---
title: "HoverAir vs Parrot: Which is searched more?"
description: "Which is more popular in search, HoverAir or Parrot? Compare estimated monthly branded-search demand and Share of Search inside the Drone brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/hoverair-vs-parrot"
publisher: "Brandwave"
---

# HoverAir vs Parrot: Which is searched more?

Which is more popular in search, HoverAir or Parrot? Compare estimated monthly branded-search demand and Share of Search inside the Drone brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: HoverAir and Parrot
- **Competitive set**: Drone brands
- **Market**: Global
- **Month measured**: Aug 2026
- **HoverAir Share of Search**: 2.5%
- **Parrot Share of Search**: 75.7%

## Which is more popular in search, HoverAir or Parrot?

- In August 2026, Parrot had more branded searches than HoverAir among drone brands worldwide. Parrot was estimated to have 1M branded searches compared to HoverAir’s 33.1K, and held a 75.7% Share of Search versus HoverAir’s 2.5%.
- Parrot was ahead of HoverAir in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, HoverAir’s estimated Share of Search among drone brands worldwide moved from 2.6% to 2.5%, and its estimated monthly branded searches held steady at 33.1K.
- Across the 11 months ending August 2026, Parrot’s estimated Share of Search among drone brands worldwide moved from 77.4% to 75.7%, and its estimated monthly branded searches held steady at 1M.

## How did search popularity change for drone brands worldwide in August 2026?

- HoverAir’s estimated Share of Search among drone brands worldwide has gained ground for 3 months in a row, from 1.7% to 2.5% in August 2026.

## Month by month

| Month | HoverAir estimated searches | HoverAir Share of Search | HoverAir rank | Parrot estimated searches | Parrot Share of Search | Parrot rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 33.1K | 2.6% | 5 | 1M | 77.4% | 1 |
| Nov 2025 | 40.5K | 3.1% | 4 | 1M | 76.3% | 1 |
| Dec 2025 | 33.1K | 2.9% | 5 | 823K | 71.9% | 1 |
| Jan 2026 | 33.1K | 2.5% | 5 | 1M | 76.3% | 1 |
| Feb 2026 | 18.1K | 1.7% | 5 | 823K | 76.6% | 1 |
| Mar 2026 | 22.2K | 1.7% | 5 | 1M | 76.7% | 1 |
| Apr 2026 | 22.2K | 1.7% | 5 | 1M | 77.5% | 1 |
| May 2026 | 22.2K | 1.7% | 5 | 1M | 76.9% | 1 |
| Jun 2026 | 22.2K | 2% | 5 | 823K | 75.1% | 1 |
| Jul 2026 | 22.2K | 2% | 5 | 823K | 75.6% | 1 |
| Aug 2026 | 33.1K | 2.5% | 4 | 1M | 75.7% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using HoverAir’s and Parrot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **HoverAir**: Measured on the search term “hoverair”.
- **Parrot**: Measured on the search term “parrot”.

- [HoverAir profile](/demand/global-en/brands/hoverair)
- [Parrot profile](/demand/global-en/brands/parrot)
- [All drone brands worldwide](/demand/global-en/categories/drone-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, HoverAir or Parrot?

In August 2026, Parrot had more branded searches than HoverAir among drone brands worldwide. Parrot was estimated to have 1M branded searches compared to HoverAir’s 33.1K, and held a 75.7% Share of Search versus HoverAir’s 2.5%.

## Cite this page

Brandwave. "HoverAir vs Parrot: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/hoverair-vs-parrot

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/hoverair-vs-parrot. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.