---
title: "Hubstaff vs Toggl Track: Which is more popular by branded search?"
description: "Which is more popular in search, Hubstaff or Toggl Track? Compare estimated monthly branded-search demand and Share of Search inside the Time tracking platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/hubstaff-vs-toggl-track"
publisher: "Brandwave"
---

# Hubstaff vs Toggl Track: Which is more popular by branded search?

Which is more popular in search, Hubstaff or Toggl Track? Compare estimated monthly branded-search demand and Share of Search inside the Time tracking platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hubstaff and Toggl Track
- **Competitive set**: Time tracking platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Hubstaff Share of Search**: 24.7%
- **Toggl Track Share of Search**: 14.8%

## Which is more popular in search, Hubstaff or Toggl Track?

- In August 2026, Hubstaff had more branded searches than Toggl Track among time tracking platforms worldwide. Hubstaff was estimated to have 112K branded searches compared to Toggl Track’s 67.2K, and held a 24.7% Share of Search versus Toggl Track’s 14.8%.
- Hubstaff was ahead of Toggl Track in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Hubstaff’s estimated Share of Search among time tracking platforms worldwide moved from 22.5% to 24.7%, and its estimated monthly branded searches moved from 137K to 112K.
- Across the 11 months ending August 2026, Toggl Track’s estimated Share of Search among time tracking platforms worldwide moved from 10.4% to 14.8%, and its estimated monthly branded searches moved from 63.5K to 67.2K.

## How did search popularity change for time tracking platforms worldwide in August 2026?

- Estimated monthly branded searches for Hubstaff worldwide fell 18.4% over 11 measured months, from 137K to 112K in August 2026.

## Month by month

| Month | Hubstaff estimated searches | Hubstaff Share of Search | Hubstaff rank | Toggl Track estimated searches | Toggl Track Share of Search | Toggl Track rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 137K | 22.5% | 2 | 63.5K | 10.4% | 3 |
| Nov 2025 | 138K | 25.8% | 2 | 63.7K | 11.9% | 3 |
| Dec 2025 | 169K | 29.9% | 2 | 65.4K | 11.6% | 3 |
| Jan 2026 | 138K | 22.3% | 2 | 77K | 12.4% | 3 |
| Feb 2026 | 138K | 25.6% | 2 | 64.2K | 11.9% | 3 |
| Mar 2026 | 168K | 29.3% | 2 | 66.4K | 11.5% | 3 |
| Apr 2026 | 168K | 29.7% | 2 | 63.7K | 11.2% | 3 |
| May 2026 | 138K | 25.6% | 2 | 65.5K | 12.2% | 3 |
| Jun 2026 | 137K | 25.4% | 2 | 68.7K | 12.7% | 3 |
| Jul 2026 | 112K | 24.6% | 2 | 68.6K | 15% | 3 |
| Aug 2026 | 112K | 24.7% | 2 | 67.2K | 14.8% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Hubstaff’s and Toggl Track’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hubstaff**: Measured on the search terms “hubstaff”, “hubstaff app”, “hubstaff com”, “hubstaff online”, “hubstaff software”, “hubstaff time tracking” and “time tracking hubstaff”, summed into one figure.
- **Toggl Track**: Measured on the search terms “toggl com”, “toggl track”, “toggl track app”, “toggl track software”, “toggl track time tracking” and “toggltrack”, summed into one figure.

- [Hubstaff profile](/demand/global-en/brands/hubstaff)
- [Toggl Track profile](/demand/global-en/brands/toggl-track)
- [All time tracking platforms worldwide](/demand/global-en/categories/time-tracking-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Hubstaff or Toggl Track?

In August 2026, Hubstaff had more branded searches than Toggl Track among time tracking platforms worldwide. Hubstaff was estimated to have 112K branded searches compared to Toggl Track’s 67.2K, and held a 24.7% Share of Search versus Toggl Track’s 14.8%.

## Cite this page

Brandwave. "Hubstaff vs Toggl Track: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/hubstaff-vs-toggl-track

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/hubstaff-vs-toggl-track. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.