---
title: "Hoover vs Samsung: Which is searched more?"
description: "Which is more popular in search, Hoover or Samsung? Compare estimated monthly branded-search demand and Share of Search inside the Cordless vacuum brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/hoover-vs-samsung"
publisher: "Brandwave"
---

# Hoover vs Samsung: Which is searched more?

Which is more popular in search, Hoover or Samsung? Compare estimated monthly branded-search demand and Share of Search inside the Cordless vacuum brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Hoover and Samsung
- **Competitive set**: Cordless vacuum brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Hoover Share of Search**: 3.6%
- **Samsung Share of Search**: 1.8%

## Which is more popular in search, Hoover or Samsung?

- In September 2026, Hoover had more branded searches than Samsung among cordless vacuum brands worldwide. Hoover was estimated to have 301K branded searches compared to Samsung’s 151K, and held a 3.6% Share of Search versus Samsung’s 1.8%.
- Hoover was ahead of Samsung in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Hoover’s estimated Share of Search among cordless vacuum brands worldwide moved from 3.5% to 3.6%, and its estimated monthly branded searches held steady at 301K.
- Across the 12 months ending September 2026, Samsung’s estimated Share of Search among cordless vacuum brands worldwide held steady at 1.8%, and its estimated monthly branded searches held steady at 151K.

## How did search popularity change for cordless vacuum brands worldwide in September 2026?

Neither Hoover nor Samsung moved beyond provider rounding among cordless vacuum brands in Sep 2026.

## Month by month

| Month | Hoover estimated searches | Hoover Share of Search | Hoover rank | Samsung estimated searches | Samsung Share of Search | Samsung rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 301K | 3.5% | 6 | 151K | 1.8% | 7 |
| Nov 2025 | 368K | 3% | 6 | 185K | 1.5% | 7 |
| Dec 2025 | 368K | 3.8% | 5 | 151K | 1.5% | 8 |
| Jan 2026 | 368K | 4.3% | 5 | 151K | 1.7% | 7 |
| Feb 2026 | 301K | 4.2% | 6 | 176K | 2.4% | 7 |
| Mar 2026 | 301K | 3.8% | 6 | 176K | 2.2% | 7 |
| Apr 2026 | 301K | 3.9% | 6 | 151K | 2% | 7 |
| May 2026 | 301K | 3.9% | 5 | 151K | 2% | 7 |
| Jun 2026 | 246K | 3.2% | 6 | 151K | 2% | 7 |
| Jul 2026 | 246K | 3.8% | 6 | 176K | 2.7% | 7 |
| Aug 2026 | 301K | 3.9% | 6 | 176K | 2.3% | 7 |
| Sep 2026 | 301K | 3.6% | 6 | 151K | 1.8% | 7 |

## How each brand is measured

Brandwave collects information about searches that people make online using Hoover’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Hoover**: Measured on the search term “hoover”.
- **Samsung**: Measured on the search terms “samsung com” and “samsung washer”, summed into one figure.

- [Hoover profile](/demand/global-en/brands/hoover)
- [Samsung profile](/demand/global-en/brands/samsung)
- [All cordless vacuum brands worldwide](/demand/global-en/categories/cordless-vacuum-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Hoover or Samsung?

In September 2026, Hoover had more branded searches than Samsung among cordless vacuum brands worldwide. Hoover was estimated to have 301K branded searches compared to Samsung’s 151K, and held a 3.6% Share of Search versus Samsung’s 1.8%.

## Cite this page

Brandwave. "Hoover vs Samsung: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/hoover-vs-samsung

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/hoover-vs-samsung. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.