---
title: "Hostinger vs Wix: Which is searched more?"
description: "Which is more popular in search, Hostinger or Wix? Compare estimated monthly branded-search demand and Share of Search inside the Website builders set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/hostinger-vs-wix"
publisher: "Brandwave"
---

# Hostinger vs Wix: Which is searched more?

Which is more popular in search, Hostinger or Wix? Compare estimated monthly branded-search demand and Share of Search inside the Website builders set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hostinger and Wix
- **Competitive set**: Website builders
- **Market**: Global
- **Month measured**: Sep 2026
- **Hostinger Share of Search**: 19.6%
- **Wix Share of Search**: 14.8%

## Which is more popular in search, Hostinger or Wix?

- In September 2026, Hostinger had more branded searches than Wix among website builders worldwide. Hostinger was estimated to have 3.7M branded searches compared to Wix’s 2.8M, and held a 19.6% Share of Search versus Wix’s 14.8%.
- Hostinger was ahead of Wix in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hostinger’s estimated Share of Search among website builders worldwide moved from 19.3% to 19.6%, and its estimated monthly branded searches moved from 3.9M to 3.7M.
- Across the 12 months ending September 2026, Wix’s estimated Share of Search among website builders worldwide moved from 17.1% to 14.8%, and its estimated monthly branded searches moved from 3.5M to 2.8M.

## How did search popularity change for website builders worldwide in September 2026?

- In September 2026, GoDaddy overtook Hostinger to rank 2nd among website builders worldwide, with 22.3% estimated Share of Search.
- In September 2026, Hostinger lost estimated Share of Search among website builders worldwide, from 20.9% to 19.6%.
- In September 2026, Wix lost estimated Share of Search among website builders worldwide, from 15.8% to 14.8%.

## Month by month

| Month | Hostinger estimated searches | Hostinger Share of Search | Hostinger rank | Wix estimated searches | Wix Share of Search | Wix rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 3.9M | 19.3% | 2 | 3.5M | 17.1% | 4 |
| Nov 2025 | 3.9M | 20% | 2 | 3.4M | 17.7% | 4 |
| Dec 2025 | 3.9M | 20.7% | 2 | 2.8M | 15% | 4 |
| Jan 2026 | 4.5M | 21.4% | 2 | 3.4M | 16.2% | 4 |
| Feb 2026 | 3.8M | 19.3% | 2 | 3.4M | 17.5% | 4 |
| Mar 2026 | 4.5M | 21.1% | 2 | 3.5M | 16.1% | 4 |
| Apr 2026 | 4.5M | 22% | 2 | 3.4M | 17% | 4 |
| May 2026 | 4.5M | 22.4% | 2 | 3.4M | 17.3% | 4 |
| Jun 2026 | 3.7M | 20.1% | 2 | 2.8M | 15.3% | 4 |
| Jul 2026 | 3.7M | 20.5% | 2 | 2.8M | 15.5% | 4 |
| Aug 2026 | 3.7M | 20.9% | 2 | 2.8M | 15.8% | 4 |
| Sep 2026 | 3.7M | 19.6% | 3 | 2.8M | 14.8% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Hostinger’s and Wix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hostinger**: Measured on the search terms “hostinger” and “hostinger webmail1”, summed into one figure.
- **Wix**: Measured on the search terms “wix” and “wix studio”, summed into one figure.

- [Hostinger profile](/demand/global-en/brands/hostinger)
- [Wix profile](/demand/global-en/brands/wix)
- [All website builders worldwide](/demand/global-en/categories/website-builders): The set both shares are measured inside, 8 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Hostinger or Wix?

In September 2026, Hostinger had more branded searches than Wix among website builders worldwide. Hostinger was estimated to have 3.7M branded searches compared to Wix’s 2.8M, and held a 19.6% Share of Search versus Wix’s 14.8%.

## Cite this page

Brandwave. "Hostinger vs Wix: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/hostinger-vs-wix

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/hostinger-vs-wix. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.