---
title: "Horleys vs Skratch Labs: Which is searched more?"
description: "Which is more popular in search, Horleys or Skratch Labs? Compare estimated monthly branded-search demand and Share of Search inside the Electrolyte drink brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/horleys-vs-skratch-labs"
publisher: "Brandwave"
---

# Horleys vs Skratch Labs: Which is searched more?

Which is more popular in search, Horleys or Skratch Labs? Compare estimated monthly branded-search demand and Share of Search inside the Electrolyte drink brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Horleys and Skratch Labs
- **Competitive set**: Electrolyte drink brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Horleys Share of Search**: 2.1%
- **Skratch Labs Share of Search**: 2.2%

## Which is more popular in search, Horleys or Skratch Labs?

- In September 2026, Horleys and Skratch Labs were level on Share of Search among electrolyte drink brands worldwide, with an estimated 49.5K versus 51.6K branded searches, at 2.1% and 2.2% estimated Share of Search.
- The lead changed hands 8 times in the 12 months ending September 2026: Horleys took it in November 2025, Skratch Labs took it in December 2025, Horleys took it in January 2026, Skratch Labs took it in February 2026, Horleys took it in June 2026, Skratch Labs took it in July 2026, Horleys took it in August 2026, Skratch Labs took it in September 2026.
- Across the 12 months ending September 2026, Horleys’ estimated Share of Search among electrolyte drink brands worldwide moved from 2.4% to 2.1%, and its estimated monthly branded searches held steady at 49.5K.
- Across the 12 months ending September 2026, Skratch Labs’ estimated Share of Search among electrolyte drink brands worldwide moved from 2.5% to 2.2%, and its estimated monthly branded searches moved from 51.7K to 51.6K.

## How did search popularity change for electrolyte drink brands worldwide in September 2026?

- In September 2026, Skratch Labs rose from 10th to 8th among electrolyte drink brands worldwide.
- In September 2026, Horleys fell from 7th to 10th among electrolyte drink brands worldwide.

## Month by month

| Month | Horleys estimated searches | Horleys Share of Search | Horleys rank | Skratch Labs estimated searches | Skratch Labs Share of Search | Skratch Labs rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 49.5K | 2.4% | 9 | 51.7K | 2.5% | 7 |
| Nov 2025 | 49.5K | 2.4% | 6 | 42.3K | 2.1% | 9 |
| Dec 2025 | 40.5K | 2% | 10 | 42.3K | 2.1% | 8 |
| Jan 2026 | 49.5K | 2.2% | 8 | 43.1K | 1.9% | 10 |
| Feb 2026 | 40.5K | 1.9% | 10 | 42.6K | 2% | 9 |
| Mar 2026 | 49.5K | 1.9% | 10 | 52.2K | 2.1% | 9 |
| Apr 2026 | 49.5K | 2% | 10 | 52.2K | 2.1% | 9 |
| May 2026 | 49.5K | 2% | 10 | 52.7K | 2.1% | 9 |
| Jun 2026 | 49.5K | 1.8% | 9 | 43.7K | 1.6% | 10 |
| Jul 2026 | 49.5K | 1.8% | 10 | 52.8K | 1.9% | 9 |
| Aug 2026 | 60.5K | 2.4% | 7 | 43.7K | 1.7% | 10 |
| Sep 2026 | 49.5K | 2.1% | 10 | 51.6K | 2.2% | 8 |

## How each brand is measured

Brandwave collects information about searches that people make online using Horleys’ and Skratch Labs’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Horleys**: Measured on the search term “horleys”.
- **Skratch Labs**: Measured on the search terms “skratch drink mix”, “skratch electrolytes”, “skratch hydration”, “skratch labs” and “skratchlabs”, summed into one figure.

- [Horleys profile](/demand/global-en/brands/horleys)
- [Skratch Labs profile](/demand/global-en/brands/skratch-labs)
- [All electrolyte drink brands worldwide](/demand/global-en/categories/electrolyte-drink-brands): The set both shares are measured inside, 13 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Horleys or Skratch Labs?

In September 2026, Horleys and Skratch Labs were level on Share of Search among electrolyte drink brands worldwide, with an estimated 49.5K versus 51.6K branded searches, at 2.1% and 2.2% estimated Share of Search.

## Cite this page

Brandwave. "Horleys vs Skratch Labs: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/horleys-vs-skratch-labs

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/horleys-vs-skratch-labs. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
