---
title: "Hornit vs Razor: Which is searched more?"
description: "Is Hornit or Razor more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Kids scooter and balance bike brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/hornit-vs-razor"
publisher: "Brandwave"
---

# Hornit vs Razor: Which is searched more?

Is Hornit or Razor more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Kids scooter and balance bike brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hornit and Razor
- **Competitive set**: Kids scooter and balance bike brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Hornit Share of Search**: 0.66%
- **Razor Share of Search**: 20.7%

## Is Hornit or Razor more popular in search?

- In September 2026, Razor had more branded searches than Hornit among kids scooter and balance bike brands worldwide. Razor had about 90,500 branded searches, while Hornit had 2,900. Razor made up 20.7% of all kids scooter and balance bike brand searches we track, and Hornit accounted for 0.66%.
- Razor was ahead of Hornit in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hornit’s share of searches among kids scooter and balance bike brands worldwide moved from 0.72% to 0.66%, and its estimated monthly branded searches moved from 3.6K to 2.9K.
- Across the 12 months ending September 2026, Razor’s share of searches among kids scooter and balance bike brands worldwide moved from 22.1% to 20.7%, and its estimated monthly branded searches moved from 110K to 90.5K.

## Top kids scooter and balance bike brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hornit and Razor were each mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Razor was listed before Hornit in two out of three answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Micro Scooters | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Strider | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Razor | 3rd | 1 of 3 | 1 of 2 | 2 of 5 |
| Hornit | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Woom | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Globber | 6th | 2 of 3 | 0 of 2 | 2 of 5 |
| Retrospec | 7th | 1 of 3 | 1 of 2 | 2 of 5 |
| Wishbone | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about kids scooter and balance bike brands

- Asked ChatGPT "Which kids scooter and balance bike brand should I buy?": 1. Micro Scooters, 2. Woom, 3. Strider, 4. Globber
- Asked ChatGPT "What are the best kids scooter and balance bike brands?": 1. Micro Scooters, 2. Globber, 3. Razor, 4. Strider, 5. Hornit, 6. Retrospec, 7. Woom
- Asked ChatGPT "What's the best kids scooter and balance bike brand for a child learning balance?": 1. Strider, 2. Micro Scooters
- Searched Google, AI Overview "scooter for kids": 1. Micro Scooters, 2. Razor
- Searched Google, AI Overview "balance bike brands": 1. Strider, 2. Hornit, 3. Retrospec, 4. Woom

Not named in any answer: Wishbone.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for kids scooter and balance bike brands worldwide in September 2026?

- In September 2026, Razor lost share of searches among kids scooter and balance bike brands worldwide, from 22.6% to 20.7%.
- Estimated monthly branded searches for Hornit worldwide fell 19.4% over 12 measured months, from 3.6K to 2.9K in September 2026.

## Month by month

| Month | Hornit estimated searches | Hornit Share of Search | Hornit rank | Razor estimated searches | Razor Share of Search | Razor rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 3.6K | 0.72% | 8 | 110K | 22.1% | 2 |
| Nov 2025 | 2.9K | 0.48% | 8 | 110K | 18.2% | 3 |
| Dec 2025 | 2.4K | 0.48% | 8 | 135K | 27.2% | 1 |
| Jan 2026 | 1.9K | 0.41% | 8 | 74K | 15.9% | 2 |
| Feb 2026 | 2.4K | 0.69% | 8 | 60.5K | 17.4% | 2 |
| Mar 2026 | 2.4K | 0.48% | 8 | 90.5K | 18.1% | 2 |
| Apr 2026 | 2.9K | 0.53% | 8 | 110K | 20.2% | 2 |
| May 2026 | 3.6K | 0.61% | 8 | 135K | 23% | 2 |
| Jun 2026 | 2.9K | 0.56% | 8 | 135K | 26% | 1 |
| Jul 2026 | 2.9K | 0.57% | 8 | 135K | 26.7% | 1 |
| Aug 2026 | 2.9K | 0.6% | 8 | 110K | 22.6% | 2 |
| Sep 2026 | 2.9K | 0.66% | 8 | 90.5K | 20.7% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Hornit’s and Razor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hornit**: Measured on the search term “hornit”.
- **Razor**: Measured on the search term “razor scooter”.

- [Hornit profile](/demand/global-en/brands/hornit)
- [Razor profile](/demand/global-en/brands/razor)
- [All kids scooter and balance bike brands worldwide](/demand/global-en/categories/kids-scooter-and-balance-bike-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Hornit or Razor more popular in search?

In September 2026, Razor had more branded searches than Hornit among kids scooter and balance bike brands worldwide. Razor had about 90,500 branded searches, while Hornit had 2,900. Razor made up 20.7% of all kids scooter and balance bike brand searches we track, and Hornit accounted for 0.66%.

## Cite this page

Brandwave. "Hornit vs Razor: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/hornit-vs-razor

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/hornit-vs-razor. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
