---
title: "Hopin vs ON24: Which is searched more?"
description: "Which is more popular in search, Hopin or ON24? Compare estimated monthly branded-search demand and Share of Search inside the Virtual event platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/hopin-vs-on24"
publisher: "Brandwave"
---

# Hopin vs ON24: Which is searched more?

Which is more popular in search, Hopin or ON24? Compare estimated monthly branded-search demand and Share of Search inside the Virtual event platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hopin and ON24
- **Competitive set**: Virtual event platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Hopin Share of Search**: 21.7%
- **ON24 Share of Search**: 48.4%

## Which is more popular in search, Hopin or ON24?

- In August 2026, ON24 had more branded searches than Hopin among virtual event platforms worldwide. ON24 was estimated to have 18.1K branded searches compared to Hopin’s 8.1K, and held a 48.4% Share of Search versus Hopin’s 21.7%.
- ON24 was ahead of Hopin in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Hopin’s estimated Share of Search among virtual event platforms worldwide moved from 20.5% to 21.7%, and its estimated monthly branded searches moved from 12.1K to 8.1K.
- Across the 11 months ending August 2026, ON24’s estimated Share of Search among virtual event platforms worldwide moved from 46% to 48.4%, and its estimated monthly branded searches moved from 27.1K to 18.1K.

## How did search popularity change for virtual event platforms worldwide in August 2026?

- Estimated monthly branded searches for ON24 worldwide fell 33.2% over 11 measured months, from 27.1K to 18.1K in August 2026.
- Estimated monthly branded searches for Hopin worldwide fell 33.1% over 11 measured months, from 12.1K to 8.1K in August 2026.

## Month by month

| Month | Hopin estimated searches | Hopin Share of Search | Hopin rank | ON24 estimated searches | ON24 Share of Search | ON24 rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 12.1K | 20.5% | 2 | 27.1K | 46% | 1 |
| Nov 2025 | 9.9K | 20.5% | 2 | 22.2K | 46.1% | 1 |
| Dec 2025 | 9.9K | 22.5% | 2 | 22.2K | 50.5% | 1 |
| Jan 2026 | 9.9K | 21.6% | 2 | 22.2K | 48.4% | 1 |
| Feb 2026 | 8.1K | 20.3% | 2 | 18.1K | 45.3% | 1 |
| Mar 2026 | 9.9K | 20.5% | 2 | 22.2K | 46.1% | 1 |
| Apr 2026 | 9.9K | 22% | 2 | 18.1K | 40.1% | 1 |
| May 2026 | 9.9K | 24.5% | 2 | 18.1K | 44.8% | 1 |
| Jun 2026 | 8.1K | 21.3% | 2 | 18.1K | 47.5% | 1 |
| Jul 2026 | 8.1K | 21.7% | 2 | 18.1K | 48.4% | 1 |
| Aug 2026 | 8.1K | 21.7% | 2 | 18.1K | 48.4% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Hopin’s and ON24’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hopin**: Measured on the search term “hopin”.
- **ON24**: Measured on the search term “on24”.

- [Hopin profile](/demand/global-en/brands/hopin)
- [ON24 profile](/demand/global-en/brands/on24)
- [All virtual event platforms worldwide](/demand/global-en/categories/virtual-event-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Hopin or ON24?

In August 2026, ON24 had more branded searches than Hopin among virtual event platforms worldwide. ON24 was estimated to have 18.1K branded searches compared to Hopin’s 8.1K, and held a 48.4% Share of Search versus Hopin’s 21.7%.

## Cite this page

Brandwave. "Hopin vs ON24: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/hopin-vs-on24

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/hopin-vs-on24. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.