---
title: "Hurom vs Ninja: Which is searched more?"
description: "Which is more popular in search, Hurom or Ninja? Compare estimated monthly branded-search demand and Share of Search inside the Cold press juicer brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/hurom-vs-ninja-kitchen"
publisher: "Brandwave"
---

# Hurom vs Ninja: Which is searched more?

Which is more popular in search, Hurom or Ninja? Compare estimated monthly branded-search demand and Share of Search inside the Cold press juicer brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hurom and Ninja
- **Competitive set**: Cold press juicer brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Hurom Share of Search**: 2.8%
- **Ninja Share of Search**: 77.3%

## Which is more popular in search, Hurom or Ninja?

- In September 2026, Ninja had more branded searches than Hurom among cold press juicer brands worldwide. Ninja was estimated to have 823K branded searches compared to Hurom’s 30.2K, and held a 77.3% Share of Search versus Hurom’s 2.8%.
- Ninja was ahead of Hurom in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hurom’s estimated Share of Search among cold press juicer brands worldwide moved from 3.3% to 2.8%, and its estimated monthly branded searches moved from 34.3K to 30.2K.
- Across the 12 months ending September 2026, Ninja’s estimated Share of Search among cold press juicer brands worldwide moved from 78.9% to 77.3%, and its estimated monthly branded searches held steady at 823K.

## How did search popularity change for cold press juicer brands worldwide in September 2026?

- In September 2026, Ninja lost estimated Share of Search among cold press juicer brands worldwide, from 79.9% to 77.3%.
- Estimated monthly branded searches for Hurom worldwide fell 12% over 12 measured months, from 34.3K to 30.2K in September 2026.

## Month by month

| Month | Hurom estimated searches | Hurom Share of Search | Hurom rank | Ninja estimated searches | Ninja Share of Search | Ninja rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 34.3K | 3.3% | 4 | 823K | 78.9% | 1 |
| Nov 2025 | 62.7K | 3.9% | 4 | 1.2M | 76% | 1 |
| Dec 2025 | 45.2K | 2.9% | 4 | 1.2M | 77.5% | 1 |
| Jan 2026 | 45.2K | 3.5% | 4 | 1M | 78.5% | 1 |
| Feb 2026 | 37K | 3.5% | 4 | 823K | 78.7% | 1 |
| Mar 2026 | 37K | 3.6% | 4 | 823K | 79% | 1 |
| Apr 2026 | 37K | 3.6% | 4 | 823K | 79.1% | 1 |
| May 2026 | 41.9K | 4.7% | 4 | 673K | 74.7% | 1 |
| Jun 2026 | 30.2K | 2.9% | 4 | 823K | 80.2% | 1 |
| Jul 2026 | 26.9K | 3.1% | 4 | 673K | 76.8% | 1 |
| Aug 2026 | 30.2K | 2.9% | 4 | 823K | 79.9% | 1 |
| Sep 2026 | 30.2K | 2.8% | 4 | 823K | 77.3% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Hurom’s and Ninja’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hurom**: Measured on the search terms “hurom” and “hurom juicer”, summed into one figure.
- **Ninja**: Measured on the search term “ninja air fryer”.

- [Hurom profile](/demand/global-en/brands/hurom)
- [Ninja profile](/demand/global-en/brands/ninja-kitchen)
- [All cold press juicer brands worldwide](/demand/global-en/categories/cold-press-juicer-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Hurom or Ninja?

In September 2026, Ninja had more branded searches than Hurom among cold press juicer brands worldwide. Ninja was estimated to have 823K branded searches compared to Hurom’s 30.2K, and held a 77.3% Share of Search versus Hurom’s 2.8%.

## Cite this page

Brandwave. "Hurom vs Ninja: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/hurom-vs-ninja-kitchen

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/hurom-vs-ninja-kitchen. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.