 42.1% | 1 | 2.9K | 2.5% | 4 | | Dec 2025 | 40.5K | 39% | 1 | 2.9K | 2.8% | 4 | | Jan 2026 | 49.5K | 36.4% | 1 | 3.6K | 2.7% | 4 | | Feb 2026 | 49.5K | 39.3% | 1 | 2.9K | 2.3% | 4 | | Mar 2026 | 49.5K | 36.3% | 1 | 3.6K | 2.7% | 4 | | Apr 2026 | 49.5K | 35.6% | 1 | 3.6K | 2.6% | 4 | | May 2026 | 49.5K | 39.2% | 1 | 2.9K | 2.3% | 4 | | Jun 2026 | 33.1K | 33.1% | 2 | 2.9K | 2.9% | 4 | | Jul 2026 | 33.1K | 30.4% | 2 | 2.9K | 2.7% | 4 | | Aug 2026 | 33.1K | 34.4% | 2 | 2.4K | 2.5% | 4 | | Sep 2026 | 33.1K | 34.3% | 2 | 2.4K | 2.5% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using HypeAuditor’s and Influencer Hero’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **HypeAuditor**: Measured on the search terms “hype auditor” and “hypeauditor”, summed into one figure. - **Influencer Hero**: Measured on the search terms “influencer hero” and “influencerhero”, summed into one figure. - [HypeAuditor profile](/demand/global-en/brands/hypeauditor) - [Influencer Hero profile](/demand/global-en/brands/influencer-hero) - [All influencer outreach platforms worldwide](/demand/global-en/categories/influencer-outreach-platforms): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is HypeAuditor or Influencer Hero more popular in search? In September 2026, HypeAuditor had more branded searches than Influencer Hero among influencer outreach platforms worldwide. HypeAuditor had about 33,100 branded searches, while Influencer Hero had 2,410. HypeAuditor made up 34.3% of all influencer outreach platform searches we track, and Influencer Hero accounted for 2.5%. ## Cite this page Brandwave. "HypeAuditor vs Influencer Hero: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/hypeauditor-vs-influencer-hero This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/hypeauditor-vs-influencer-hero. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.